Alt Image Text
Alt Image Text

Infographic: The Best CMOs Are Visionary Communicators

Respondents said understanding how to build out a brand is integral for the role.

Alt Image Text

Infographic: Brands Aren’t the Only Ones Changing Habits Following a Year of Disasters

Data Points

Consumers are also looking to companies with new expectations.

Alt Image Text

Tula Capitalizes on Influencer Marketing, Doubling Sales Year to Date

The beauty brand also generated $56 million in earned media value in 2020.

Alt Image Text

Infographic: As Vaccine Rollout Continues, Retail Sees a Much-Needed Rebound

Data Points

More consumers are venturing out for in-store shopping.

Alt Image Text

Infographic: Consumers Are Making More Purchases Through Social Media in the Pandemic

In-store shopping saw a 58% decrease among survey respondents.

Alt Image Text
Alt Image Text

Infographic: Unprepared Brands Caught With Hands in Soon-to-Be-Empty Cookie Jar

Though a cookie-less future looms, 78% have no third-party plan.

Alt Image Text

Infographic: Where Gen Z and Millennials Are Getting Their Entertainment and Distraction

Mobile video has grown tremendously in the last year, largely due to the pandemic.

Alt Image Text

Infographic: Following Protests, Consumers Expect More From Brands This Black History Month

People want to see their values reflected in companies they engage with.

Alt Image Text

Retail M&A Grew in 2020, With More Deals Expected in 2021

Total value of 2020 deals outstripped 2019, and there's plenty of liquidity among major players.

Alt Image Text

Infographic: Shoppers Are Using Connected TV and Online Shopping This Holiday Season

The pandemic has driven people to their devices to make gift giving seamless.

Alt Image Text

Infographic: Consumers Prepare for a Thanksgiving Like No Other

Don't worry—there will still be football and turkey, though it'll have to comply with CDC guidelines.

Alt Image Text

Infographic: Retailers Beware, You’re in for a … Scary Drop in Halloween Foot Traffic

Costume and candy shops won't see as much patronage this holiday due to the pandemic.

Alt Image Text

Infographic: As Consumers Vacate Cities, They Still Crave Familiar Retail Experiences

People are seeking out certain goods and services to make the transition seamless.