EDITOR'S PICKSHow the Flyers Created Gritty, the Internet's Most Beloved Mascotby Jameson FlemingHow the Flyers Created Gritty, the Internet's Most Beloved Mascotby Jameson FlemingHow the Flyers Created Gritty, the Internet's Most Beloved Mascotby Jameson FlemingHow the Flyers Created Gritty, the Internet's Most Beloved Mascotby Jameson FlemingAgenciesTime's Up Advertising Forges Ahead With the Challenging Task of Changing an Entire Industryby Lindsay RittenhouseDigital TransformationMedia Companies Need to Partner With Brands If They Want to Survive in the Digital Ageby Dan TynanAd of the DayNeed a Bit of Holiday Warmth? This Ad's Animated Tale of a Nervous Elf Is on Par With Pixarby David GrinerAdFreakMcDonald's Made a Series of Perfectly Retro Posters to Celebrate Its 'Timeless' Big Macby David GrinerThe 2018 Elections Were Packed With Memorable Ads. So Which Candidates Won?A look back at the spots and storytelling that drew national attention.Sorrell's S4 Capital Reports Strong Third Quarter Powered by 'Faster, Better, Cheaper' ApproachWith planned expansions in San Francisco, Asia Pacific, Latin America, Africa and Middle East regions.A Nurse Drove His Tundra Through the California Wildfires to Save Victims. So Toyota Is Replacing ItParty in Cancun! MTV Revives Spring Break as Multiplatform Global Event in MarchDentsu Aegis Network's CEO is Stepping DownNetflix Tests Cheaper, Mobile-Only Subscription PlansOnline Grocery Delivery Is Still Wildly ExperimentalEssie Became the Go-To Nail Polish Because of Queen ElizabethClass-Action Lawsuit Alleges Avon Discriminated Against Pregnant WomenPopular Now1 How the Flyers Created Gritty, the Internet’s Most Beloved Mascot2 A Nurse Drove His Tundra Through the California Wildfires to Save Victims. So Toyota Is Replacing It3 McDonald’s Made a Series of Perfectly Retro Posters to Celebrate Its ‘Timeless’ Big Mac4 Coca-Cola Wiped Its Social Media Accounts, Then Relaunched With a Positive, Happy New Look5 An Ad Agency Is Making Alexa Apologize Hilariously to Cities That Didn’t Get Amazon’s HQ2A Nurse Drove His Tundra Through the California Wildfires to Save Victims. So Toyota Is Replacing ItParty in Cancun! MTV Revives Spring Break as Multiplatform Global Event in MarchDentsu Aegis Network's CEO is Stepping DownNetflix Tests Cheaper, Mobile-Only Subscription PlansOnline Grocery Delivery Is Still Wildly ExperimentalEssie Became the Go-To Nail Polish Because of Queen ElizabethClass-Action Lawsuit Alleges Avon Discriminated Against Pregnant WomenBrandweekThe latest coverage in brand marketingThe latest coverage in brand marketingThis is Brandweekby Adweek StaffM.Gemi Founder Cheryl Kaplan on Choosing the Right Influencers and the Value of Authenticityby Diana PearlRelive Brandweek Through Some of the Most Insightful Tweets From the Movement3 Factors Marketers Should Keep in Mind for Maximum Brand Impactby Ann-Marie AlcántaraView more >This Week's IssueThe hottest topics from the newest AdweekThe hottest topics from the newest AdweekStreaming in a Connected WorldTimeline: Busy Philipps Is an Overnight Success 20 Years in the Makingby Kristina FelicianoThe L.A. IssueThese 16 L.A. Brand Stars Are Doing Show-Stopping Work in the City of Angelsby T.L. StanleyThe L.A. IssueThese 16 L.A. Brand Stars Are Doing Show-Stopping Work in the City of Angelsby T.L. StanleyVoiceHow Brands Are Taking Control of Their Narratives and Reinventing Storytellingby Toby DanielsIn Case You Missed ItGet caught up on all of the informative, inspiring and interesting readsGet caught up on all of the informative, inspiring and interesting readsAdFreakA Lump Was Placed on 'the World's Most-Touched Breasts' to See If Anyone Would Noticeby David GrinerProgramming & PerformanceMichael Jordan Tackles the ‘Greatest Ever’ Debate in Surprise Sunday Night Football Promoby Jason LynchAd of the DayAn Opioid Addict's Three-Day Detox Was Streamed to an NYC Video Displayby David GrinerAd of the DayWith Bryan Cranston at the Wheel, W+K Debuts a New Brand Positioning for Fordby Erik OsterBrand MarketingSpotify and Warner Bros. Created a Spot With 3D Sound to Promote A Star Is Bornby Kristina MonllosBrand MarketingCan a Hamburger Give You Nightmares? Burger King Tested Its Horrifying New Creation to Find Outby Kristina MonllosLeadership & TalentDDB CEO Wendy Clark to Step Down From Time's Up Leadership Committee After News of Controversial Hireby Patrick CoffeeAdFreakNebraska Snubs Its Haters With New Tourism Slogan: 'Honestly, It's Not For Everyone'by Doug ZangerDigital Transformation PlaybookIN PARTNERSHIP WITHMedia Companies Need to Partner With Brands If They Want to Survive in the Digital Ageby Dan TynanEditor's Letter: Modern Sales Takes a Community-Oriented Approachby James CooperInfographic: Digital Transformation Is Critical for B-to-B Companies. Here’s How They’re Doingby Erik Wander5 Tips for Media Companies Looking to Survive in the Age of Digital Disruptionby Dan TynanView more in Digital Transformation >Streaming in a Connected WorldGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. 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To update your preferences, click here.FacebookTwitterLinkedinFeedInstagramHere's the Toys R Us Rebranding That Never Saw the Light of DayAgenciesAgenciesCelebrity Cruises Picks TBWA's Lucky Generals as Global Creative Agency of Recordby Patrick CoffeeAgenciesTime's Up Advertising Forges Ahead With the Challenging Task of Changing an Entire Industryby Lindsay RittenhouseSorrell's S4 Capital Reports Strong Third Quarter Powered by 'Faster, Better, Cheaper' ApproachDentsu Aegis Network's CEO is Stepping DownFor Production Company Summerjax, It’s All About Trust and CollaborationThe DoJ Clears All Major Holding Companies in Production InvestigationApply Now for Adweek's 2018 Media Agency of the YearLatest 'Love Has No Labels' Spot Asks Why It Takes Devastating Events to Bring People TogetherView more in Agencies >Brand MarketingBrand MarketingVictoria's Secret CEO Jan Singer Is Leaving the Companyby Diana PearlVoiceBrands Need to Keep Gen Z's Changing Priorities in Mind or Risk Isolating Them as an Audienceby George CareyVideo: Inside Adweek's 2018 Brand Genius GalaA Nurse Drove His Tundra Through the California Wildfires to Save Victims. So Toyota Is Replacing ItThese 2 Chicago Streetwear Brands Found National Success By Keeping It LocalEssie Became the Go-To Nail Polish Because of Queen ElizabethAdweek's Brand Genius Awards Celebrated the Best in Brand BuildingClass-Action Lawsuit Alleges Avon Discriminated Against Pregnant WomenView more in Brand Marketing >CreativityAd of the DayNeed a Bit of Holiday Warmth? This Ad's Animated Tale of a Nervous Elf Is on Par With Pixarby David GrinerCreativityOn the Adweek Podcast: How 11/11 Became Shopping's Biggest Dayby Aneya FernandoThe Most Bendable Yogis Are a Mesmerizing Way to Sell This Wellness TeaMcDonald's Made a Series of Perfectly Retro Posters to Celebrate Its 'Timeless' Big MacHow the Flyers Created Gritty, the Internet's Most Beloved MascotThe 2018 Elections Were Packed With Memorable Ads. So Which Candidates Won?An Ad Agency Is Making Alexa Apologize Hilariously to Cities That Didn't Get Amazon's HQ2SodaStream Calls for an End to Plastic With a Singing Animated Turtle Who's Voiced by Rod StewartView more in Creativity >DigitalSocial Pro DailyOver $1 Billion Has Been Raised via Facebook’s Fundraisers Feature, Donate Button Since 2015by David CohenSocial Pro DailyNielsen Social Content Ratings, Week of Nov. 5: The People Chose the People’s Choice Awardsby David CohenWalmart and Ford Are Testing Autonomous Delivery in MiamiFacebook Is Ramping Up Its Career-Development Efforts With a New Site, Other UpdatesThe Google My Business App Just Underwent a FaceliftHow Brands Can Protect Themselves From Legal Ramifications Over AI PrivacyFacebook Messenger: Here's How to Hide an Ad on the Home ScreenOnline Grocery Delivery Is Still Wildly ExperimentalView more in Digital >ProgrammaticProgrammaticIndependent Ad Tech Sees Opportunity Amid the Escalation of the Walled Gardensby Ronan ShieldsProgrammaticHow the Rise of D-to-C Brands Is Helping Digital Ad Spend Defy Gravityby Ronan ShieldsProgrammatic3 Ad-Tech Stories You Need to Know This Weekby Ronan ShieldsVoiceAs Blockchain Falls Short of Expectations, Advertisers Look to Ad Tech for Solutions Insteadby Greg SobiechView more all coverage >TV / VideoStreaming in a Connected WorldThe Future of Television Will See Massive Waves of Digitization and Data Usageby Ashish ChordiaStreaming in a Connected WorldNetflix Tests Cheaper, Mobile-Only Subscription Plansby Sara JerdeThese Are the 10 Best Thanksgiving Movies to Stream Over the HolidaysNielsen Will Offer More Streaming Data With Comcast PartnershipParty in Cancun! MTV Revives Spring Break as Multiplatform Global Event in MarchThe Funny or Die Creative Behind Monetizing Some of Your Favorite Viral VideosWinter Is Coming—and Then Game of Thrones Will Return to Our Screens Shortly After That in AprilThe Golden Age of Branded Television Will See Brands Seamlessly Integrated Into Top ProgrammingView more in TV / Video >