EDITOR'S PICKS For April Fools’ Day, Adweek Surprised Rising Ad Talents With Unexpectedly VIP Zoom Callsby David GrinerFor April Fools’ Day, Adweek Surprised Rising Ad Talents With Unexpectedly VIP Zoom Callsby David GrinerFor April Fools’ Day, Adweek Surprised Rising Ad Talents With Unexpectedly VIP Zoom Callsby David GrinerFor April Fools’ Day, Adweek Surprised Rising Ad Talents With Unexpectedly VIP Zoom Callsby David GrinerBrand ValuesDon’t Expect Many Brands to Embrace April Fools’ Day in 2020by T.L. StanleyAd Tech & Mar TechAd-Tech Firms Seek Financial Relief (and to Save the Cookie)by Ronan ShieldsBrand MarketingWith the US Stuck Inside, Where Does That Leave Out-of-Home Advertising?by Diana PearlCoronavirusChicago Mayor Gets Silly at Home for Social Distancing PSAsby Erik OsterWhy More Media Companies Are Cutting Salaries Instead of Laying Off PeopleHolding onto staff is sign that publishers are expecting business to resume as quickly as it left.How the Ad Council Created 4 Coronavirus PSAs in a PinchThe campaigns feature stars of popular TV shows, Elmo and more.9thWonder CEO Jose Lozano on Furloughs, Salary Cuts and Learning From Past DisastersAfter 2-Year Regulatory Maze, Sprint and T-Mobile Have MergedThe Primary on Hold: Biden and Sanders Haven’t Run TV Ads in WeeksFounding Hulu Chief Jason Kilar Named WarnerMedia CEONPR Names Michael Smith as Its New CMOWhy This Canadian Agency Is Choosing to Open Its Doors NowTwitter, Digitas, Amazon Among NewFronts Presenters Not Participating in Postponed Event Popular Now 1 US Consumers Are Keeping a Close Eye on How Brands Handle the Coronavirus Crisis 2 These Rising Ad Talents Were in For Quite a Surprise on Zoom 3 Why This Canadian Agency Is Choosing to Open Its Doors Now 4 Retargeting: Here’s Why Products Seem to Follow You on Social 5 Kantar’s COVID-19 Barometer Examines Impact on Consumer Behavior 9thWonder CEO Jose Lozano on Furloughs, Salary Cuts and Learning From Past DisastersAfter 2-Year Regulatory Maze, Sprint and T-Mobile Have MergedThe Primary on Hold: Biden and Sanders Haven’t Run TV Ads in WeeksFounding Hulu Chief Jason Kilar Named WarnerMedia CEONPR Names Michael Smith as Its New CMOWhy This Canadian Agency Is Choosing to Open Its Doors NowTwitter, Digitas, Amazon Among NewFronts Presenters Not Participating in Postponed Event Challenger Brands Read more > Challenger BrandsWatch All the Presentations From Challenger Brands 2020by Adweek StaffChallenger BrandsFor Charlamagne tha God, Having a Personal Brand Means Being Authentic With Audiencesby Tiffany MoustakasChallenger BrandsReddit’s Advice to Brands Interested in Running Ads on Its Websiteby Paul HiebertChallenger BrandsGlamsquad Expanded On-Demand Beauty Services to CVS to Reach Gen Zby Ian Zelaya Coronavirus News Read more > Snapchat Reports Engagement Records During the Coronavirus Pandemicby David CohenConsidered an Essential Business, Cannabis Sales Surge as Consumers Hunker Downby T.L. StanleyMolson Canadian Is Making Virtual Happy Hours Pay Off in Canadaby David CohenChicago Mayor Gets Silly at Home for Social Distancing PSAsby Erik Oster This Week's Issue The hottest topics from the newest Adweek The hottest topics from the newest Adweek CoronavirusThese Top Marketers and Media Execs Are Showing a Way Forward Amid the Coronavirus Crisisby Kristina FelicianoCoronavirusHow Marketers and Agencies Are Trying to Strike the Right Tone in the Age of Coronavirusby T.L. StanleyCoronavirusVirtual Event Tech Is Booming as Companies Scramble to Take Conferences Onlineby Patrick KulpCoronavirusEditor’s Letter: How We All Are Navigating the New Normalby Lisa Granatstein In Case You Missed It Get caught up on all of the informative, inspiring and interesting reads Get caught up on all of the informative, inspiring and interesting reads CoronavirusVintage Travel Posters Are Reimagined for Social Distancingby Ryan BarwickCoronavirusUS Consumers Are Keeping a Close Eye on How Brands Handle the Coronavirus Crisisby Mónica Marie ZorrillaAgenciesWPP Implements Hiring Freeze, Cuts Awards and Postpones Salary Bumps Due to COVID-19by Minda SmileyCoronavirusA British Magazine Replaced Its Usual Celeb Cover Stars With Medical Heroesby Sara SparyBrand MarketingRyan Reynolds Left Voicemails for Mint Mobile Subscribersby Kathryn LundstromCoronavirusSavvy Distilleries Are Putting in Extra Effort to Make Their Hand Sanitizers Look Stylishby Robert KlaraPublishers & PlatformsThe Wall Street Journal Offers Ad Recall Guarantee to Print Advertisersby Sara JerdeSports MarketingOlympic Athletes Wash Their Hands and Social Distance in PSAs from Visaby Diana PearlThe Institute for Brand Marketing ™ Complimentary interactive courses and live educational experiences to help cultivate the skills to advance in a disruptive marketplaceGET STARTED TODAY Burger King Is Advertising a ‘Quarantine Whopper’ You Can Make at Home Agencies CoronavirusChicago Mayor Gets Silly at Home for Social Distancing PSAsby Erik OsterAgencies9thWonder CEO Jose Lozano on Furloughs, Salary Cuts and Learning From Past Disastersby Erik OsterHow the Ad Council Created 4 Coronavirus PSAs in a PinchEssential Fourth-Quarter Stats for Agencies and Media CompaniesFrom Fyre Festival Whistleblower to Agency ECD, Oren Aks Lands in San DiegoWhy This Canadian Agency Is Choosing to Open Its Doors NowWPP Implements Hiring Freeze, Cuts Awards and Postpones Salary Bumps Due to COVID-19Adweek Together: The Future of WorkView more in Agencies > Brand Marketing Life in QuarantineConsidered an Essential Business, Cannabis Sales Surge as Consumers Hunker Downby T.L. StanleyCPGInstacart Is Sharing Data With CPG Manufacturers to Prevent Supply Chain Issuesby Paul HiebertWith the US Stuck Inside, Where Does That Leave Out-of-Home Advertising?After 2-Year Regulatory Maze, Sprint and T-Mobile Have MergedThis Beauty Brand’s CEO Has Great Advice for Product Innovation and Job SecurityUber Urges Riders to Stay Home So It Can Help Those in NeedBrands Balk at April Fools’; Distilleries’ Elegant Hand Sanitizer Packaging: Wednesday’s First Things FirstUS Consumers Are Keeping a Close Eye on How Brands Handle the Coronavirus CrisisView more in Brand Marketing > Inside the Brand A community for marketers to learn, grow and be inspired A community for marketers to learn, grow and be inspired How HP’s Gene Paek Blends Creativity With Innovation by Heide Palermo How This Self-Funded Entrepreneur Turned Bootstrapping and Community-based Growth Into Golde by Heide Palermo How IHOP CMO Builds Brand Momentum With Best-in-Class Agencies by Nadine Dietz How Magic Spoon Founders Have Fun With Their Brand—Beyond Breakfast by Heide Palermo View more > Creativity Life in QuarantineFor April Fools’ Day, Adweek Surprised Rising Ad Talents With Unexpectedly VIP Zoom Callsby David GrinerAdweek TogetherAdweek Together: How to Stay Creative in Uncertain Timesby Chris AriensDon’t Expect Many Brands to Embrace April Fools’ Day in 2020On the Adweek Podcast: How We’re Coping During QuarantineHow a Derailed Corporate Branding Launch Turned Into a New Hispanic Recovery EffortWith Travel on Hold, United Airlines Donates Media Space to UnicefHow the NFL Quickly Turned Around a PSA Involving Over 50 of the League’s StarsCottonelle Discourages Toilet Paper Hoarding in New CampaignView more in Creativity > Digital CoronavirusSnapchat Reports Engagement Records During the Coronavirus Pandemicby David CohenCoronavirusMolson Canadian Is Making Virtual Happy Hours Pay Off in Canadaby David CohenFacebook Updates Its Efforts to Protect and Promote the 2020 CensusWhy More Media Companies Are Cutting Salaries Instead of Laying Off PeopleNextdoor Adds More Ways for Local Businesses to Cope With Covid-19ATTN: and When We All Vote Team Up on Video Promoting 2020 CensusInstagram for Business: How to Set a Default Minimum Age for Your ContentNHL, NHLPA Expand Free Remote Access to Hockey Scholar STEM Educational CurriculumView more in Digital > Programmatic Earnings ReportsEssential Fourth-Quarter Stats for Ad Tech and Platformsby Matthew Scott GoldsteinAd Tech & Mar TechAd-Tech Firms Seek Financial Relief (and to Save the Cookie)by Ronan ShieldsAd Tech & Mar TechRubicon Project and Telaria Merge to Become the Largest Independent SSPby Andrew BlusteinCoronavirusPublishers May Lower Their Standards on Ad Quality in Search of Revenueby Andrew BlusteinView more all coverage > TV / Video Earnings ReportsThe Most Insightful Data From 36 Media, Marketing and Tech Companies’ 2019 Q4 Earnings Callsby Matthew Scott GoldsteinNewFrontsTwitter, Digitas, Amazon Among NewFronts Presenters Not Participating in Postponed Eventby Kelsey SuttonNPR Names Michael Smith as Its New CMOFounding Hulu Chief Jason Kilar Named WarnerMedia CEOThe Primary on Hold: Biden and Sanders Haven’t Run TV Ads in WeeksIAB Postpones NewFronts for Almost 2 MonthsSeveral of Spring’s Biggest Cable Series Delayed Due to COVID-19IOC Sets New Dates for Postponed 2020 Tokyo OlympicsView more in TV / Video >