EDITOR'S PICKSAvengers: Endgame Heroes and Stand Up To Cancer Battle 'the Biggest Villian of All' in New PSAby Chris ThilkAvengers: Endgame Heroes and Stand Up To Cancer Battle 'the Biggest Villian of All' in New PSAby Chris ThilkAvengers: Endgame Heroes and Stand Up To Cancer Battle 'the Biggest Villian of All' in New PSAby Chris ThilkAvengers: Endgame Heroes and Stand Up To Cancer Battle 'the Biggest Villian of All' in New PSAby Chris ThilkAdFreakCarolina Panthers Revealed Their Season Schedule by Creating an Amazing Ode to Video Gamesby David GrinerInfluencersHow the Stars of The Bachelor Turn Their Instagram Accounts Into 'QVC on Steroids'by Diana PearlAd of the DayOakley's Soaring, Action-Packed New Spot Shows How It's the Eyewear for Any Obsessionby David GrinerBrand MarketingHanky Panky, Famous for Its 'One-Size-Fits-All' Underwear, Relaunches With More Inclusive Sizing and Menswearby Diana PearlEverlane Is Rolling Out a New Sustainable Sneaker Brand Called TreadThe move is part of the company’s growing mission to create environmentally friendly products.Facebook Enlists Celeb Moms to Charm You Into Calling Your Mother More With PortalThe spot features moms of Jonah Hill, Serena Williams, Dwayne Johnson and more.Why 23 Companies Want to Tighten California's Privacy Laws Even FurtherParkland Parents Group Reimagines the Game Operation to Promote Gun ReformSpotX Is the Secret Sauce Driving Philo's Ad RevenueOrder a Whopper by Name or GTFO: Burger King Gets Hilariously Bossy With 'Whopper Mandate'McDonald's Canada Created a Series of Charming Ads About Why It Likes to Hire FriendsFor Earth Day, Apple Uses Dramatic iPhone Footage as a Warning Not to Cross Mother EarthGrey Goose's Rebrand Aims to Strike a Balance to Make Its Premium Allure More AccessiblePopular Now1 Researchers Find That an Intense Guilt Trip in Advertising Turns Consumers Off to Brands2 Facebook Enlists Celeb Moms to Charm You Into Calling Your Mother More With Portal3 McDonald’s Canada Created a Series of Charming Ads About Why It Likes to Hire Friends4 Oakley’s Soaring, Action-Packed New Spot Shows How It’s the Eyewear for Any Obsession5 3 Ways Brands Can Solidify a Brand Message for FreeWhy 23 Companies Want to Tighten California's Privacy Laws Even FurtherParkland Parents Group Reimagines the Game Operation to Promote Gun ReformSpotX Is the Secret Sauce Driving Philo's Ad RevenueOrder a Whopper by Name or GTFO: Burger King Gets Hilariously Bossy With 'Whopper Mandate'McDonald's Canada Created a Series of Charming Ads About Why It Likes to Hire FriendsFor Earth Day, Apple Uses Dramatic iPhone Footage as a Warning Not to Cross Mother EarthGrey Goose's Rebrand Aims to Strike a Balance to Make Its Premium Allure More AccessibleThis Week's IssueThe hottest topics from the newest AdweekThe hottest topics from the newest AdweekStreaming & OTTAidy Bryant on Season 2 of Shrill, Reclaiming the Word ‘Fat’ and Her Future at SNLby Jason LynchNewFrontsWith Shows Like Shrill, Hulu Is Proving It's More Than Just Handmaid’s Taleby Jason LynchData PointsInfographic: How Rainy, Snowy and Super Cold Days Affect Foot Trafficby Sammy NickallsRebrandsBehind the Rebrand: How Dunkin' Retooled Its Marketing to Become a Beverage-First Companyby Kristina MonllosIn Case You Missed ItGet caught up on all of the informative, inspiring and interesting readsGet caught up on all of the informative, inspiring and interesting readsChallenger BrandsHow Aviation Gin Toppled Marketing Giants to Win Adweek's March Adness Bracketby David GrinerAgenciesThe Ad Industry Weighs In on How the Accenture Deal Might Affect Droga5’s Cultureby Doug ZangerInternational Women's DayMeet the Advertising Legend Behind Iconic Campaigns for Secret, Pillsbury and Moreby Katie RichardsInternational Women's DayFor Women's Day, Budweiser Revived and Reimagined Three of Its Ads From the 1950sby David GrinerThe Big GameMeet the Team That Brought the Bud Light-Game of Thrones Super Bowl Crossover Ad to Lifeby Lindsay RittenhouseAd of the DayRidley Scott's Visual Odyssey for Hennessy Is a Gorgeous Exploration of Other Worldsby David GrinerThe Big GameHyundai’s Super Bowl Ad Shames Vegan Dinner Parties and Vegans Aren’t Happyby Ann-Marie AlcántaraAgenciesMcCann Ends 4-Year Battle Over U.S. Army Contractby Patrick CoffeeGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. Yes, I want to receive emails from Adweek on behalf of carefully-selected third party partners about products, services and events that may interest me.Sign Me UpPlease enter a valid email address×Please complete all fields×Please confirm with the Recaptcha×Recaptcha response was incorrect×You are already subscribed to this newsletter. To update your preferences, click here.×Thank you for subscribing.Please check your email to confirm×An error has occurred, please try again later×Thanks for Signing Up!Follow us to stay up to dateFacebookTwitterLinkedinFeedInstagramYou are already subscribed to this newsletter. To update your preferences, click here.FacebookTwitterLinkedinFeedInstagramApple's Ad About a Scrappy Group of Coworkers Is Honestly Better Than Most SitcomsAgenciesAgenciesSoftware Giant Intuit Is Seeking a New Global Creative Agency of Recordby Patrick CoffeeAgenciesParkland Parents Group Reimagines the Game Operation to Promote Gun Reformby Erik OsterA Black-Owned Lifestyle Platform Is Reclaiming The Narrative Behind the Phrase 'Go Back to Africa'Ad Industry's Efforts to Influence Congress on Data Privacy Laws Met With Deep SkepticismMcDonald's Canada Created a Series of Charming Ads About Why It Likes to Hire FriendsUM Appoints Trish Chuipek as First Global Chief Client OfficerOrder a Whopper by Name or GTFO: Burger King Gets Hilariously Bossy With 'Whopper Mandate'Peloton Launches Digital Review Ahead of Rumored IPO FilingView more in Agencies >Brand MarketingVoice3 Ways Brands Can Solidify a Brand Message for Freeby Matt KatesBrand MarketingAvengers: Endgame Heroes and Stand Up To Cancer Battle 'the Biggest Villian of All' in New PSAby Chris ThilkHow Police Drummer Stewart Copeland Found a New Beat—in AdvertisingWhen Death Cigarettes Lit Up the Field of Noxious MarketingHow Retailers Can Connect With Consumers Using a Dynamite On-Brand Audio StrategyOakley's Soaring, Action-Packed New Spot Shows How It's the Eyewear for Any ObsessionFacebook Enlists Celeb Moms to Charm You Into Calling Your Mother More With PortalResearchers Find That an Intense Guilt Trip in Advertising Turns Consumers Off to BrandsView more in Brand Marketing >CreativityAdFreakCarolina Panthers Revealed Their Season Schedule by Creating an Amazing Ode to Video Gamesby David GrinerAdFreakTo Reward Organ Donors While They're Alive, These Police Are Waiving Their Ticketsby David GrinerAdweek Announces Finalists in Its Inaugural Adweek Experiential AwardsThese Recently Unearthed Designs from 1973 Show What McDonald's Almost Looked LikeKFC Created a 'Virtual Influencer' Colonel Sanders, Mocking Marketing's Newest Odd TrendIn Uber's 'Romeo and Julio' Ad, Two Families Are Divided, But Gay Marriage Isn't the IssueThis Macallan Ad Was Just Banned in the U.K. for Promoting 'Extreme Risk-Taking Behaviour'For Its Most Sustainable Store, Ikea Is Advertising Directions via Steps and Mass TransitView more in Creativity >DigitalSocial Pro DailyPinterest’s IPO Will Hit the New York Stock Exchange Thursday at $19 per Shareby David CohenRetailEverlane Is Rolling Out a New Sustainable Sneaker Brand Called Treadby Ann-Marie AlcántaraTikTok: Here's How to Turn Off Animated ThumbnailsSnapchat and the Ad Council Are Taking Their Because of You Initiative to the Next LevelFacebook Rolled Out a Tributes Section for Memorialized AccountsMother’s Day Posts by Brands on Facebook, Instagram Dipped Slightly Last Year (Infographic)Facebook Is Pulling the Plug on Messenger Peer-to-Peer Payments in the U.K. and FranceNHL Players Are Sharing Their Stanley Cup Playoffs Experiences in a Video Diary SeriesView more in Digital >ProgrammaticStreaming & OTTSpotX Is the Secret Sauce Driving Philo's Ad Revenueby Shoshana WodinskyProgrammaticWhy 23 Companies Want to Tighten California's Privacy Laws Even Furtherby Ronan ShieldsVoiceLack of Innovation Is Killing Ad Tech and Maybe Even the Open Webby Ryan KellyProgrammaticBeeswax Introduces 'Bid Models' to Power In-House Programmatic Strategiesby Shoshana WodinskyView more all coverage >TV / VideoStreaming & OTTYouTube and ESPN Created a Faux 30 for 30 Karate Kid Segment to Promote Cobra Kai's Returnby Jason LynchProgramming & PerformanceBrands Can Partner on 4 Olympics at Once in New NBCUniversal and LA 2028 Offeringby Jason LynchNetflix, Which Now Has 148.9 Million Subscribers, Is ‘Excited’ to Compete With Apple and DisneyMTV Creates Reality Show-Themed Festival, SnookiCon—Just Kidding, It's Called RealityConThe Rise of OTT Has Forced Brands to Overhaul Their Existing Video StrategiesWith Shows Like Shrill, Hulu Is Proving It's More Than Just Handmaid’s TaleAidy Bryant on Season 2 of Shrill, Reclaiming the Word ‘Fat’ and Her Future at SNLIs Virtual Product Placement TV’s Latest Disruptor?View more in TV / Video >