EDITOR'S PICKSGoogle’s Latest Measurement Restrictions Will Make Life Harder for Mobile Marketersby Ronan ShieldsGoogle’s Latest Measurement Restrictions Will Make Life Harder for Mobile Marketersby Ronan ShieldsGoogle’s Latest Measurement Restrictions Will Make Life Harder for Mobile Marketersby Ronan ShieldsGoogle’s Latest Measurement Restrictions Will Make Life Harder for Mobile Marketersby Ronan ShieldsCPGCan a New Marketing Campaign Bring Vitality Back to GNC?by Paul HiebertPublishers & PlatformsNascar Sets a Fast Pace in Its First Three Months on TikTokby David CohenThe Big GameDiscover Is Back in the Big Game for the Third Time Since the 1980sby Kathryn LundstromVoiceWhat the Retail Industry Can Learn From Gap’s CMO Stepping Downby Bryan GildenbergAnalogFolk Is Closing Its Portland Office and Placing More Emphasis on NYC and Other MarketsAnalogFolk Portland office mainly served Nike’s U.S. football account, handling social media, but the brand recently took that in-house.Agency Network Plan A Expands With Four New AdditionsChapter, Tether, The New New Thing and TwoFiveSix are all joining the agency network.Top Advertisers, Media Platforms Get Tough on Harmful Online ContentHeinz Will Air 4 Ads at Once During the Super BowlThis One-of-a-Kind Movie Poster Was Made Entirely From CannabisRHONJ, T-Pain and RuPaul Drag Race Contestants Join Forces for Sabra’s Super Bowl SpotSquarespace’s Super Bowl Ad Will Show Winona Ryder Visiting Her HometownSuper Bowl Stadium Will Serve Beer in 50,000 Recyclable Aluminum CupsJPMorgan Chase Promotes Leslie Gillin to CMOPopular Now1 Google’s Latest Measurement Restrictions Will Make Life Harder for Mobile Marketers2 Google Kills the Cookie, Leaving Digital Media Companies Craving a New Way Forward3 Instead of Super Bowl Ads, These 9 Brands Create Activations4 Budweiser’s Super Bowl Spot Is a Patriotic Tearjerker5 After a Year Sitting Out, Tide Is Back in the Super BowlTop Advertisers, Media Platforms Get Tough on Harmful Online ContentHeinz Will Air 4 Ads at Once During the Super BowlThis One-of-a-Kind Movie Poster Was Made Entirely From CannabisRHONJ, T-Pain and RuPaul Drag Race Contestants Join Forces for Sabra’s Super Bowl SpotSquarespace’s Super Bowl Ad Will Show Winona Ryder Visiting Her HometownSuper Bowl Stadium Will Serve Beer in 50,000 Recyclable Aluminum CupsJPMorgan Chase Promotes Leslie Gillin to CMOSuper Bowl Read more >The Big GameDiscover Is Back in the Big Game for the Third Time Since the 1980sby Kathryn LundstromThe Big GameDiscover Is Back in the Big Game for the Third Time Since the 1980sby Kathryn LundstromThe Big GameHeinz Will Air 4 Ads at Once During the Super Bowlby Ryan BarwickThe Big GameSuper Bowl Stadium Will Serve Beer in 50,000 Recyclable Aluminum Cupsby Patrick KulpThe Big GameSquarespace’s Super Bowl Ad Will Show Winona Ryder Visiting Her Hometownby Minda SmileyThe Big GameHow Burger King Is Tweaking Its Miami Signage for the Super Bowlby Doug ZangerThe Big GameBudweiser Challenges American Stereotypes in Patriotic Super Bowl Adby Mónica Marie ZorrillaThe Big GameRainn Wilson Lies in States of Disarray and Denial for Little Caesars’ Super Bowl Teasersby Kathryn LundstromThis Week's IssueThe hottest topics from the newest AdweekThe hottest topics from the newest AdweekCES2 Years Ago, Blockchain Was Hyped as a World Changer. So What Happened?by Patrick KulpVoiceWhy Advertisers Need to Take a Risk and Be More Than Just Likableby Andy CoulstonExperiential3 Experiential Trends to Watch in 2020—and 2 to Leave in the 2010sby Ian ZelayaData PointsInfographic: Consumers Are Turning to Telehealth and Innovative Mobile Medicine Servicesby Ko ImIn Case You Missed ItGet caught up on all of the informative, inspiring and interesting readsGet caught up on all of the informative, inspiring and interesting readsThe Big GameBudweiser Challenges American Stereotypes in Patriotic Super Bowl Adby Mónica Marie ZorrillaProgramming & PerformanceHallmark Channel Chief Bill Abbott Exits Following Same-Sex Wedding Ad Controversyby Jason LynchStreaming & OTTCBS All Access Uses NFL Playoffs to Launch Star Trek: Picard, Its ‘Biggest’ Show Yetby Jason LynchData & InsightsGlossier and Taco Bell Rank Among the Top Brands in Building Online Communitiesby Richard CollingsVoiceBrands of the Future Will Thrive By Operating With a Higher Perspectiveby Hayley RomerDiversity & InclusionWhy This TBWA Creative Leader Wants to See More Focus on Older Industry Prosby Doug ZangerStreaming & OTTAs Domestic Growth Slows, Netflix Focuses Globally and Creates New Viewing Metricby Kelsey SuttonThe Big GameA Horde of Morty Robots Learn About Flavor Stacking in Pringles Super Bowl Teaserby Kathryn LundstromThe Institute for Brand Marketing ™ Complimentary interactive courses and live educational experiences to help cultivate the skills to advance in a disruptive marketplaceGET STARTED TODAYGoogle Kills the Cookie, Leaving Digital Media Companies Craving a New Way Forward AgenciesAgenciesAgency Network Plan A Expands With Four New Additionsby Erik OsterLeadership & TalentAnalogFolk Is Closing Its Portland Office and Placing More Emphasis on NYC and Other Marketsby Doug ZangerAnomaly Is Donating the Paychecks of Australian Employees to Wildfire Relief EffortsHow Burger King Is Tweaking Its Miami Signage for the Super BowlAfter an Erroneous Report, the NFL Clarifies Its Position on Las Vegas Advertising in Super BowlL’Oréal Executive Joins ANA to Lead Gender Equality PushWhy This TBWA Creative Leader Wants to See More Focus on Older Industry ProsNominate the Extraordinary for Adweek’s 2020 Media All-StarsView more in Agencies >Brand MarketingCPGCan a New Marketing Campaign Bring Vitality Back to GNC?by Paul HiebertThe Big GameDiscover Is Back in the Big Game for the Third Time Since the 1980sby Kathryn LundstromRHONJ, T-Pain and RuPaul Drag Race Contestants Join Forces for Sabra’s Super Bowl SpotJPMorgan Chase Promotes Leslie Gillin to CMOSuper Bowl Stadium Will Serve Beer in 50,000 Recyclable Aluminum CupsSquarespace’s Super Bowl Ad Will Show Winona Ryder Visiting Her HometownHow 9 Brands Without Super Bowl Ads Are Activating for the Big GameBudweiser Challenges American Stereotypes in Patriotic Super Bowl AdView more in Brand Marketing >Inside the BrandA community for marketers to learn, grow and be inspiredA community for marketers to learn, grow and be inspired Walgreens Boots Alliance Global Marketing Chief on the Changing Role of the CMO by Nadine Dietz Privy CMO on the Ecommerce Company’s Comeback and Building a Sustainable Business by Heide Palermo Uber’s Taj Alavi on What It Means to Build, Not Break by Nadine Dietz Inside Adweek – What Moves Editorial Co-Leaders Lisa Granatstein and Stephanie Paterik? by Nadine Dietz View more >CreativityThe Big GameHeinz Will Air 4 Ads at Once During the Super Bowlby Ryan BarwickCannabis MarketingThis One-of-a-Kind Movie Poster Was Made Entirely From Cannabisby T.L. StanleyIsaiah Mustafa and Old Spice Reunite 10 Years After ‘I’m on a Horse’This Sweet LGBTQ Coffee Ad Has Been Viewed 12 Million TimesIn SodaStream’s Super Bowl Teaser, Bill Nye Hints at a Surprise on MarsBudweiser Teases Super Bowl Ad With Emotional Reactions From Its Own StarsOn the Adweek Podcast: Inside Bud Light’s Sneaky Super Bowl Ad by Droga5Snoop Dogg Gets Behind the Counter for Beyond Meat and Dunkin’View more in Creativity >DigitalData & PrivacyTop Advertisers, Media Platforms Get Tough on Harmful Online Contentby Paul HiebertSocial Pro DailyNBC Olympics Partners Up With Snapchat for Tokyo 2020by David CohenNascar Sets a Fast Pace in Its First Three Months on TikTokTwitter Adds Emoji Reactions to Direct MessagesTwitter: Here’s How to Change Your VoiceOver Settings on iOSPGA Tour Tees Up More Highlights on Facebook WatchWill IGTV Follow Facebook Watch’s Monetization Path for Publishers?Twitter: Here’s How to Reduce Motion on MobileView more in Digital >ProgrammaticAd Tech & Mar TechGoogle’s Latest Measurement Restrictions Will Make Life Harder for Mobile Marketersby Ronan ShieldsAd Tech & Mar TechGoogle Kills the Cookie, Leaving Digital Media Companies Craving a New Way Forwardby Ronan ShieldsVoice3 Ways to Navigate First-Price Auction Adoptionby Mario SchiappacasseAd Tech & Mar TechGoogle Chrome Will Phase Out Third-Party Cookies by 2022by Ronan ShieldsView more all coverage >TV / VideoStreaming & OTTCBS All Access Uses NFL Playoffs to Launch Star Trek: Picard, Its ‘Biggest’ Show Yetby Jason LynchProgramming & PerformanceHallmark Channel Chief Bill Abbott Exits Following Same-Sex Wedding Ad Controversyby Jason LynchAs Domestic Growth Slows, Netflix Focuses Globally and Creates New Viewing MetricThe 7 Biggest Things We Learned About TV’s Future at TCA Winter Press TourEven Apple TV+’s Biggest Stars Don’t Know How Their Shows Are DoingYouTube Will Double Its Original Programming in 2020, Focusing on DocumentariesFreeform Is Using Events to Drive Viewership While Streaming ‘Everything’‘Exclusivity Matters’ to Hulu With Original Shows, but Not Library ContentView more in TV / Video >