Infographic: The Time Is Right for Private-Label Brands to Sway Shoppers
Price is just one of many factors that can get consumers to switch from national brands.
Infographic: Diverse Audiences Value Brands That Show Up Where They Are
Infographic: There are good reasons for marketers to diversify their investments.
Infographic: What Event Marketers Need to Succeed in 2023
Shifting from tentpole summits to intimate experiences, finding efficiencies and more.
Infographic: Sports Fans Are Happy and Engaged Off the Field, Too
From teenagers to adults, they have more friends and are interested in the wider world.
Infographic: What’s Driving People Back to Shopping Malls
Proprietors think beyond shopping to lure consumers of all ages.
Infographic: Not Texting? You’re Missing Out on Sales
Acceptance of SMS marketing is nearly universal. Here's how to do it right.
Infographic: How Influencers Really Feel About Sponsored Content
Branded posts are up, but challenges remain.
Infographic: How People Want to Shop This Holiday Season
How people plan to shop this gift-giving season.
Infographic: How Beauty Brands Can Make Sustainability Chic
There's a way to talk about green initiatives to get consumers engaged.
Infographic: Who’s Advertising in a ‘Very Mixed Economy’?
Industries that are splashing out or drawing back amid uncertainty.
Infographic: How Much Do People Really Trust Influencers?
For a start, 60% of consumers have bought a product or service recommended by one.
Infographic: An Inside Look at How Marketers Use Influencers
'Working with creators will only become more important for brands.'
Infographic: How to Win Gen Z and Millennial Shoppers’ Loyalty
What modern shoppers want from retailers and brands.
Infographic: How Americans Are Dining Out Now
Special occasions still rule, and planning ahead pays off.
Infographic: How Inflation Is Changing Americans’ Spending
Rising prices are forcing households to defer necessary and discretionary purchases.