EDITOR'S PICKSHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl Teaserby Katie RichardsHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl Teaserby Katie RichardsHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl Teaserby Katie RichardsHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl Teaserby Katie RichardsThe Big GameWatch a Depressed Alexa Knockoff Star in Pringles' Upcoming Super Bowl Adby Robert KlaraPublishers & PlatformsFrom Boardroom to Living Room: How Facebook's Many PR Initiatives Intertwine to Deliver Its Messagingby David CohenAd of the DaySimple and Spectacular, This Patiently Crafted Ad Transforms Flowers Into Fireworksby David GrinerThe Big GameSuper Bowl LIII Ad Tracker: All About the Big Game’s 2019 Commercialsby Diana PearlLes Moonves Is Taking CBS to Arbitration Over Denial of $120 Million SeveranceThe board determined in mid-December that he was fired with just cause.Ludacris Will Star in Mercedes-Benz's Super Bowl SpotThis is the brand's 5th time in the game.How Slack’s Logo Redesign Solidifies the Brand as the Future of Group ChatMichael Bublé Is Convinced Pepsi's Bubly Is Misspelled in Super Bowl TeaserExpense Management Platform Expensify Has Never Had a TV Ad. That Will Change in the Super BowlFiverr's Ads, Meant to Celebrate the Gig Economy, Also Keep Fueling Its CriticsThese 4 Brands Refashioned the Way They Talk to Men Before Gillette DidHow Gillette’s New Ad Flipped a Narrative and Challenged Men to Live Up to Different StandardsRoku Pulled Its InfoWars Channel, But Only After Users RevoltedPopular Now1 How Slack’s Logo Redesign Solidifies the Brand as the Future of Group Chat2 Hear the Backstreet Boys Collaborate With Chance the Rapper in Doritos’ Super Bowl Teaser3 P&G Debuts New Media Model, Taking More Work In-House to Give Brands ‘Flexibility’4 Super Bowl LIII Ad Tracker: All About the Big Game’s 2019 Commercials5 If Your Team Wins the Super Bowl, Hotels.com Will Give You a Room to Make a BabyHow Slack’s Logo Redesign Solidifies the Brand as the Future of Group ChatMichael Bublé Is Convinced Pepsi's Bubly Is Misspelled in Super Bowl TeaserExpense Management Platform Expensify Has Never Had a TV Ad. That Will Change in the Super BowlFiverr's Ads, Meant to Celebrate the Gig Economy, Also Keep Fueling Its CriticsThese 4 Brands Refashioned the Way They Talk to Men Before Gillette DidHow Gillette’s New Ad Flipped a Narrative and Challenged Men to Live Up to Different StandardsRoku Pulled Its InfoWars Channel, But Only After Users RevoltedThis Week's IssueThe hottest topics from the newest AdweekThe hottest topics from the newest AdweekProgramming & PerformanceThese 30 TV Newsers Fueled the Industry’s Incredible Evolution Over the Past 15 Yearsby A.J. KatzProgramming & PerformanceRobin Roberts and Diane Sawyer Open Up About Making Morning TV Historyby A.J. KatzVoiceHow a Cable News Blog Turned Into a Top Source for the Highs and Lows of Broadcast Mediaby Brian StelterProgramming & Performance7 TV News Titans Who It Turns Out Were Not Too Big to Failby Chris AriensIn Case You Missed ItGet caught up on all of the informative, inspiring and interesting readsGet caught up on all of the informative, inspiring and interesting readsCreativityArby's Launched a Subscription Box, and It Sold Out in Less Than an Hourby Katie RichardsVoice2018 Saw Connected TV Prove Its Worth, but There Are Still Ways Data Can Improve Itby Jim WilsonAdFreakPopeyes Is Offering 'Emotional Support Chicken' to Help Comfort Holiday Travelersby David GrinerAdweek VideoSynchrony Bank Teamed Up With Giant Spoon to Create This Immersive Spider-Verse Activationby Breana MallamaciThe Big GameSuper Bowl LIII Ad Tracker: All About the Big Game’s 2019 Commercialsby Diana PearlSocial Pro DailySocial Networks Finally Bypassed Print Newspapers as a Primary Source of Newsby David CohenAdweek VideoCheck Out the Behind-the-Scenes Footage From Adweek's Winners' Circleby Joshua RiosAdFreakBurger King's New Trolling Ploy Sends Fans to McDonald's to Unlock a 1-Cent Whopper Dealby Gabriel BeltroneGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. 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To update your preferences, click here.FacebookTwitterLinkedinFeedInstagramHow the Flyers Created Gritty, the Internet's Most Beloved MascotAgenciesAgenciesDentsu's Merkle Acquires Digital Experience Design Firm Filterby Patrick CoffeeAgenciesP&G Debuts New Media Model, Taking More Work In-House to Give Brands 'Flexibility'by Patrick CoffeeHow Extending Compassion Goes a Long Way in Retaining Talent in AgenciesSpecialGuest Provides Brands a Cast of Creative Directors to Choose FromHow Production Companies Are Taking a Bite Out of Agency BusinessIPG May Lay Off More Than 200 Detroit-Area Employees After Losing Fiat Chrysler Media BusinessZenith Welcomes Matt James as New Global Brand PresidentThis Agency Had to Rethink Its Rebrand After Learning Its New Name Was Shared by a Russian Hacker BotnetView more in Agencies >Brand MarketingThe Big GameWatch a Depressed Alexa Knockoff Star in Pringles' Upcoming Super Bowl Adby Robert KlaraVoiceHow Slack’s Logo Redesign Solidifies the Brand as the Future of Group Chatby Pamela WebberHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl TeaserMichael Bublé Is Convinced Pepsi's Bubly Is Misspelled in Super Bowl TeaserLudacris Will Star in Mercedes-Benz's Super Bowl SpotExpense Management Platform Expensify Has Never Had a TV Ad. That Will Change in the Super BowlThese Inspiring Short Films Show How Financial Literacy Can Lead to Profound RewardsHulu's Nick Tran Talks Leadership Style While Remaining Culturally Relevant as a BrandView more in Brand Marketing >CreativityAdFreakThis Film Captures the Sights and Sounds of a Mission to Help Veterans Vanquish PTSDby David GianatasioAd of the DaySimple and Spectacular, This Patiently Crafted Ad Transforms Flowers Into Fireworksby David GrinerFiverr's Ads, Meant to Celebrate the Gig Economy, Also Keep Fueling Its CriticsMr. Rogers' Words of Enduring Love Help Shine a Light on Pittsburgh's Response to TragedyFox Takes Its Marketing Campaign for New Drama The Passage to an Unlikely Source: AmazonThis Security Stunt Cleverly Illustrates What a Cyber Attack Would Look Like in Real Life18 Super Bowl Ads That Inspired the Creative Industry to Step Up Its GameFor Bud Light, Even Announcing Ingredient and Nutrition Labels Is a Regal AffairView more in Creativity >DigitalCESWhat Harley Davidson and BMW Are Doing to Make Future Mobility Revolve Around Youby Nick GardnerDigitalSelf-Driving Grocery Stores Headed to Boston This Springby Lisa LacyQ&A: New York Media's New Editor in Chief on Reinventing the Brands and Diversifying Revenue StreamsAnchor Claims to Have Doubled the Number of Podcasts With Ads on the MarketFacebook Just Removed 2 Networks of Pages and Accounts for Inauthentic Activity in RussiaYouTube: Here's How to Start a Chat With a FriendHouseparty Is Taking Its First Monetization Steps With The Ellen Degeneres ShowCES 2019’s Focus on the Superficial and Lack of Innovation Were Among Its ShortcomingsView more in Digital >ProgrammaticProgrammaticPrivacy Advocates Urge FTC Reform, Call for New Legislationby Ronan ShieldsAd Tech & Mar TechWhat Is Stoking Investor Interest in Ad Tech and Mar Tech?by Ronan ShieldsCESCES 2019 Promoted the Idea of a More Collaborative Year for Programmaticby Kyle DozemanAd Tech & Mar TechCM Group Acquires Sailthru and Liveclicker to Boost Personalized Email Servicesby Marty SwantView more all coverage >TV / VideoPublishers & PlatformsLes Moonves Is Taking CBS to Arbitration Over Denial of $120 Million Severanceby Sara JerdeStreaming & OTTRoku Pulled Its InfoWars Channel, But Only After Users Revoltedby Sara JerdeGrindr Shuts Down Its Digital Magazine as (and Here We Go Again) It Pivots to VideoSeth Winter Will Oversee Sports Ad Sales for New FoxNetflix Will Soon Cost You $1-$2 More Each MonthNBCUniversal Will Roll Out an Ad-Supported OTT Service Next Year, Overseen by Bonnie HammerHow Barbara Walters, Adweek’s TV News Legend, Changed the Industry ‘Forever’Robin Roberts and Diane Sawyer Open Up About Making Morning TV HistoryView more in TV / Video >