Editor’s Pick

Streaming & OTT

The Entertainment Industry’s Next Act: Balancing Box-Office Releases and Streaming

By Kelsey Sutton


Media companies today aren’t just competing against the movie theater down the street or the other local paper, they are competing against any media that could capture the consumer’s attention.

BRANDSHARE FROM SALESFORCE

The Future of the Media Industry Starts With Customer Experience

Cannes Lions
Cannes Lions logo with animation of diverse individuals wearing face masks.
Cannes Lions

Future Cannes Lions Need to Value Creativity’s Impact Over Vanity

By Smita Reddy

adweek at home with Sonika
Cannes Lions

This Brand Ensures Sustainability Isn’t Niche

By Alexandra Carter

Bimma williams
Cannes Lions

Audio Can Make a Difference for Brands. This Podcast Shows You How

By Alexandra Carter

Cannes during Festival
Cannes Lions

How Agencies Plan to Spend the Week at Cannes

By Larissa Faw

TV Upfronts
Donna Speciale speaking at the Univision upfront
TV Upfronts

Univision Sees Big CPM and Volume Gains in First Upfront Under New Ownership

By Jason Lynch

TV Upfronts

Fox Secures Low-20% CPM Hikes in Upfront ‘for the Ages’

By Jason Lynch

all american cw show
TV Upfronts

The CW Sets Its Fall Premiere Dates, Debuts First-Ever Saturday Shows Oct. 9

By Jason Lynch

disney upfront
TV Upfronts

Disney Finishes Upfront Negotiations, Landing Double-Digit CPM Increases

By Jason Lynch

Social Media Week
a collage of SMWNY speakers
Social Media Week

Watch All Sessions From the 13th Annual Social Media Week

By Breana Mallamaci

tiktok cmo katie puris
Social Media Week

TikTok’s Katie Puris Talks About the Power of a Purpose-Driven Guidebook

By Nicole Sara Sivens

Fitzco's Katy Tenerovich
Social Media Week

Fitzco Used Data Collection to Combat Emotionally-Charged Misinformation

By Nicole Sara Sivens

Jennifer “JJ” Healan, vice president of U.S. marketing, brand content and engagement at McDonald’s
Social Media Week

McDonalds’ Jennifer Healan on How to Stay Relevant When Marketing Your Brand

By Nicole Sara Sivens

Promoted Content

Don’t Let Your Digital Shelf Space Go Untouched

By Tony Neary, Chief Creative Officer, Olberding Brand Family

3 New Behaviors of Media Consumers and What to Do About Them

By Zephr

Your Guide to What the Savviest Shoppers Really Want

By Honey

4 Strategies to Hypercharge Ecommerce for Gen Z

By Student Beans

Partner Experts

Top 5 Takeaways From Google Marketing Livestream 2021

By Jerry Dischler

How Can Brands and Retailers Prepare for the 2021 Holiday Season?

By Alicia LeBeouf

Research Shows Why Audio Advertisers Need to Diversify Their Voice Talent

By Steve Keller

Helping Protect Brands and People From Problematic Content Online

By Ram Ramanathan

Adweek Podcasts
Yeah, That's Probably an Ad podcast art
Adweek Podcasts

Adweek Podcast: Everything You Need to Know About Cannes Lions Live

By Nick Gardner

Yeah, That's Probably an Ad podcast art
Adweek Podcasts

Adweek Podcast: 2021’s Award Season Big Winners

By Nick Gardner

Eric Toda and Soyoung Kang headshots with signature CMO Moves blue wave in top left corner.
CMO Moves

Facebook’s Eric Toda and eos’ Soyoung Kang on Inspiring and Enacting Change

By Julian Gamboa

Yeah, That's Probably an Ad podcast art
Adweek Podcasts

Adweek Podcast: The 100 Most Creative Professionals in the World

By Nick Gardner

Magazine

This is a Profile
Diversity, Equity and Inclusion

25 LGBTQ+ Leaders Making a Meaningful Difference in Media, Marketing, Tech and Beyond

By Adweek Staff



This is a Profile
Data Points

Infographic: LGBTQ+ Consumers Look for Genuine Brand Support That Outlasts Pride Month

By Nicole Ortiz



This is a Profile
Voice

5 Risks of Performative Pride Allyship for Brands to Keep in Mind This June

By Katie Martell



This is a Profile
Creative Thinkers

How These Exuberant Illustrations Made Their Way Onto Popular Products—and Adweek’s Cover

By Stephanie Paterik


In case you missed it

This is a Profile
Programming & Performance

Rick and Morty Get Their Own Wendy’s Drink Flavors and Restaurant Pop-Up For Season 5

By Mollie Cahillane



This is a Profile
Advertising

Cat Remembers Finding Forever Home in French Animated Spot for Animal Shelter

By Brittaney Kiefer



This is a Profile
CPG & Grocery

With 135% Growth, Kroger’s Ad Business Aims to ‘Set the Bar’ for Media Accountability

By Paul Hiebert



This is a Profile
Advertising

Leaders of Wieden+Kennedy-Owned Joint Editorial Launch New Shop

By Larissa Faw


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Agencies
Cannes during Festival
Cannes Lions

How Agencies Plan to Spend the Week at Cannes

By Larissa Faw

A closeup of a woman with PPE indents on her face.
Cannes Lions

Dove’s ‘Courage Is Beautiful’ Wins Cannes Print and Publishing Grand Prix

By Shannon Miller

A father walking while carrying his daughter
PSAs

Ad Council PSAs Highlight Struggles, Joys of #Dadication in Unscripted Campaign

By T.L. Stanley

Leaders at Doe-Anderson
Advertising

McCann Worldgroup Leader Matt Woehrmann Joins Independent Agency Doe-Anderson

By Larissa Faw

Brand Marketing
a rainbow flag closeup
Perspective

How the LGBTQ+ Community Got a Brand That Incites Pride and a Sense of Belonging

By Robert Klara

Suited Carmelo Anthony standing next to a display case
Beer, Spirits & Cannabis

Carmelo Anthony and Sue Bird Remind Us That Pressure Begets Greatness for Moët & Chandon

By Sara Century

agency diversity rubix cube
Diversity, Equity and Inclusion

Can Redistributing Ad Spend Fix the Industry’s Diversity Problem?

By Kathryn Lundstrom, Jameson Fleming

Someone uses a remote to choose a program on Roku
Connected TV

Roku Brand Studio Gets its First In-Person Test With Tribeca X

By David Kaplan

Commerce
Glossier showroom in London
Retailing

Glossier Is Embracing IRL Commerce With 3 Permanent Stores

By Emmy Liederman

Retailing

Google’s First Permanent Retail Space Will Feature Sleek Demo Spaces and an Event Hub

By Patrick Kulp

adweek at home
Cannes Lions

How Supergoop! Is Convincing Us to Wear Sunscreen Without Rubbing It in Our Faces

By Emmy Liederman

Beer, Spirits & Cannabis

These Ads Don’t Tell You What They’re Selling, and Business Is Booming

By T.L. Stanley

CONVERGENT TV
michelle lee
Leadership & Talent

Michelle Lee, Allure’s Top Editor, Heads to Netflix

By David Griner

fast furious 9 promo
Streaming & OTT

The Entertainment Industry’s Next Act: Balancing Box-Office Releases and Streaming

By Kelsey Sutton

Donna Speciale speaking at the Univision upfront
TV Upfronts

Univision Sees Big CPM and Volume Gains in First Upfront Under New Ownership

By Jason Lynch

PrendeTV programming on multiple devices
Streaming & OTT

Univision Plans SVOD Streamer, Expanded AVOD Offering for 2022 in OTT Expansion

By Kelsey Sutton

Creativity
Stills from viral TikToks
Platforms

Why Brands Should Consider Making Connections With Budding Viral Creators

By Shannon Miller

Cannes Lions logo with animation of diverse individuals wearing face masks.
Cannes Lions

Future Cannes Lions Need to Value Creativity’s Impact Over Vanity

By Smita Reddy

Bimma williams
Cannes Lions

Audio Can Make a Difference for Brands. This Podcast Shows You How

By Alexandra Carter

Heineken's winning ad campaign
Cannes Lions

Heineken, Burger King and Renault Win Cannes Lions Outdoor Grand Prix

By Kyle O’Brien

Inside the Brand
CMO Reboot Playbooks

Building a Movement Fueled by the Social Currency of Content

By Julian Gamboa

Innovators

How VP, Head of Harry’s Labs Is ‘Eager’ for Dynamic Post-Pandemic Consumer Behavior

By Julian Gamboa

CMO Reboot Playbooks

How to Be Intentional About the Career You Want

By Al Mannarino

CMO Reboot Playbooks

How to Translate Marketing Efforts into Business Objectives

By Al Mannarino

Media
Coronavirus

WhatsApp Debuts Spanish-Language Vaccine Finder in the US

By David Cohen

Platforms

TikTok Jump Enables Creators to Incorporate Third-Party Mini-Programs, Services

By David Cohen

Fundraising

Instagram: How to Extend a Fundraiser

By Brandy Shaul

Leadership & Talent

Nextdoor Taps Jose Gaztelu as Head of International

By David Cohen

Performance Marketing
amazon box on a conveyor belt
Amazon

Prime Day Boosts Ad Spend on Other Retail Media Networks

By Lisa Lacy

Beer, Spirits & Cannabis

Siponey Wants to Redefine, Not Crash, the Canned Cocktail Party

By David Kaplan

Performance Marketing

What Does It Take to Get Consumers to Share Their Email?

By Tara Weiss

tuna fish can
Performance Marketing

How Social Listening Speaks to Brands and Improves Consumer Targeting

By Tara Weiss

Programmatic
adtech targeting
Ad Tech

Ad Tech Is Facing the Loss of Another Important Signal: the IP Address

By Andrew Blustein

a man using a phone
Voice

Taking a Bite From the Apple: Why Privacy Is at the Heart of iOS 15

By Jenny Crook

t-mobile logo
Ad Tech

T-Mobile Is Quietly Paving the Way for its Ad-Tech Unit

By Andrew Blustein

Illustration of the Apple and Android logos with crowns
The Future of Identity

UK Regulators Probe Mobile Dominance of Apple and Google

By Ronan Shields

Social Marketing
Food & Beverage

Sonic Drive-In Challenges 3 TikTok Creators to Hack Its Menu

By David Cohen

Diversity, Equity and Inclusion

Facebook, Instagram Set Pride Month Events June 23

By David Cohen

Beer, Spirits & Cannabis

The First New Batches of Busch Light Apple Will Drop From the Sky

By David Cohen

Platforms

Google, YouTube Roll Out Several Tools for Small and Midsized Businesses

By David Cohen