Portrait of Stephen Lepitak

Stephen Lepitak

Stephen is Adweek's U.K. Bureau Chief.

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Publicis Groupe Beats Organic Growth Expectations for Q1 Results

Agencies

The company reports a growth of 2.8%, but a 3.6% decline in net revenue.

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UK Fintech Bank Hires Fold7 for New Summer Campaign to Attract Small Businesses

Fin Tech

Fold7 is designing the TV/VOD campaign to help freelancers and small businesses bank better.

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Samsung Doubles Down on Commitment to Foldable Phones

Mobile Marketing

The 'Flex Your Way' campaign targets a 'new generation' with Galaxy.

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These Were the Most Effective Ads of 2020, According to Kantar

Brand Marketing

A Heineken campaign took the top spot.

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Inside Mercedes-Benz’s ‘Endless’ Digital Journey to Heighten Its Luxury Credentials

Brand Marketing

The German car giant Mercedes-Benz has been on a three-year journey of digital transformation since linking up with Publicis Groupe and now plans to reinforce both its luxury and sustainability [...]

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Does a Team’s Gender Affect How Creatives See a Portfolio? An Experiment Aimed to Find Out

Leadership & Talent

“Does ad land still have a sexism problem?” That is the question on the homepage of The Gender Agenda website outlining an experiment tackled by an award-winning junior creative team [...]

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Batiste Gives Its Dry Shampoo a New Look to Fit Burgeoning International Market

Brand Marketing

Dry shampoo market is seen expanding to $6 billion in 6 years.

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David Beckham Makes His Debut as Maserati Brand Ambassador

Brand Marketing

The campaign, the first for the brand by Droga5 London, is directed by Harmony Korine.

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Unilever’s Health Snack Bar Graze Introduces A Squirrel as Its Chief Eating Officer (CEO)

Branding

The spot from Adam&EveDDB is part of the brand's £5 million media investment for the year.

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Barilla Names Publicis Italy as Lead Global Creative Agency and Shares First Work

Agencies

As it aims to showcase how pasta can be so much more than a pantry staple, Barilla has announced the appointment of Publicis Italy as its new lead agency at [...]