Editor’s Pick

TV Upfronts

AT&T and Discovery Inc. Reportedly in Talks to Merge Media Assets

By Jason Lynch


The velocity of social change in 2020 was meteoric and consumers are demanding that companies keep pace.

BRANDSHARE FROM SURVEYMONKEY

Consumers Are Declaring Their Social Values Through Purchase Decisions—Are You Listening?

Latest News
Food & Beverage

A New Pilsener Ad Highlights the Selflessness of Ecuador’s Front-Line Doctors

By Leonardo Faierman

collage of convergent tv speakers
Premium Events

Watch Adweek’s Spring 2021 Convergent TV Summit

By Breana Mallamaci

Earnings Reports

Dentsu Organic Revenue Falls 2.4% in Q1 as Restructuring Plans Take Effect

By Stephen Lepitak

Briefly

Viant’s Q1 Revenues Top $40 Million

By Ronan Shields

TV Upfronts
TV Upfronts

AT&T and Discovery Inc. Reportedly in Talks to Merge Media Assets

By Jason Lynch

TV Upfronts

NBC Sets Franchise-Heavy Fall But Holds All Comedies, and This Is Us, Until Midseason

By Kelsey Sutton

fox sports upfront
TV Upfronts

Fox Sports Sees Fastest Upfront Marketplace in a Decade Following Year of Uncertainty

By Mollie Cahillane

blackish
TV Upfronts

ABC’s Black-ish Ending After Season 8

By Jason Lynch

Social Media Week
tiktok cmo katie puris
Social Media Week

TikTok’s Katie Puris Talks About the Power of a Purpose-Driven Guidebook

By Nicole Sara Sivens

Fitzco's Katy Tenerovich
Social Media Week

Fitzco Used Data Collection to Combat Emotionally-Charged Misinformation

By Nicole Sara Sivens

Jennifer “JJ” Healan, vice president of U.S. marketing, brand content and engagement at McDonald’s
Social Media Week

McDonalds’ Jennifer Healan on How to Stay Relevant When Marketing Your Brand

By Nicole Sara Sivens

Uber's Shivram Vaideeswaran
Social Media Week

Budding CMOs Must Leave Space for Magic, Says Uber’s Shivram Vaideeswaran

By Amma Marfo

Promoted Content

How to Overcome Versioning Hassles and Make Feedback Effortless

By Ziflow

How Advertisers Can Get the Most Value From OTT Content

By Lynn Chealander, Director, Product Management, Xandr

3 New Behaviors of Media Consumers and What to Do About Them

By Zephr

4 Ways to Revamp Your Customer Acquisition Strategy for the Next Phase of Digital Transformation

By Cognitiv

Partner Experts

Why Google Is Prioritizing Investments in Privacy, Measurement and Automation

By Jerry Dischler

Cross-Screen TV Measurement Is the Key to Unlocking Today’s Upfronts

By Christine Grammier

Webex and GoDaddy CMOs Share How They Build Genuine Connections Through Emotional Storytelling

By Julie Cullinane

What Does the Next Wave of Retail Media Look Like?

By Ric Elert

Adweek Podcasts
CMO Moves

Happy Money’s Sadira Furlow Shares Her Faith-fueled Leaps on the Path to CMO

By Heide Palermo

Yeah, That's Probably an Ad podcast art
Adweek Podcasts

Adweek Podcast: Naming the Top 30 CMOs

By Nick Gardner

Yeah, That's Probably an Ad podcast art
Adweek Podcasts

Adweek Podcast: Adweek’s Creator Visionary Awards

By Nick Gardner

Yeah, That's Probably an Ad podcast art
Adweek Podcasts

Adweek Podcast: How to Manage Stress in a Creative Industry

By Nick Gardner

Magazine

This is a Profile
Artificial Intelligence

Marketers Embrace AI for Content Creation and Creative Inspiration

By Patrick Kulp



This is a Profile
Leadership & Talent

How Jonathan Hyla Inspires and Equips Neurodiverse Creatives via Clubhouse

By Jess Zafarris



This is a Profile
Data Points

Infographic: Brands Aren’t the Only Ones Changing Habits Following a Year of Disasters

By Nicole Ortiz



This is a Profile
Perspective

The Gucci Belt, With Immortalized Brass Initials, Is an Enduring Fashion Statement

By Robert Klara


In case you missed it

This is a Profile
Ad of the Day

As Pubs Reopen, Guinness’ Ad Brilliantly Highlights Everything That Made Fans Crave a Pint

By Stephen Lepitak



This is a Profile
Life After Lockdown

Pepsi’s New Spot About Shared Germs Toes a Risky Line as We Emerge From Pandemic Isolation

By Kathryn Lundstrom



This is a Profile
Leadership & Talent

Following 2020 Leadership Shakeup, R/GA Says New Team Is Falling Into Place

By Erik Oster



This is a Profile
Voice

We Need Mandatory Time Off as We Get Back to Work

By Elyssa Seidman


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Agencies
Wavemaker U.S. head of content Valeria Mares
Media Agencies

Wavemaker Names GroupM Veteran US Head of Content

By Erik Oster

a person lying on a beach among red and white beach umbrellas
Voice

We Need Mandatory Time Off as We Get Back to Work

By Elyssa Seidman

Earnings Reports

Dentsu Organic Revenue Falls 2.4% in Q1 as Restructuring Plans Take Effect

By Stephen Lepitak

A white cat sits on a black trash bin, looking somewhat like a pint of Guinness
First Things First

Spot the Guinness; Why the Kids Aren’t All Right: Friday’s First Things First

By Jess Zafarris

Brand Marketing
Beer, Spirits & Cannabis

Joe Jonas Moonlights as TV Weatherman, Predicts ‘Sunnier Times Ahead’ With Tanqueray

By T.L. Stanley

Food & Beverage

A New Pilsener Ad Highlights the Selflessness of Ecuador’s Front-Line Doctors

By Leonardo Faierman

Germany fan takes pic using mobile phone
Sports Marketing

Heineken Encourages Fan Rivalry With UEFA Euro 2020 Campaign

By Stephen Lepitak

Chelsea's Kit launch campaign, including a lion
Sports Marketing

With a Swinging ’60s Vibe, Chelsea F.C. Kit Launch Spot Hits Over 3 Million Views in 24 Hours

By Stephen Lepitak

Commerce
Smartphones show images of clothed people's bodies mapped into triangular segments.
Social Commerce

Walmart Acquires Fitting Room Tech Zeekit

By Lisa Lacy

mom working on a computer and feeding baby
Columnist Network

The World Is Reopening. Will Moms Get Left Behind?

By Amanda Goetz

Gwyneth Paltrow and celebrated decorator Brigette Romanek
Ecommerce

Rakuten Heightens Ecommerce Luxury Credentials by Partnering With Gwyneth Paltrow

By Stephen Lepitak

michelle obama smiling and hugging puppets waffles and mochi
Food & Beverage

Waffles, Mochi and the Obamas Inspire Healthy Eating Through Interactive Food Adventures

By Lisa Lacy

CONVERGENT TV
TV Upfronts

AT&T and Discovery Inc. Reportedly in Talks to Merge Media Assets

By Jason Lynch

TV Upfronts

NBC Sets Franchise-Heavy Fall But Holds All Comedies, and This Is Us, Until Midseason

By Kelsey Sutton

collage of convergent tv speakers
Premium Events

Watch Adweek’s Spring 2021 Convergent TV Summit

By Breana Mallamaci

fox sports upfront
TV Upfronts

Fox Sports Sees Fastest Upfront Marketplace in a Decade Following Year of Uncertainty

By Mollie Cahillane

Creativity
An older woman and younger woman embracing and smiling
Diversity, Equity and Inclusion

‘Our Stories Are Your Stories’ Campaign Puts Inclusive AAPI Community Front and Center

By Samantha Nelson

Food & Beverage

Stars of The Office Want to Help You ‘Cut Out’ This Summer in Cutwater-Cameo Partnership

By Samer Khudairi

BitClout
Voice

Why BitClout Is the Platform Brands and Marketers Must Watch

By Rebecca Batterman

Jonathan Hyla
Leadership & Talent

How Jonathan Hyla Inspires and Equips Neurodiverse Creatives via Clubhouse

By Jess Zafarris

Inside the Brand
CMO Moves

Happy Money’s Sadira Furlow Shares Her Faith-fueled Leaps on the Path to CMO

By Heide Palermo

Events

CMOs Are Thinking Differently About Keeping Top Talent Around in a Post-Covid World

By Patrick Kulp

Brand Purpose

How Brand Purpose Makes Personal Values Professional

By Lisa Lacy

Zoom screenshot of 3 speakers-1 man and 2 women.
Ecommerce

How CMOs from David’s Bridal and StockX Keep Post-Pandemic Innovation Alive

By Luz Corona

Media
The volume of NFT transactions has fallen month-over-month for the first time in 2021.
Media

NFT Transaction Volume Dipped in April, Its First Downturn of 2021

By Mark Stenberg

Platforms

TikTok: How to Make a Green Screen Duet

By Brandy Shaul

Blockchain

Facebook-Led Diem Association Cryptocurrency Project Pivots Again

By David Cohen

Diversity, Equity and Inclusion

Pew: Congressional Mentions of Asian Americans Spiked on Facebook, Twitter Since 2020

By David Cohen

Performance Marketing
Out of Home

With Cookies Off the Menu, Seamless Delivers Out-of-Home With First-Party Data

By David Kaplan

Performance Marketing

Outer Brings Drop Culture to the Furniture Space

By Kaleigh Moore

Automotive

Volvo’s Reddit Campaign Calls on Community to Share Terrifying Car Crash Stories

By Tara Weiss

Websites

The Dos and Don’ts of Link-Building and Driving Traffic (Beyond SEO Tricks)

By Phil Frost

Programmatic
Briefly

Viant’s Q1 Revenues Top $40 Million

By Ronan Shields

Briefly

Video Spurs PubMatic’s Q1 Revenues to $43.6 Million

By Andrew Blustein

Platforms

How Europe’s ‘Mr. TikTok’ Sees the App Growing in Importance, for Users and Advertisers

By Stephen Lepitak

Programmatic

Magnite Centers Future on CTV Following $60 Million Q1

By Andrew Blustein

Social Marketing
Sports Marketing

WNBA Teams Up With Twitter on a Hoodie That’s More Than a Hoodie

By David Cohen

Platforms

Pinterest Story Pins: How to Record Videos at Different Speeds

By Brandy Shaul

Platforms

Pinterest Sets 3-Day Live Virtual Event Featuring Top Creators

By David Cohen

Diversity, Equity and Inclusion

TikTok, Dove Join Forces on Body Inclusivity and Acceptance

By David Cohen