Portrait of Trishla Ostwal

Trishla Ostwal

Trishla is Adweek's AI and tech policy reporter covering big tech through the lens of privacy and security, data protection, regulation, and antitrust. A graduate of Columbia University's Graduate School of Journalism, Trishla previously was a reporting intern for Science News.

Alt Image Text

Google’s Widely Rolled Out AI Search Engine Spouts Misinformation

AI News

From recommendations like glue on pizza and eating rocks, AI Overview has had an unsteady start.

Alt Image Text

Snapchat Bolsters Lower Funnel Tools for Performance Marketers

Platforms

The social media platform is also launching state-level political targeting.

Alt Image Text

Leaked Presentation Shows How Google Is Pitching Its 2024 AI Agenda to Ad Buyers

AI News

Some publishers worry that generative AI search will undercut their revenue, and some ad buyers treat PMax with suspicion.

Alt Image Text

Sean Downey on How YouTube’s AI Delivers Ad Results and What’s Next for NFL Sunday Ticket

TV Upfronts

Google’s president of global partners talks upfront priorities, YouTube ROI from AI and NFL updates.

Alt Image Text
Alt Image Text

YouTube Pitches Massive TV Viewership, Ad Targeting at Upfront

TV Upfronts

YouTube's upfront event includes massive viewership numbers and Billie Eilish.

Alt Image Text

Google Rolls Out SGE: Here’s How Publishers Are Responding

AI News

Publishers had already seen a $2 billion loss in ad revenue within Google's pilot version.

Alt Image Text

How Brands Like Diageo, Progressive and eBay Are Using Gen AI to Tailor Ads

AI News

Relevant content is more effective, but diverse data training remains a hurdle.

Alt Image Text

You Can Now Talk to ChatGPT With OpenAI’s Real-Time Voice and Video Capabilities

AI News

GPT-4o is 'the end of prompting and beginning of conversations with AI models.'

Alt Image Text

How Creator Agencies Prepare for a ‘Deepfake Summer’

AI News

“It’s going to be a deepfake summer,” said Gartner vp analyst Nicole Greene.