EDITOR'S PICKSWhat Google’s War on Fingerprinting Means for Marketersby Ronan ShieldsWhat Google’s War on Fingerprinting Means for Marketersby Ronan ShieldsWhat Google’s War on Fingerprinting Means for Marketersby Ronan ShieldsWhat Google’s War on Fingerprinting Means for Marketersby Ronan ShieldsExperientialMeasuring Success for Experiential Marketing Isn’t Easy. How Agencies Are Tracking ROIby Marty SwantAd of the DayBurger King Built Ads From X-Rays of Customers Who Hurt Their Jaws Eating Whoppersby David GrinerLeadership & TalentGoogle’s Director of Agency Platforms Likes to Zig and Zagby Marty SwantPerspectiveHow Yuengling Beer Has Endured for a Whopping 190 Yearsby Robert KlaraAccenture Seeks to Dismiss Multimillion-Dollar Hertz Breach of Contract LawsuitThe consultancy plans to 'assert counterclaims' that include payment of 'past-due invoices.'More People Tuned In for the Game of Thrones Series Finale Than The Big Bang Theory’s Last EpisodeThe HBO show garnered almost a million more viewers.Viant Technology’s Jeff Collins Will Oversee Ad Sales for Fox NewsSaluting 18 Execs and Creatives Making Meaningful Contributions Toward Diversity and InclusivityWhy Media Buyers Are Mixed on Publishers Selling Ads Based on EmotionInfographic: What People Want From Direct-to-Consumer BrandsWhat Marketers Can Learn From Consumers’ Social Media and TV HabitsWill John Wick 3 Mark the Moment Movie Marketers Became Comfortable With Reddit?The 10 Best Trailers We Saw During Upfronts WeekPopular Now1 Measuring Success for Experiential Marketing Isn’t Easy. How Agencies Are Tracking ROI2 The Inside Story of the Burger King Campaign That Changed the Brand’s Entire Outlook on Marketing3 A Brand’s Cultural Relevance Is Almost as Important as a Strong Image, Study Finds4 Agencies Balk at ‘Insane’ Conditions of New General Mills RFPs5 Google’s Director of Agency Platforms Likes to Zig and ZagViant Technology’s Jeff Collins Will Oversee Ad Sales for Fox NewsSaluting 18 Execs and Creatives Making Meaningful Contributions Toward Diversity and InclusivityWhy Media Buyers Are Mixed on Publishers Selling Ads Based on EmotionInfographic: What People Want From Direct-to-Consumer BrandsWhat Marketers Can Learn From Consumers’ Social Media and TV HabitsWill John Wick 3 Mark the Moment Movie Marketers Became Comfortable With Reddit?The 10 Best Trailers We Saw During Upfronts WeekAdweek's Grad Guide to Marketingpresented by View more >How to Leverage Your Alumni Network to Land a Job in Advertisingby Diana Pearl8 Tips to Help Perfect Your Interviewing Gameby Marc Stephenson Strachan5 Body-Language Tips for Pulling Off the Perfect Job Interviewby Kelsey SuttonHow to Break Out and Get Noticed in Your First Agency Jobby Chris AriensSo You’ve Decided To Freelance. Here’s What You Need to Know Before Taking the Plungeby Shoshana WodinskyHow to Create a Killer Professional Website, Straight From the Prosby Ann-Marie AlcántaraTips for Recent Grads Straight From the Recruiter’s Perspectiveby Katie Ramp5 Tricks for Navigating a New Work Environment When You’re the Youngest Employeeby Kimeko McCoy40 Years BoldHighlights and head-scratchers from four decades of Adweek Read more >Highlights and head-scratchers from four decades of Adweek33 Years Ago, Baltimore Freaked Out Over This Orgy Advertisementby Robert KlaraThis Head-Turning Calvin Klein Campaign Turned the Head of the Fedsby Robert KlaraThink Being a Priest is Tough? Try Advertising for the Jobby Robert KlaraHow Adweek Helped This Startup Build Its Businessby Chris AriensThis Week's IssueThe hottest topics from the newest AdweekThe hottest topics from the newest AdweekAwards & RecognitionSaluting 18 Execs and Creatives Making Meaningful Contributions Toward Diversity and Inclusivityby T.L. StanleyVoiceWhat Marketers Can Learn From Consumers’ Social Media and TV Habitsby David SchweidelPublishers & PlatformsWhy Media Buyers Are Mixed on Publishers Selling Ads Based on Emotionby Sara JerdeData PointsInfographic: What People Want From Direct-to-Consumer Brandsby Sammy NickallsIn Case You Missed ItGet caught up on all of the informative, inspiring and interesting readsGet caught up on all of the informative, inspiring and interesting readsProgramming & PerformanceMore Than 100 Brands Collaborated With Game of Thrones. Here Are the Best Stuntsby Sara JerdeChallenger BrandsHow Aviation Gin Toppled Marketing Giants to Win Adweek’s March Adness Bracketby David GrinerAgenciesThe Ad Industry Weighs In on How the Accenture Deal Might Affect Droga5’s Cultureby Doug ZangerInternational Women's DayMeet the Advertising Legend Behind Iconic Campaigns for Secret, Pillsbury and Moreby Katie RichardsInternational Women's DayFor Women’s Day, Budweiser Revived and Reimagined Three of Its Ads From the 1950sby David GrinerThe Big GameMeet the Team That Brought the Bud Light-Game of Thrones Super Bowl Crossover Ad to Lifeby Nick GardnerAd of the DayRidley Scott’s Visual Odyssey for Hennessy Is a Gorgeous Exploration of Other Worldsby David GrinerThe Big GameHyundai’s Super Bowl Ad Shames Vegan Dinner Parties and Vegans Aren’t Happyby Ann-Marie AlcántaraGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. 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To update your preferences, click here.FacebookTwitterLinkedinFeedInstagramApple’s Ad About a Scrappy Group of Coworkers Is Honestly Better Than Most Sitcoms AgenciesAdweek's Grad GuideHow to Leverage Your Alumni Network to Land a Job in Advertisingby Diana PearlAdweek's Grad Guide8 Tips to Help Perfect Your Interviewing Gameby Marc Stephenson StrachanHow to Create a Killer Professional Website, Straight From the ProsTips for Recent Grads Straight From the Recruiter’s Perspective5 Tricks for Navigating a New Work Environment When You’re the Youngest EmployeeWatch This Agency Recruiter Give Resume Advice to Recent GradsComing to Terms With the Realities of Working in AdvertisingSaluting 18 Execs and Creatives Making Meaningful Contributions Toward Diversity and InclusivityView more in Agencies >Brand MarketingAd of the DayPeet’s Utilizes Iliza Shlesinger’s Talent Perfectly by Letting Her Go Joyously Off Scriptby Doug ZangerAdweek's Grad GuideHow to Break Out and Get Noticed in Your First Agency Jobby Chris AriensAdweek’s 2019 Grad Guide to Marketing, Media and MoreLos York Co-Founder Flies Into the Future With the Launch of a New AgencyNew Clean Skincare Line Comes to Target in an Attempt to Reinvent the ‘Drugstore Brand’A Brand’s Cultural Relevance Is Almost as Important as a Strong Image, Study FindsInfographic: What People Want From Direct-to-Consumer Brands33 Years Ago, Baltimore Freaked Out Over This Orgy AdvertisementView more in Brand Marketing >CreativityAdweek's Grad GuideSo You’ve Decided To Freelance. Here’s What You Need to Know Before Taking the Plungeby Shoshana WodinskyAd of the DayFrom Bowie to FKA Twigs, Apple Creates a Powerful Tribute to British Musicby Erik OsterWill John Wick 3 Mark the Moment Movie Marketers Became Comfortable With Reddit?This Agency Built Its Own Hologram Pitch Deck to Explain Artificial IntelligenceA Surefire Way to Build Trust With Consumers Is Deliver ‘Good’ WorkToys Take Aim at Wildlife in These Ads About Plastic’s Deadly Toll on Our OceansTo Promote Its Canned Wine, This Winery Is Spoofing Classic Beer AdsVirgin Voyages Hid 50 Posters Around London. Find One, and You’ll Get Into a VIP EventView more in Creativity >DigitalSocial Pro DailyTwitter Added GIFs, Emojis, Polls, Threads and Image Tagging to TweetDeckby David CohenSocial Pro DailyFacebook Created 3 Types of Maps to Help Nonprofits and Others in the Public Health Sectorby David CohenViant Technology’s Jeff Collins Will Oversee Ad Sales for Fox News5 Body-Language Tips for Pulling Off the Perfect Job InterviewWhy New College Grads Shouldn’t Hesitate to Leave Unfulfilling JobsWhy Media Buyers Are Mixed on Publishers Selling Ads Based on EmotionFormer Chess Champion Garry Kasparov on Competing Against Artificial IntelligencePresident Trump Wants to Know If Your Political Views Were Censored By a Social PlatformView more in Digital >ProgrammaticVoiceThe Areas Where Brand Safety Measures Fall Shortby Ben PlomionProgrammaticIndex Exchange Is Bringing Machine Learning to Header Biddingby Ronan ShieldsProgrammaticQ&A: The Washington Post’s Programmatic Team Isn’t Afraid of Experimentationby Shoshana WodinskyProgrammaticHow Google Wants to Further Automation in Cross-Screen TV Buyingby Ronan ShieldsView more all coverage >TV / VideoTV UpfrontsWill Cheers Be Coming Back? And Other TV Reboot Questionsby Chris AriensVoiceWhat Marketers Can Learn From Consumers’ Social Media and TV Habitsby David SchweidelThe Big Bang Theory Series Finale Scores Its Biggest Audience Since 2015The 10 Most Memorable Moments from 2019’s Upfronts WeekThe 10 Best Trailers We Saw During Upfronts WeekWhy NBC Pulled the Plug on Hair Live!, Which Was Originally Supposed to Air on SundayThe Benefits of Advertising on The CW, According to Ruby Rose, Taye Diggs and Other CelebsAzteca America Looks to Connect With Hispanic Audience With New Tagline: ‘We Are All United as One’View more in TV / Video >