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Watch Sessions from Adweek’s Fourth Annual Elevate: AI Summit

Two days' worth of content in one place.

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Messenger From Facebook Rolls Out 360-Degree Background for Friends: The Reunion

The long-awaited special debuts on HBO Max Thursday night.

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This New Tool Lets Brands Create Digital Humans That Are More Lifelike Than Ever

Artificial Intelligence

Soul Machines has generated virtual brand ambassadors for companies like Nestle and Procter & Gamble.

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Snap, Publicis Media, Alter Agents Study: AR Will Continue to Be a Force in Shopping

Over one-half of respondents in France, Saudi Arabia, U.K., U.S. actively search for experiences.

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How DoorDash Helped Restaurants Open for Business Despite Closed Doors

Plus, Head of Consumer Marketing David Tai Bornoff talks about the power of artificial intelligence.

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BBDO New York’s Print Ad for M&M’s Mix Bags Is Not Your Average Print Ad

It opens an AR experience in Snapchat that brings the candy brand’s characters to life.

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Xaxis Promotes Silvia Sparry to Global Chief Operating Officer

Silvia Sparry's new role as coo of Xaxis will include furthering its AI and data science focus.

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Snap Scoops Up WaveOptics

The U.K.-based company provided the AR display technology in its next-generation Spectacles.

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Snap Unveils Next Generation of Spectacles Camera Sunglasses

They were made available to creators and are not for sale to the public.

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Meet the Women Working to Make Artificial Intelligence a More Equitable Space

Black Women in A.I. founder Angle Bush and Capital One's Lauren Cole joined Adweek's Elevate: AI virtual event.

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P&G’s Benjamin Spiegel Admits What He Got Wrong About Consumer Behavior

The global chief digital officer also discussed AI, 'maskne,' virtual influencers and the lipstick effect.

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Co-Founders of The Yes on Changing How Fashion Is Sold Online

Using an algorithm, the app-first shopping platform extracts some 500 attributes of a product to better match it with the customer.

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Why PepsiCo Gives Its Big Brands a Narrow Focus

SVP and head of PepsiCo’s global demand accelerator team Jeff Swearingen explains how the consumer goods giant is using AI.

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Oculus to Begin Testing Ads on Its Mobile App for Content on Its Platform

The goal is to boost discoverability for developers and their offerings.

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Marketers Embrace AI for Content Creation and Creative Inspiration

Startups and agencies are curbing its more eccentric tendencies.