EDITOR'S PICKSFor Its 70th Anniversary, DDB Is Going Back to Its Roots With Its New Visual Identityby Lindsay RittenhouseFor Its 70th Anniversary, DDB Is Going Back to Its Roots With Its New Visual Identityby Lindsay RittenhouseFor Its 70th Anniversary, DDB Is Going Back to Its Roots With Its New Visual Identityby Lindsay RittenhouseFor Its 70th Anniversary, DDB Is Going Back to Its Roots With Its New Visual Identityby Lindsay RittenhouseAdFreakColonel Sanders Is the Godfather of Chicken Town in KFC U.K.'s Ominous New Adby David GrinerInfluencersHow the Stars of The Bachelor Turn Their Instagram Accounts Into 'QVC on Steroids'by Diana PearlBrand MarketingThe Beer Battle Continues as MillerCoors Sues Anheuser-Busch for Its Super Bowl Adby Diana PearlMarketing InnovationCoors Light Rolls Out a Tap That Glows and Dispenses Free Beer When It Hears Bud Light Adsby Doug ZangerThe Very Real Relationship Between IBM's AI Computer and Alex TrebekWatson wishes the Jeopardy! host well.How CMOs Are Adapting to the Machine Learning AgeMarketers at Adweek's Elevate: AI event discuss unconscious bias, trust issues and other challenges.The Office's Creed Bratton Revisits His Music Roots to Write Some Crappy Underwear JinglesEuropean Music App XITE Expands to U.S., Hoping to Be the Next Spotify for Music VideosAfter Last Year’s Snowed-Out Upfront, Hallmark Returns With ‘Celebration,’ Not PresentationThe NYC Luxury Retail World Is Already Crowded. Can Neiman Marcus and Hudson Yards Stand Out?Who Is Today's Top Advertiser? Vote Your Brand Picks in Adweek's March Adness BracketJoan Creative Debuts a New Look, 3 Years After Its LaunchNetflix's Stephen Bruno Named MGM CMO Amid Streaming Giant's Marketing OverhaulPopular Now1 Netflix Dissolves Entirety of Its Global Brand Marketing Team2 Theranos Was Founded on Elizabeth Holmes’ Lies, and Marketers Fell Prey3 Coors Light Rolls Out a Tap That Glows and Dispenses Free Beer When It Hears Bud Light Ads4 As ‘Subscription Fatigue’ Sets In, the OTT Reckoning May Be Upon Us5 For Its 70th Anniversary, DDB Is Going Back to Its Roots With Its New Visual IdentityThe Office's Creed Bratton Revisits His Music Roots to Write Some Crappy Underwear JinglesEuropean Music App XITE Expands to U.S., Hoping to Be the Next Spotify for Music VideosAfter Last Year’s Snowed-Out Upfront, Hallmark Returns With ‘Celebration,’ Not PresentationThe NYC Luxury Retail World Is Already Crowded. Can Neiman Marcus and Hudson Yards Stand Out?Who Is Today's Top Advertiser? Vote Your Brand Picks in Adweek's March Adness BracketJoan Creative Debuts a New Look, 3 Years After Its LaunchNetflix's Stephen Bruno Named MGM CMO Amid Streaming Giant's Marketing OverhaulChallenger Brandspresented by View more >Challenger Brands Are Winning at Instilling Loyalty Among Consumersby Susan FrechWant Your Brand to Be a Hit With Consumers? Try Partnering With a Musicianby Lindsay RittenhouseHow Drone Racing League Is Integrating Brands Into Its Racesby Marty SwantHow Walmart's In-House Incubator Is Imagining Virtual Reality for Retailby Marty SwantView more >This Week's IssueThe hottest topics from the newest AdweekThe hottest topics from the newest AdweekCMTO EventThese 21 CMOs Are Channeling Tech to Get Consumers to Obsess About Their Brandsby Adweek StaffRetailAs the Classic Department Store Falters, These 4 Challengers Want to Upend the Retail Modelby Ann-Marie AlcántaraVoiceHow Mastering Customer Identity Will Help Your Brand Winby Jon Suarez-DavisData PointsData Points: What Consumers Really Want From Brands' Contentby Sammy NickallsIn Case You Missed ItGet caught up on all of the informative, inspiring and interesting readsGet caught up on all of the informative, inspiring and interesting readsInternational Women's DayMeet the Advertising Legend Behind Iconic Campaigns for Secret, Pillsbury and Moreby Katie RichardsInternational Women's DayFor Women's Day, Budweiser Revived and Reimagined Three of Its Ads From the 1950sby David GrinerThe Big GameMeet the Team That Brought the Bud Light-Game of Thrones Super Bowl Crossover Ad to Lifeby Lindsay RittenhouseAd of the DayRidley Scott's Visual Odyssey for Hennessy Is a Gorgeous Exploration of Other Worldsby David GrinerThe Big GameHyundai’s Super Bowl Ad Shames Vegan Dinner Parties and Vegans Aren’t Happyby Ann-Marie AlcántaraAgenciesMcCann Ends 4-Year Battle Over U.S. Army Contractby Patrick CoffeeCreativityArby's Launched a Subscription Box, and It Sold Out in Less Than an Hourby Katie RichardsVoice2018 Saw Connected TV Prove Its Worth, but There Are Still Ways Data Can Improve Itby Jim WilsonGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. 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To update your preferences, click here.FacebookTwitterLinkedinFeedInstagramHow the Flyers Created Gritty, the Internet's Most Beloved MascotAgenciesAgenciesFor Its 70th Anniversary, DDB Is Going Back to Its Roots With Its New Visual Identityby Lindsay RittenhouseLeadership & TalentHavas Chicago Hires Industry Veteran and Former Translation Partner John Norman as CCOby Erik OsterJoan Creative Debuts a New Look, 3 Years After Its LaunchMary Wells Lawrence Was the Creative Genius Behind These Iconic Ad JinglesEtihad Airways Names Indie Crossmedia as Its Global Media Agency of RecordDentsu Hires Jacki Kelley Away From Bloomberg as U.S. Chief Client OfficerIn-Housing Won’t Destroy Agencies—It’ll Bolster the IndustryThe 2016 Election Inspired This Woman to Launch an Agency Devoted to Progressive PoliticsView more in Agencies >Brand MarketingBrand MarketingThe Beer Battle Continues as MillerCoors Sues Anheuser-Busch for Its Super Bowl Adby Diana PearlAdFreakThe Office's Creed Bratton Revisits His Music Roots to Write Some Crappy Underwear Jinglesby David GrinerTheranos Was Founded on Elizabeth Holmes’ Lies, and Marketers Fell PreyCoors Light Rolls Out a Tap That Glows and Dispenses Free Beer When It Hears Bud Light AdsWith an Eye Toward Global Expansion, Bumble Brings on a New VP of PartnershipsWhat Brands Can Learn About Marketing to Mothers From Serena Williams’ Chase SpotThe NYC Luxury Retail World Is Already Crowded. Can Neiman Marcus and Hudson Yards Stand Out?Deschutes Is a Model for How Craft Brews Can Fight Back Against ‘Big Beer’View more in Brand Marketing >CreativityAdFreakColonel Sanders Is the Godfather of Chicken Town in KFC U.K.'s Ominous New Adby David GrinerCreativityOn the Adweek Podcast: W+K London Creative Director Ray Shaughnessyby David GrinerThis Canadian Sex Toy Ad Might Be the Best-Written Billboard of 2019At This Trivial Pursuit Hotel, You Pay for Everything by Answering QuestionsPower Couple Dwyane Wade and Gabrielle Union Get Competitive for Gatorade ZeroAfter Watching This Ad for a New Low-Carb Beer, You May Feel Surprisingly ChillThe Psychology Behind Brand Storytelling and Its Effect on ConsumersThis Powerful Story by Vicks Seeks to Break the Stigma of Children Living With HIVView more in Creativity >DigitalArtificial IntelligenceThis TV Network Saw a Huge Sales Increase By Using AIby Chris AriensArtificial IntelligenceThese Entrepreneurs Are Navigating the 'Wild West' of AI With Real-World Resultsby Chris AriensBustle Taps Former Details Editor in Chief Dan Peres to Lead Revamped GawkerInstagram Is Testing the Locking of Old Usernames for 14 Days After Changes‘Robot Doctor’ Shows Why Customer Experience Shouldn’t Always Lean on TechAI 'Is Not Magic,' but It Has Conjured Up Increased Sales for Brands Like Miracle GrowTikTok Acquired Content Personalization Platform GeoGifIt’s Now Easier to Pick a Time and Place for Face-to-Face Meetings via LinkedIn MessengerView more in Digital >ProgrammaticArtificial IntelligenceHow CMOs Are Adapting to the Machine Learning Ageby Patrick KulpVoiceProgrammatic Hasn’t Been Able to Live Up to Its Potentialby Todd ParsonsProgrammaticHow Xaxis Is Tilting Toward Transparencyby Ronan ShieldsPublishers & PlatformsGoogle Fined $1.7 Billion for Violating EU Antitrust Lawsby Kelsey SuttonView more all coverage >TV / VideoStreaming & OTTEuropean Music App XITE Expands to U.S., Hoping to Be the Next Spotify for Music Videosby Sara JerdeTV UpfrontsAfter Last Year’s Snowed-Out Upfront, Hallmark Returns With ‘Celebration,’ Not Presentationby Jason LynchThe Very Real Relationship Between IBM's AI Computer and Alex TrebekComcast Releases New Streaming Platform 'Aggregator' for Its Internet-Only CustomersNetflix's Stephen Bruno Named MGM CMO Amid Streaming Giant's Marketing OverhaulAs 'Subscription Fatigue' Sets In, the OTT Reckoning May Be Upon UsIdentity and Advanced TV Have Reshaped Video AdvertisingGame Show Network Builds Audiences By Going Back to Basics—and Its Previous NameView more in TV / Video >