Editor’s Pick Beer & Spirits Heineken’s First Gaming Campaign Breaks Anti-Social Stereotypes By Brittaney Kiefer Women in Sports Champions of Change: Leveling the Playing Field With Ally’s Andrea Brimmer By Mollie Cahillane Brandshare With Data, Marketers Can’t Afford to Go It Alone LiveRamp Social Media How Nutter Butter Won Over Gen Z With an Absurdist Instagram Strategy By Samantha Nelson The Future of Identity Pixels Are the Next Digital Advertising Workhorse Facing Tougher FTC Scrutiny By Catherine Perloff BRANDSHARE FROM RYFF Why Virtual Product Placement Is Set to Steal the Advertising Spotlight TV Upfronts View All TV Upfronts Disney’s Rita Ferro Is Ready for a More ‘Intimate’ Upfront By Mollie Cahillane TV Upfronts Fox News Media Focuses on Lifestyle Offerings in Upfront Pitch By Bill Bradley TV Upfronts Paramount Ad Sales Chief John Halley on Upfront Changes, the Reorg and What’s Next By Bill Bradley TV Upfronts Warner Bros. 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