AT&T Sells TMZ Assets to Fox Ahead of WarnerMedia-Discovery Merger
Fox Entertainment will own and operate all TMZ properties.
The Marketing Practice Continues Growth With Acquisition of KingPin Communications
The deal comes a month after it acquired another b-to-b agency in Omobono.
Media.Monks Merges With Taco Bell’s Culture Agency Cashmere
The S4 Capital-owned group will now include the LA-based content practice which was founded in 2003 by Ted Chung and Seung Chung.
Mediaocean’s M&A Merry-Go-Round Takes Another Twist
Private equity pairing CVC and TA's purchase demonstrates ad tech's next phase.
DoubleVerify Expands EMEA Presence With Meetrics Acquisition
DoubleVerify has made its first purchase since listing as a public company with the acquisition of fellow verification company Meetrics for an undisclosed sum.
Timeline: How Accenture Interactive Grew to a $10 Billion Behemoth Under CEO Brian Whipple
“I was interested in growing a scalable business in the billions, not in the millions." -Brian Whipple
B-to-B Agencies The Marketing Practice and Omobono Combine
B-to-b agency The Marketing Practice (TMP) has acquired Omobono as it begins a plan that will see it integrate specialist B-to-b marketing businesses to operate internationally.
The Week Publisher Dennis Acquired by Future for $416 Million
Future already owns more than 115 magazines and 410 bookazines published each year across sectors such as technology, games and entertainment, sports, music, photography and design, homes & garden, country [...]
Authentic Brands Will Buy Reebok for $2.5 Billion
The brand management firm is switching from distressed opportunities to solvent properties.
MediaSense, the Firm Handling Some of the Largest Media Pitches, Just Got Acquired
MediaSense has sold a majority stake to private equity firm Apiary Capital LLP.
GumGum Grows European Reach Through JustPremium Acquisition
The deal will expand capabilities into Germany, Spain, France and the Netherlands.
Accenture Interactive Makes First Italian Acquisition With Openmind
The acquisition of the Monza-located business will aim to strengthen Accenture Interactive's offer of cloud-based commerce experiences at scale, as demand grows from clients seeking to enhance their digital touchpoints [...]
S4 Capital’s Latest Merger Is With Salesforce Specialist Destined
The agreement will see Destined and MightyHive join together to strengthen the company’s global Salesforce capabilities.
Will the Stagwell/MDC Partners Merger Ever Happen?
Shareholder revolt against the proposed merger between MDC and Stagwell Group.
Publicis Groupe Acquires CitrusAd to Build ‘Biggest Walled Garden in the World’
The SaaS platform will develop a personal identity-based solution for retailers.