This is a Profile

Infographic: Asian-American Consumers Want Brands to Honestly Reflect Their Lifestyles

Data Points

Audio elements like dialogue spoken in their native languages can more effectively engage Asian-American consumers.

This is a Profile

Checkers & Rally’s Sees Comparable Sales Spike as It Looks to Restructure Debt

Checkers & Rally's, as a drive-thru restaurant chain, was perfectly positioned headed into the pandemic.

This is a Profile

Infographic: Despite Public Scrutiny, Consumers Still Engage With Celebrity Content

Brands that had partnerships with stars saw spikes in engagement during quarantine and lockdowns.

This is a Profile

Infographic: What Images People Are Searching for During Quarantine

Getty Images shares data on its trending searches since mid-March.

This is a Profile

Infographic: What Gen Z Wants to See From Brands During a Pandemic

Almost 90% of younger consumers want companies to acknowledge Covid-19.

This is a Profile

Infographic: As Retailers Reopen, Gen Z and Millennials Remain Cautiously Optimistic

Some nonessential shopping is back on the table for many eager customers.

This is a Profile

Infographic: Shopping for Flour? Sure, So Is the Rest of America

People are shopping less, but buying more groceries—especially in the category of flour, mixes and more.

This is a Profile

Infographic: Cord Cutting, Streaming and Binge Watching Are the New Normal

TV news consumption has grown significantly during the coronavirus pandemic, and more people are streaming entertainment.

This is a Profile

Infographic: #BiasCorrect Campaign Results Show There’s Still Work to Be Done

Catalyst's OOH campaign with Burns Group raises awareness of gender bias.

This is a Profile

Infographic: an Inside Look at Lifewtr’s Recycling Process

Lifewtr will no longer use virgin plastic in its bottles. Here's a graphic look at its multistep recycling process.

This is a Profile

Infographic: What’s a Purple Squirrel, and How Do You Become One?

What makes up an amazing purple squirrel, according to these marketing leaders.

This is a Profile

Infographic: A Day in the Life of a Modern Marketer

Research from The Creative Group shows the average workday and workweek.

This is a Profile

Infographic: How Nascar Is Driving Efforts to Become More Diverse

Nascar is trying to be more diverse at all levels, and it's seeing more female fans and women in the C-suite.

This is a Profile

Infographic: It’s Not Just About Material Gifts on Valentine’s Day Anymore

More people are buying experiences for loved ones in the lead-up to Valentine's Day.

This is a Profile

AB InBev, P&G, PepsiCo Are the Biggest Super Bowl Ad Spenders

The Super Bowl is the biggest advertising event of the year, and these were its biggest spenders.