Paul Hiebert CPG Reporter @hiebertpaulpaul.hiebert@adweek.comPaul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment. He has a background in market research, and his writing has appeared in The New Yorker, The Atlantic and Slate. CPG Welly’s Eric Ryan Says Coronavirus Will Alter People’s Relationship With Health Brands Serial entrepreneur Eric Ryan believes the coronavirus outbreak with accelerate the cultural shift of health as lifestyle. CPG Instacart Is Sharing Data With CPG Manufacturers to Prevent Supply Chain Issues The grocery delivery platform released the initiative earlier than anticipated due to the coronavirus. Coronavirus Cottonelle Discourages Toilet Paper Hoarding in New Campaign Cottonelle is asking people to stock up on generosity and help those in need. Coronavirus Now Isn’t the Best Time for Aspirational Celebrity Marketing As people across the country continue to suffer, resentment toward tone-deaf celebrities is building. Coronavirus 3M Has Doubled Global Production of Its N95 Respirators With hospitals short on protective gear, the Minnesota-based manufacturer has increased output. CPG Even Before Many Bars Closed, Americans Were Drinking From Home During the first week of March, off-premise sales of beer, spirits and wine were up. Coronavirus How Services That Come to Your Door Are Coping Amid the Coronavirus Industries that offer in-house and delivery services are trying to keep both customers and employees safe. CPG Kellogg’s Hopes Its New Plant-Based Meat Will Sizzle Louder Than the Competition Kellogg’s and rivals are all entering the plant-based meat arena. Coronavirus Lyft Partners With EO Products to Provide Drivers With Free Hand Sanitizer The ride-hailing service takes another step toward keeping both its drivers and passengers safe. CPG PepsiCo to Buy Rockstar Energy Drinks for $3.85 Billion The beverage giant is continuing its push into the energy category. 1 2 3 … 6 Next »