Adweek magazine offers news, information and successful strategies to excel in the world of advertising. From local branding to international outreach, you’ll find everything you need. Discover content from experts and thought leaders in every industry to keep you focused on current trends and knowledgeable about all things marketing.

Alt Image Text

Theoretical Physics Prepared Jonathan Roberts for a Career in Ad Tech

The Oxford academic found a stimulating complexity in both worlds.

Alt Image Text

The Gretsch Became an Icon Along With The Beatles

The rockabilly icon favored by countless guitar gods continues to rock on.

Alt Image Text

The Power and Beauty of Hula Is Her Oasis in the Media World

Off the Clock: Sarah Freund of Brill Media finds connection in the Hawaiian tradition.

Alt Image Text

Activists Want Brands to Pay for Single-Use Packaging

Single-use plastic packaging—the miracle material that has allowed CPG brands to thrive in the last 50 years—is filling landfills, polluting the environment and filling our foods, bodies and oceans with [...]

Alt Image Text

Infographic: What the Agency World Looks Like in 2024

Advertising and public relations is younger and whiter than the general public.

Alt Image Text

Retail Media’s New Secret Weapon Is Incremental ROAS

Traditional metrics may not accurately reflect the impact of new brand initiatives.

Alt Image Text

Eater’s EIC Stephanie Wu on Recipes for Success

ADWEEK's Editor of the Year outlines how the title goes beyond the rinse and repeat to reach new audiences.

Alt Image Text

Rob McElhenney Is Doing ‘More Better’ and Knows Exactly How Always Sunny Will End

ADWEEK’s 2024 Media Visionary launches More Better Industries, a full business ecosystem of production, marketing and investment.

Alt Image Text

Hot List: The Year’s Most Applauded TV Shows, People and Networks

Buzzed-about animated series, revivals, late-night hosts and more.

Alt Image Text

Creator Monet McMichael Is Striking Big Brand Deals and Connecting With Fans

ADWEEK's Digital & Tech Creator of the Year on fostering brand connections and remaining authentic.

Alt Image Text
Alt Image Text
Alt Image Text

Succession’s Jesse Armstrong Is ADWEEK’s 2024 TV Creator of the Year

Succession's Jesse Armstrong is ADWEEK's 2024 TV Creator of the Year.

Alt Image Text

The 2024 Media Hot List: From Health to Sports to Business News

The people and news organizations that brought the most captivating coverage to readers.

Alt Image Text

Under CEO Anna Bateson, The Guardian Is Quietly Thriving

ADWEEK’s Media Executive of the Year has found unusual success with an unusual model.