Data Points Infographic: Top Performing Emojis in Ads Artificial intelligence is helping to direct social media strategy. Infographic: 22% of Americans Will Be Heavy Buyers of DTC Brands According to Diffusion, retail purchases will grow over the next 5 years—despite stiff, direct-to-consumer competition. Infographic: How Much Influencers Like to Take a Stand The majority of influencers are more likely to work with a cause-based brand. Infographic: From Early to Late Stage, Online Video Ads Provide a Lift Don't forget video in the late stage of the consumer journey. Infographic: America’s Favorite Halloween Candy by State Influenster analyzed the most-reviewed candies on its platform to determine each state's favorite candies. Infographic: Consumers Aren’t Sure They Want Brands to Get Political Nearly half can’t say whether they’d switch over opposing views. Infographic: How Gen Zers’ and Millennials’ Mobile Viewing Habits Differ More Gen Zers and millenials are using their phones as a primary mobile viewing device. Infographic: What Hispanic Consumers Want Brands to Do in Ads Listening to the sometimes bilingual desires within the Latin music market. Infographic: Why Reviews Are Essential for Direct-to-Consumer Fashion Brands They should be collecting photos of their products on real customers, too. Infographic: What and Why Millennials and Gen Zers Rent Instead of Buy New data from Lab42 shows a renting trend in the sharing economy.123…6Next »