BRANDSHARE FROM DEPT

What’s a Velvetiser? British Brand Hotel Chocolat’s First TV Campaign Explains Just That

Ocean Spray to Launch #BetterTogether Holiday Initiative with Jesse Tyler Ferguson

Megan Thee Stallion Is Now a Popeyes Franchise Owner in an Extensive Development Deal

Martha Stewart Turned a Viral Song About Martha Stewart Into an Ad for Martha Stewart

Metaverse Marketing Podcast: What’s Gaming Got to Do With It?

Campaign for Video Game Promotes Tourism in Fictional Yara Island

Dave & Buster’s Has Big TVs—Here’s a Banana to Prove It

Facebook Gaming Adds Co-Streaming

This Hibiscus Drink Is Out of This World

This Brand Makes the Last Set of Cleaning Products You’ll Ever Have to Buy

Open Your Eyes, Ears and Tastebuds to This Fizzy Drink

Juice Press Founder Launches New Health and Wellness Brand

Thrive Market’s Amina Pasha on Launching its First Shoppable Cookbook

Metaverse Marketing Podcast: What’s Gaming Got to Do With It?

Adweek Podcast: Solving the Sustainability Puzzle

Metaverse Marketing Podcast: Collaboration and Co-Creation are Kings

Media Plan of the Year: 24 Strategies That Inspired, Informed and Cut Through the Noise

Uber Said Not to Use Uber During the Pandemic, and Found Its Purpose in the Process

The Vital Role of Marketing in Supporting Our Food System

Infographic: Holiday Shopping Is Early, Mobile and Tangible

The Origin Story of the Little Lad Who Loves Berries and Cream

Steve From Blue’s Clues Just Gave Us All a Masterclass in Empathy Marketing

Serena Williams Becomes Wonder Woman in DirecTV Stream’s Fun Mashup Ad

WPP Wins Unilever’s $3.3 Billion Media Review

GroupM Expands Into France to Support Clients’ Programmatic Evolution

Inside the War for Talent: What Holding Companies Are Doing to Attract Job Seekers

A Letter to the Next Generation of Latinx Marketers: Don’t Dim to Fit In

Publicis Groupe CEO on Continued Growth, Retaining Staff and Preparing For Retail Media’s Moment

Marketing Believes It Is More Inclusive Than Other Industries

The #SteveMaddenverse Features a Famous Cast of Modern-Day ‘Big Head Girls’

5 Marketing Mistakes Made by CBD Brands (And How to Avoid Them)

Americans Remain Conflicted About In-Person Learning and School Vaccine Mandates

Why Instacart Was Right for Carolyn Everson’s Next Act

Indra Nooyi on How Quality Leadership Makes Employees Better

Best Buy Acquires Virtual Medical Care Startup Current Health

Tiffany & Co. Names Andrea Davey CMO

Nielsen Refreshes Brand, Logo Following NielsenIQ Sale

Studios and Hollywood Union Reach Tentative Deal, Averting TV, Film Strike

How Disney+ and Discovery+ Are Leveraging Cultural Touchpoints to Reduce Churn

TV Creator Courtney Kemp and the Power Behind Creating a Franchise

Emotional and Realistic PSA Normalizes the Grieving Process

Powerful Campaign Calls on Brazil President Bolsonaro to pay for Environmental Crimes

A Black Friday Campaign Lures People With Deals, but Is Actually About Sustainability

The Next Generation Will Save Our Industry—So Why Aren’t We Supporting Them?

All the Way Up: 5 Ways Companies Can Diversify Boardrooms and C-Suites

Latinx Consumers Care About Brand Beliefs, Peer Approval, and Product Transparency

Marketing Innovators Share Which Brand’s Post Is ‘Best-in-Class’

8 Ways the Advertising Industry Can Eliminate the Latina Pay Gap

Discord: How to Change Your Profile Banner to a Different Color on Mobile

Instagram: How to Edit a Scheduled Live Video

Publishers Flock to Food Licensing Deals as G-Commerce Heats Up

Twitter Extends Ticketed Spaces to Android Users in the US

To Reverse Declines, Direct Mail Updates Old Methods With Digital Touches

How GlaxoSmithKline Used Emotion Tracking to Hone Its Marketing for Arthritis Drug

Mobile Ad Dollars Will Top Direct Mail Spending in Local Media for the First Time

Out of Home Recovery Continues, Driven By Restaurants, Real Estate, Insurance

The UK’s GDPR Overhaul: 5 Things to Be Aware Of

Twitter Debuts Multi-Destination Functionality for Carousel Ads

It’s Time to Fraud-Proof Your Brand by Looking Beyond the Usual Hiding Spots

Facebook Changes Counting Process for Ads Planning and Measurement

Pinterest Finds That the Pandemic Is Still Impacting Travel Plans

Twitter to Test Ads Within Tweet Conversations

It’s ‘Croctober’ for Bitmojis on Snapchat and Elsewhere

Snap Uses Volumetric Video Technology for Halloween Kills AR Lens