BRANDWEEK How Away Shook Up the Sleepy Luggage Market With a Simple, Colorful Carry-OnKevin Hart on Why He Favors 'Fun' Advertising, Including Standing in the Rain in Times Squareby Diana PearlTake a Tour of Target's Redesigned Store of the Futureby Katie RichardsThe Marketing Geniuses Behind Burger King and Anheuser-Busch Reveal Their Trade Secrets, to Each Otherby Kristina MonllosEditors' Letter: Our Coverage of Brands Has Never Been More Interesting, or Importantby Kristina Monllos EDITOR'S PICKS Can CBS Make Murphy Brown a Hit, Again?by Jason LynchCan CBS Make Murphy Brown a Hit, Again?by Jason LynchCan CBS Make Murphy Brown a Hit, Again?by Jason LynchCan CBS Make Murphy Brown a Hit, Again?by Jason LynchPerspectiveThe Skin Cream That Celebrities Swear by Was Created by a Nurse Nearly 90 Years Agoby Robert KlaraAgencies2 Creatives Send Soap Gift Boxes to NRA-Backed Senators With Ominous 'Blood on Your Hands' Messagingby Erik OsterLeadership & TalentThis Designer Rejected a 6-Figure Salary at Apple to Become Partner at Age 25by David CohenBrandweekThese 10 Comeback Brands Maximized Their Moment and Recaptured Their Cool Factorby T.L. StanleyPartners in Crime Leans on Freelancers to Shake Up Agency-Client RelationshipsFounded by industry veteran Stephen Goldblatt, Partners in Crime wants to change the way agencies work with brands.Robert Greenblatt Exits as NBC Entertainment Chief; George Cheeks and Paul Telegdy Take OverAdweek’s reigning TV executive of the year took NBC from worst to first.Kevin Hart Just Might Be the Hardest-Working Man in BrandingIn New Campaign, Levi's Becomes the Latest Brand to Urge Americans to VoteChipotle Keeps It 'Real' With New Campaign and Social Effort Highlighting All 51 IngredientsWhy Weight Watchers Is Shedding the Baggage of an Old NameThese Guerrilla Posters in NYC Subway Stations Highlight Incidents of Racism at Each StopOnce the Brand of Bros, Dollar Shave Club Is Now Aiming to Conquer the Wellness MarketCan't Decide What to Watch? PopSugar Just Released an App to Help Popular Now 1 This Designer Rejected a 6-Figure Salary at Apple to Become Partner at Age 25 2 Snapchat Is Partnering With Amazon to Test a Visual Search Tool 3 10 Royalty-Free Music Sites Every Online Video Creator Should Know 4 The Marketing Geniuses Behind Burger King and Anheuser-Busch Reveal Their Trade Secrets, to Each Oth 5 How Away Shook Up the Sleepy Luggage Market With a Simple, Colorful Carry-On Kevin Hart Just Might Be the Hardest-Working Man in BrandingIn New Campaign, Levi's Becomes the Latest Brand to Urge Americans to VoteChipotle Keeps It 'Real' With New Campaign and Social Effort Highlighting All 51 IngredientsWhy Weight Watchers Is Shedding the Baggage of an Old NameThese Guerrilla Posters in NYC Subway Stations Highlight Incidents of Racism at Each StopOnce the Brand of Bros, Dollar Shave Club Is Now Aiming to Conquer the Wellness MarketCan't Decide What to Watch? PopSugar Just Released an App to Help This Week's Issue The hottest topics from the newest Adweek The hottest topics from the newest Adweek Brand MarketingKevin Hart Just Might Be the Hardest-Working Man in Brandingby Kristina MonllosAgenciesShops Are Increasingly Pivoting to Production as the Race to Make Faster, Cheaper Content Heats Upby Patrick CoffeeBrand MarketingHow Do Brands Respond to Periods of Uncertainty? By Going Metaby Katie RichardsData & InsightsInfographic: In a Screen-Filled World, Word of Mouth Is Still Keyby Sammy Nickalls Programmatic Ad Tech & Mar Tech4 Key Takeaways We Learned in Ad Tech Last Weekby Ronan ShieldsSocial Pro DailyFacebook Extended Its Ad Breaks Video Monetization Options to More Languages and Countriesby David CohenArtificial IntelligenceAdobe's New Virtual Analyst Will Help Marketers Find 'Lottery Tickets' in Their Databy Patrick KulpVoiceHow to Overcome Obstacles and Create Winning Ad-Tech Blockchainsby Ric CalvilloView more all coverage > Nike and Colin Kaepernick The latest on 2018's most talked about ad The latest on 2018's most talked about ad How Nike's Colin Kaepernick Ad Looks to Democrats and Republicans Based on Neuroscienceby Marty SwantOn the Adweek Podcast: The Ad That Changed 2018by Aneya FernandoDespite Initial Blowback for Its Controversial Kaepernick Ad, Nike's Sales and Stock Increaseby Diana PearlAs Nike Controls the Conversation With Its Kaepernick Ad, the NFL Must Decide What It Stands Forby Diana PearlView more all coverage > Digital Transformation Playbook IN PARTNERSHIP WITH Infographic: Has Mar Tech Paid Off for Marketers?by Erik Wander5 Rules for Creating a Compelling User Experience for Your Customersby Dan Tynan5 Ways to Humanize Platforms and Develop a Deeper Connection With Consumersby Deb CorraoWhy User Experience Design Is So Hard for Brands to Get Rightby Dan TynanView more in Digital Transformation > Streaming in a Connected World In Case You Missed It Get caught up on all of the informative, inspiring and interesting reads Get caught up on all of the informative, inspiring and interesting reads CreativityRyan Reynolds' Snarky Out-of-Office Emails Are So Popular, They Melted His Gin Brand's Serversby David GrinerAgenciesPapa John's Founder Creates Website Begging Employees to Help Save 'Our Life's Work'by Lindsay RittenhouseAdFreakIf You Click on the Idiotic Offer in Snickers' New Banner Ad, the Brand Asks If You're OKby David GrinerAd of the DayLin-Manuel Miranda Takes You on a Very Personal Neighborhood Tour in AmEx's New Adby Gabriel BeltroneBrand MarketingOMG, Can P&G Literally Trademark LOL? WTF!by Lindsay RittenhouseAgenciesLand O'Lakes Spotlights Female Farmers in Its Feminist Reimagining of 'Old MacDonald Had a Farm'by Lindsay RittenhouseAdFreakThe Last Blockbuster Standing Now Has a Craft Beer Brewed in Its Honorby Doug ZangerAd of the DaySerena Williams' 'Voice of Belief' Sets the Tone in Poignant Nike U.S. Open Adby Erik OsterGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. 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To update your preferences, click here.FacebookTwitterLinkedinFeedInstagram Here's the Toys R Us Rebranding That Never Saw the Light of Day Agencies Leadership & TalentPartners in Crime Leans on Freelancers to Shake Up Agency-Client Relationshipsby Diana PearlAgenciesWunderman Acquires Majority Stake in Marketing Technology Performance Company Emarkby Erik OsterMullenLowe Names New Chief Strategy Officer of U.S. NetworkOgilvy Looks to the Future as It Celebrates Its 70th AnniversaryShops Are Increasingly Pivoting to Production as the Race to Make Faster, Cheaper Content Heats Up5 Steps Toward Reinventing Your Agency and Becoming Full ServiceAmtrak Selects Y&R-Led WPP Team as Agency of Record4A's Advertiser Protection Bureau Introduces Resources for Stronger Ad Buying GuidelinesView more in Agencies > Brand Marketing PerspectiveThe Skin Cream That Celebrities Swear by Was Created by a Nurse Nearly 90 Years Agoby Robert KlaraBrand MarketingIn New Campaign, Levi's Becomes the Latest Brand to Urge Americans to Voteby Lindsay RittenhouseChipotle Keeps It 'Real' With New Campaign and Social Effort Highlighting All 51 IngredientsWhy Weight Watchers Is Shedding the Baggage of an Old NameThe Milwaukee Bucks Want to Rally City Around the Team After Record-Breaking Ticket SalesHow Cannabis Brands Can Utilize Social Media and Other Nontraditional ChannelsAd Council Rebrands to Position Itself as a More Accessible Partner on Social Change3 Ways to Take On Industry Competitors and Dominate the MarketView more in Brand Marketing > Creativity Leadership & TalentThis Designer Rejected a 6-Figure Salary at Apple to Become Partner at Age 25by David CohenAdFreakIHOP Created a Pumpkin Pancake Beer, Literally Infused With Buttermilk Pancake Mixby Doug ZangerGun Control Activists Hope This Startling Statue Will Help Drive Change on Election DayThese Guerrilla Posters in NYC Subway Stations Highlight Incidents of Racism at Each StopGrab a Tissue. This Lovely Ad About a Son's Loyalty Is a Powerful Homage to GratitudeHow Evoking Creativity From Children Can Lead to the Next Big Idea1,500 Posters of Goats Having Sex Promote a Sustainable Cashmere Brand's First NYC StoreIn the Year's Most Brutal Campaign Ad, 6 Siblings Tell You Not to Vote for Their BrotherView more in Creativity > Digital Social Pro DailyTwitter Is Doing Its Part to Get Out the Vote in the U.S.by David CohenDigitalGoogle Releases Proposed Privacy Framework in Advance of Senate Committee Hearingby Kelsey SuttonWalmart Is Putting Lettuce on the BlockchainSnapchat Is Partnering With Amazon to Test a Visual Search ToolTwitter Is Welcoming the Fall TV Season With Event Pages for Episodes5 Ways to Humanize Teamwork Using SlackWhatsApp: Here's How to Delete a Post From Your StatusSmart Marketers Should Turn to First-Party Data FirstView more in Digital > TV / Video Programming & PerformanceCan CBS Make Murphy Brown a Hit, Again?by Jason LynchProgramming & PerformanceRobert Greenblatt’s Parting Thoughts on NBC, This Is Us and Rescuing Brooklyn Nine-Nineby Jason LynchRobert Greenblatt Exits as NBC Entertainment Chief; George Cheeks and Paul Telegdy Take OverHere Are the New Fall Broadcast Shows That Buyers Love—and Hate—the MostHearst Releases New Marketplace for Connected TV AdvertisingCan't Decide What to Watch? PopSugar Just Released an App to HelpInside NBCUniversal’s New Lucrative Prime Pod Ad Format, Which Debuts TonightWith $39 Billion Bid, Comcast Beats Out Fox in Auction for Control of SkyView more in TV / Video >Burberry Gave a Famed Designer 4 Weeks to Redesign Its Logo, and Here's What We Got