Data Points Infographic: Millennials Can Tell When You’re Marketing to a Stereotype Most are turned off by ads that try too hard to speak to people their age. Infographic: Influencers Are Bigger Than Ever, and They’re Just Getting Started Almost 80% plan to create more posts about brands' products and services. 20 Takeaways From Mary Meeker’s 2018 Internet Trends Report Big themes this year: China, privacy, ecommerce and work Infographic: TV Is Steadily Sinking as OTT Skyrockets Why advertisers need to pay attention to revenue numbers. Infographic: Why ‘Transformists’ Are the Demographic Brands Should Be Targeting There are 38 million in the U.S. Infographic: How Video on Demand and Time-Shifting Are Changing Television VOD ad impressions increased nearly fourfold in just a few years. Infographic: The Importance of Using Data Effectively and Creatively 88% of marketers aren't utilizing it to its full potential. Infographic: How to Make a Mobile Ad That Consumers Won’t Hate Brands who use shorter spots are viewed as more relevant, innovative and modern. Infographic: How the NewFronts Influence the Way Advertisers Approach Digital Video Eight out of 10 advertisers increased their ODV budgets after attending the NewFronts last year. Infographic: How Streaming Is Changing TV as We Know It 47% of cord cutters think OTT services create the best content.12Next »