EDITOR'S PICKSApplications Are Open for Adweek’s 2019 Media Agency of the Yearby Erik OsterApplications Are Open for Adweek’s 2019 Media Agency of the Yearby Erik OsterApplications Are Open for Adweek’s 2019 Media Agency of the Yearby Erik OsterApplications Are Open for Adweek’s 2019 Media Agency of the Yearby Erik OsterExperientialFriendsgiving’s Popularity Has More Brands Engaging Consumers Around the Unofficial Holidayby Ian ZelayaRetailGap’s Sweet Holiday Campaign Follows the Bond Between a Mother and Sonby Minda SmileyExperientialPopSugar’s Sugar Chalet Is a Curated Winter Wellness Retreatby T.L. StanleyGamingReggie Watts Is Your Guide Through the Strange New World of Google Stadiaby Shannon MillerWhat the Popeyes Chicken Sandwich Can Teach Us About Going Viral and Connecting With CommunitiesFernando Machado, God-is Rivera and Angela Brown on what they learned from going viral at Brandweek.Branded Airbnb Homes Are Becoming a Lucrative Way to Get ExposureJim Beam, Barbie and Downton Abbey all see success with unique rentals.Anna Kendrick Is a Snack-tastic Triple Threat in Frito Lay’s Fun First Holiday AdNew Snapchat Data Shows That Gen Z Plans to Shop Big This Black Friday and Cyber MondayHow Chipotle Survived Its Food Safety CrisisStreamers Lose Billions to Password Sharing, But ‘There’s No Easy Solution’ to the ProblemNBCUniversal Will Centralize and Simplify Ad Buying on a Single PlatformHow Google’s Upcoming AdX Changes Could Affect Media BuysLA Rams CMO Ronalee Zarate-Bayani on Reimagining a Beloved BrandPopular Now1 One of the Best Holiday Ads in Years Just Kicked Off Christmas Season2 The Real Popeyes Chicken Sandwich Is the Lessons We Learned3 Anna Kendrick Is a Snack-tastic Triple Threat in Frito Lay’s Fun First Holiday Ad4 These 4 Ads for Spain’s Christmas Lottery Are Each a Masterclass in Storytelling5 How Google’s AdX Changes Could Affect Media BuysAnna Kendrick Is a Snack-tastic Triple Threat in Frito Lay’s Fun First Holiday AdNew Snapchat Data Shows That Gen Z Plans to Shop Big This Black Friday and Cyber MondayHow Chipotle Survived Its Food Safety CrisisStreamers Lose Billions to Password Sharing, But ‘There’s No Easy Solution’ to the ProblemNBCUniversal Will Centralize and Simplify Ad Buying on a Single PlatformHow Google’s Upcoming AdX Changes Could Affect Media BuysLA Rams CMO Ronalee Zarate-Bayani on Reimagining a Beloved BrandBrandweek Read more >BrandweekWhat the Popeyes Chicken Sandwich Can Teach Us About Going Viral and Connecting With Communitiesby Diana PearlBrandweekHow CMO Jennifer Breithaupt Built Brand Love at Citi ‘From The Inside Out’by Kelsey SuttonBrandweekHow Chipotle Survived Its Food Safety Crisisby Chris AriensBrandweekChrissy Teigen and Top Marketers Shined at Brandweekby Alexa Comeau40 Years BoldHighlights and head-scratchers from four decades of Adweek Read more >Highlights and head-scratchers from four decades of AdweekHow Adweek Survived Wars, Recessions and Advertising’s Ups and Downsby Robert KlaraThe Most Fascinating Spokespeople of the Last 40 Yearsby Robert KlaraExecs From P&G, Citi and Verizon on the Evolution of Adweekby Chris AriensThe Champions of Diversity and Inclusion on What Adweek Has Meant to Themby Chris AriensThis Week's IssueThe hottest topics from the newest AdweekThe hottest topics from the newest AdweekYoung Influentials29 Savvy Stars Changing the Way We Think About Brandingby Adweek StaffYoung InfluentialsJay Shetty Went From Monk to New Media Mogul With His Message of Mindfulnessby Ko ImPublishers & PlatformsThe New York Times’ Journey Into Audio Following the Success of The Dailyby Sara JerdeData & InsightsInfographic: How Much Influencers Like to Take a Standby Ko ImIn Case You Missed ItGet caught up on all of the informative, inspiring and interesting readsGet caught up on all of the informative, inspiring and interesting readsAd of the DayPhiladelphia Cream Cheese Is Boosting a Thanksgiving Conspiracy Theoryby David GrinerBrand MarketingWeWork to Lay Off ‘Thousands’ Amid Ongoing Woes, According to Reportby Ryan BarwickProgrammaticProgrammatic Has a Ways to Go to Live Up to Its Potentialby Erik OsterAdFreakKFC Supportively Taunts Brits Who, Like Americans, Cook Turkey Once a Yearby David GrinerRetailDTC Brand Hill House Home Rolls Out New Product Categoryby Diana PearlTravelAirbnb Experiences Will Get the Same Scrutiny as Its Home Listingsby Ryan BarwickBrandweekCome Aboard the SS Brandweek for Key Marketing Lessonsby Chris AriensProgrammaticGoogle’s Latest Privacy Changes Will Conceal ‘Contextual Content’ on AdXby Ronan ShieldsGet Adweek's Morning 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To update your preferences, click here.FacebookTwitterLinkedinFeedInstagramHow Adweek Survived Wars, Recessions and Advertising’s Ups and Downs AgenciesMedia Agency of the YearApplications Are Open for Adweek’s 2019 Media Agency of the Yearby Erik OsterVoiceIf You Build Customer Lifetime Value, They Will Comeby Jacques Van NiekerkTombras Takes Manhattan, Opening New York Office After Winning 3 New AccountsThe Problem With a Self-Congratulatory MindsetWunderman Thompson Taps Bas Korsten and Daniel Bonner as Global CCOsProgrammatic Has a Ways to Go to Live Up to Its PotentialCould Knoxville Be the Next Boulder of the Agency World?Winging It Is Causing Marketers to Undercut Their CraftView more in Agencies >Brand MarketingExperientialFriendsgiving’s Popularity Has More Brands Engaging Consumers Around the Unofficial Holidayby Ian ZelayaBrandweekWhat the Popeyes Chicken Sandwich Can Teach Us About Going Viral and Connecting With Communitiesby Diana PearlHow CMO Jennifer Breithaupt Built Brand Love at Citi ‘From The Inside Out’Fast-Fashion Is Having Its Reckoning as Consumers Become More Environmentally ConsciousNew Snapchat Data Shows That Gen Z Plans to Shop Big This Black Friday and Cyber MondayBranded Airbnb Homes Are Becoming a Lucrative Way to Get ExposureLA Rams CMO Ronalee Zarate-Bayani on Reimagining a Beloved BrandAn Elf-Themed Hotel Suite; Can AI Fool You? Wednesday’s First Things FirstView more in Brand Marketing >Inside the BrandA community for marketers to learn, grow and be inspiredA community for marketers to learn, grow and be inspired When Your App Gets Acquired by Squarespace: Tech Entrepreneur Andy McCune Talks Big Ideas by Nick Gardner How NASCAR’s CMO Is Going Off Track to Engage a More Diverse Fanbase by Nadine Dietz eBay and Intuit CMOs Talk Personalized Performance by Nadine Dietz Target’s Rick Gomez and Viacom’s Pam Kaufman on Pushing D&I Forward Through Pushback by Nadine Dietz View more >CreativityGamingReggie Watts Is Your Guide Through the Strange New World of Google Stadiaby Shannon MillerAd of the DayAnna Kendrick Is a Snack-tastic Triple Threat in Frito Lay’s Fun First Holiday Adby Lisa LacyThis Chain Wrote a Carol for Its Christmas Pizza and Made a Box That Sings It to YouLion’s Den Reimagines Book Clubs and More in Its Quest to Celebrate Women’s PleasureAfraid Santa Won’t Find Her, a Young Australian Girl Gets a Heartwarming AssistThese 4 Ads for Spain’s Christmas Lottery Are Each a Masterclass in StorytellingUsain Bolt’s Next Impossible Goal: Finishing a Sam’s Club Run in 3 MinutesThe Beef Industry’s ‘Drool Log’ Is a 2-Hour Video of a Prime Rib Roast on a SpitView more in Creativity >DigitalSocial Pro DailyTwitter Begins Testing Tweet Scheduling via Twitter.comby David CohenSocial Pro DailyYouTube Adds TV Data From Nielsen to Its Reach Plannerby David CohenReddit: Here’s How to Change Your Content Visibility Setting22 News Outlets Chosen to Take Part in the Branded Content ProjectFacebook Reveals Several Brand Safety UpdatesNBCUniversal Will Centralize and Simplify Ad Buying on a Single PlatformFacebook’s Sets Dates for F8 2020 Annual Developer ConferenceA Tidal Wave Is Coming to SnapchatView more in Digital >ProgrammaticAd Tech & Mar TechHow Google’s Upcoming AdX Changes Could Affect Media Buysby Ronan ShieldsAd Tech & Mar TechAd Tech Is Giving Influencer Campaigns a Programmatic Boostby Shoshana WodinskyVoiceCan Dynamic Content Optimization Save Brand Storytelling as We Know It?by Kerry PerseVoice3 Tips for Switching Your Platform to First-Price Auctionsby Erin Venables McHaleView more all coverage >TV / VideoStreaming & OTTStreamers Lose Billions to Password Sharing, But ‘There’s No Easy Solution’ to the Problemby Kelsey SuttonStreaming & OTTChrissy Teigen Threw a House Party With—and for—Reality Stars for Hulu Campaignby Kelsey SuttonInside the Streaming Services’ Scheduling StrugglesSpray Tanned and Stilettoed, NBCUniversal Pulls Off Its First Bravo ConventionFox Selling 30-Second Super Bowl Spots for up to $5.6 Million in Accelerated MarketDisney+ Already Has Over 10 Million Sign-Ups by Its Second DayU.S. TV Ad Spending May Never Return to Its 2018 High of $72.4 BillionABC Will Stop Reporting Live-Plus-Same-Day RatingsView more in TV / Video >