EDITOR'S PICKSHow Adweek Media Visionary Ellen DeGeneres Built a Media Empireby Lisa GranatsteinHow Adweek Media Visionary Ellen DeGeneres Built a Media Empireby Lisa GranatsteinHow Adweek Media Visionary Ellen DeGeneres Built a Media Empireby Lisa GranatsteinHow Adweek Media Visionary Ellen DeGeneres Built a Media Empireby Lisa GranatsteinHot ListThe 2018 Hot List: The Year’s Best in Print, TV and Digital Contentby Adweek StaffProgramming & PerformanceZombies Are Running Amok in New York Ahead of The Walking Dead’s Sunday Returnby Jason LynchHot ListKenya Barris Reinvented the Family Comedy With Black-ish. Now He’ll Do It Again at Netflixby Jason LynchHot ListEditor's Letter: Adweek Rolls Out Hot List, Expands Adcolor Partnershipby Lisa GranatsteinSupporting a Cause Is No Longer a Choice for BrandsBut it must be an authentic effort.How Ellen Conquered DigitalSnackable, brand-safe content has gained her tens of millions of followers across platforms.Adweek's 2018 TV Hot List: The Year's Biggest and Buzziest Shows, Networks and PersonalitiesThese Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 20182018's Digital Hot List: The Movers and Innovators That Got Us Excited This YearDean Baquet's Newsroom Broke Some of the Year's Biggest Stories While Reorganizing for the Digital EraOverseeing 11 Networks, From HGTV to ID, Kathleen Finch Knows What Female Cable Viewers WantANA Report: In-Housing Agency Work Is AcceleratingHow Data From Alibaba Helped Make Fruity Listerine and Spicy SnickersPopular Now1 These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 20182 5 Instagram Marketing Trends We Will See in 20193 How Adweek Media Visionary Ellen DeGeneres Built a Media Empire4 Pornhub Marks Arbor Day by Planting a Tree for Every 100 Big-Wood Videos Watched5 The 2018 Hot List: The Year’s Best in Print, TV and Digital ContentAdweek's 2018 TV Hot List: The Year's Biggest and Buzziest Shows, Networks and PersonalitiesThese Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 20182018's Digital Hot List: The Movers and Innovators That Got Us Excited This YearDean Baquet's Newsroom Broke Some of the Year's Biggest Stories While Reorganizing for the Digital EraOverseeing 11 Networks, From HGTV to ID, Kathleen Finch Knows What Female Cable Viewers WantANA Report: In-Housing Agency Work Is AcceleratingHow Data From Alibaba Helped Make Fruity Listerine and Spicy SnickersBrandweekThe latest coverage in brand marketingThe latest coverage in brand marketingM.Gemi Founder Cheryl Kaplan on Choosing the Right Influencers and the Value of Authenticityby Diana PearlRelive Brandweek Through Some of the Most Insightful Tweets From the Movement3 Factors Marketers Should Keep in Mind for Maximum Brand Impactby Ann-Marie AlcántaraHome Chef Uses a 'Keep It Simple' Approach to Distinguish Itself in a Crowded Marketby Diana PearlView more >This Week's IssueThe hottest topics from the newest AdweekThe hottest topics from the newest AdweekHot ListHow Adweek Media Visionary Ellen DeGeneres Built a Media Empireby Lisa GranatsteinHot ListThe 2018 Hot List: The Year’s Best in Print, TV and Digital Contentby Adweek StaffHot ListDean Baquet's Newsroom Broke Some of the Year's Biggest Stories While Reorganizing for the Digital Eraby Sara JerdeHot ListKenya Barris Reinvented the Family Comedy With Black-ish. Now He’ll Do It Again at Netflixby Jason LynchIn Case You Missed ItGet caught up on all of the informative, inspiring and interesting readsGet caught up on all of the informative, inspiring and interesting readsCreativityRyan Reynolds' Snarky Out-of-Office Emails Are So Popular, They Melted His Gin Brand's Serversby David GrinerAgenciesPapa John's Founder Creates Website Begging Employees to Help Save 'Our Life's Work'by Lindsay RittenhouseAdFreakIf You Click on the Idiotic Offer in Snickers' New Banner Ad, the Brand Asks If You're OKby David GrinerAd of the DayLin-Manuel Miranda Takes You on a Very Personal Neighborhood Tour in AmEx's New Adby Gabriel BeltroneBrand MarketingOMG, Can P&G Literally Trademark LOL? WTF!by Lindsay RittenhouseAgenciesLand O'Lakes Spotlights Female Farmers in Its Feminist Reimagining of 'Old MacDonald Had a Farm'by Lindsay RittenhouseAdFreakThe Last Blockbuster Standing Now Has a Craft Beer Brewed in Its Honorby Doug ZangerAd of the DaySerena Williams' 'Voice of Belief' Sets the Tone in Poignant Nike U.S. Open Adby Erik OsterDigital Transformation PlaybookIN PARTNERSHIP WITHInfographic: CMOs Are Leading the Charge as Customer Experience Increasingly Requires Collaborationby Erik WanderMeet the New Chief Collaboration Officer: The CMOby Dan TynanEditor's Letter: The CMO Revolution Will Be Co-Createdby James CooperWhy the Future Belongs to CMO Collaboratorsby Jeannine FalconeView more in Digital Transformation >Streaming in a Connected WorldGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. 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To update your preferences, click here.FacebookTwitterLinkedinFeedInstagramHere's the Toys R Us Rebranding That Never Saw the Light of DayAgenciesAgenciesDDB's Tribal Worldwide Wins AT&T U.S. Social Account, Opens 2 New Officesby Lindsay RittenhouseAgenciesPepsiCo to End Its Relationship With WPP's VMLY&R After More Than 8 Yearsby Patrick CoffeeFor International Day of the Girl, One Agency Created a Children's Book Redefining 'Pretty'4A's Restructures Events to Focus on 'Tangible Actions,' Cancels 2019 Spring ConferenceIt's Time for Sales and Marketing to Put Aside Their Differences and Find Common GroundNike Loves Working With the Founder of This Undeniably Edgy ShopWhat’s the Secret Behind Pentagram’s Stellar Work? The Agency Has No CEO or Creative DirectorsLandor Associates Sued by Former Executive Alleging Age DiscriminationView more in Agencies >Brand MarketingBrand MarketingFor International Day of the Girl, Disney Gave Girls the Chance to Film Their Heroesby Shannon MillerAd of the DayThese Brazilian Candy Ads Are Undeniably Dark Yet Surprisingly Entertainingby Doug ZangerSee How Emma Roberts Effortlessly Handles Internet Trolls in Fiat’s Latest AdsMega-Conglomerate WarnerMedia Consolidates U.S. Media Business With Omnicom's Hearts & ScienceDe-Stress Test: Sleep and Meditation App Calm Launches Its First TV Ads'It's a Tide Ad' Once Again as Super Bowl Campaign Returns for Thursday Night Football3 Questions to Ask If You're Considering Buying an Amazon AdHP Honored 12 Stories of Empowerment for International Day of the GirlView more in Brand Marketing >CreativityVoiceHow Mr. Rogers Taught Me Everything I Need to Know About Marketingby Kara MurphyAdFreakBoko Haram Survivors Share Their Stories in This Chilling International Day of the Girl Campaignby Minda SmileyChannel Your Confidence and Let Yourself LaughThis Unforgettable Obituary Is a Soaring, Baffling, Heartbreaking Ode to a Life Well LivedPantone Has Created a Custom Color for United Way Canada to Help Highlight Social IssuesHow to Use Your Copywriting Skills to Write That Novel You've Been Putting OffWatching the Wu-Tang Clan Ponder Life While Eating Burgers in Space Is Gloriously SatisfyingGirls Demand an End to the 'Dream Gap' Limiting Their Careers in Barbie's Stirring New SpotView more in Creativity >DigitalEcommerceWalmart Acquires 20-Year-Old Intimates Brand Bare Necessitiesby Ann-Marie AlcántaraDigitalDetailed Personal Information of 14 Million Users Stolen in Facebook Security Breachby Kelsey SuttonFacebook Just Rolled Out 3D Photos in News Feed and via Virtual RealityIt’s a Brand-New World When It Comes to Building BrandsMembers of Facebook Groups Will Be Able to Chat With Up to 250 Fellow MembersFacebook Just Removed More Pages and Accounts in the Run-Up to the U.S Midterm ElectionsVideo: Will This Electric Skateboard Solve the 'Last Mile' Commute?Snapchat’s Newest Research Sheds Light on Where and When Its Users Like to ShopView more in Digital >ProgrammaticSocial Pro DailyNike’s Jordan Brand Is Using a Facebook Messenger Bot to Deliver Contentby David CohenProgrammaticRubicon Project and The Guardian Resolve Legal Dispute Over 'Hidden' Feesby Ronan ShieldsProgrammaticRenault Italy Is Selling a Limited-Edition SUV Through a Facebook Messenger Chatbotby Lindsay RittenhouseSocial Pro DailyInstant Forms Can Be Added to Facebook Ad Campaigns for Brand Awareness, Reach, Trafficby David CohenView more all coverage >TV / VideoProgramming & PerformanceFox Will Roll Out Its New JAZ Pods and 'Fox Blocks' Ad Formats on Sundayby Jason LynchProgramming & PerformanceTo Market Its Sunday-Night Expansion, The CW Has ‘Completely Torn Up the Rule Book’by Jason LynchNewFronts West Day 2: Rainn Wilson, Walmart Original Video and Snapchat's Scripted ShowsWhat Media Companies Might Be Overlooking in Their Rush to Jump on the OTT BandwagonAT&T Will Launch a New OTT Service Next Year Featuring HBO to Compete With Netflix and DisneyTaking a Page From HBO, FX and AMC Expand Their Ad-Free Streaming Offerings to All SubscribersWhat We Learned From the First Day of NewFronts WestSerialized, Scripted Shows Are Coming to SnapchatView more in TV / Video >