EDITOR'S PICKS On World Water Day, Bacardi Asks Unicode to Drop All Plastic Straws From Emojisby Amy CorrOn World Water Day, Bacardi Asks Unicode to Drop All Plastic Straws From Emojisby Amy CorrOn World Water Day, Bacardi Asks Unicode to Drop All Plastic Straws From Emojisby Amy CorrOn World Water Day, Bacardi Asks Unicode to Drop All Plastic Straws From Emojisby Amy CorrAgenciesFor Its 70th Anniversary, DDB Is Going Back to Its Roots With Its New Visual Identityby Lindsay RittenhouseInfluencersHow the Stars of The Bachelor Turn Their Instagram Accounts Into 'QVC on Steroids'by Diana PearlBrand MarketingCVS Is Partnering With Brands Like Medterra to Sell CBD Products in Storesby Marty SwantProgrammaticGoogle Mulls Third-Party Ad-Targeting Restrictionsby Ronan ShieldsCandid, Powerful Diary Entries Become Public Art in HBO's Celebration of Women's HistoryAnd the network's stars turned them into dramatic readings.Colonel Sanders Is the Godfather of Chicken Town in KFC U.K.'s Ominous New AdIn a sea of imitators, Mother celebrates 'the original chicken Don.'The Beer Battle Continues as MillerCoors Sues Anheuser-Busch for Its Super Bowl AdCoors Light Rolls Out a Tap That Glows and Dispenses Free Beer When It Hears Bud Light AdsThe Very Real Relationship Between IBM's AI Computer and Alex TrebekHow CMOs Are Adapting to the Machine Learning AgeThe Office's Creed Bratton Revisits His Music Roots to Write Some Crappy Underwear JinglesEuropean Music App XITE Expands to U.S., Hoping to Be the Next Spotify for Music VideosAfter Last Year’s Snowed-Out Upfront, Hallmark Returns With ‘Celebration,’ Not Presentation Popular Now 1 The 25 Best Ads of 2018 2 Theranos Was Founded on Elizabeth Holmes’ Lies, and Marketers Fell Prey 3 This Canadian Sex Toy Ad Might Be the Best-Written Billboard of 2019 4 Facebook Messenger: Here’s How to Create a Plan Within a Conversation 5 Retargeting: Here’s Why Products Seem to Follow You on Social The Beer Battle Continues as MillerCoors Sues Anheuser-Busch for Its Super Bowl AdCoors Light Rolls Out a Tap That Glows and Dispenses Free Beer When It Hears Bud Light AdsThe Very Real Relationship Between IBM's AI Computer and Alex TrebekHow CMOs Are Adapting to the Machine Learning AgeThe Office's Creed Bratton Revisits His Music Roots to Write Some Crappy Underwear JinglesEuropean Music App XITE Expands to U.S., Hoping to Be the Next Spotify for Music VideosAfter Last Year’s Snowed-Out Upfront, Hallmark Returns With ‘Celebration,’ Not Presentation Challenger Brands presented by View more > Challenger Brands Are Winning at Instilling Loyalty Among Consumersby Susan FrechWant Your Brand to Be a Hit With Consumers? Try Partnering With a Musicianby Lindsay RittenhouseHow Drone Racing League Is Integrating Brands Into Its Racesby Marty SwantHow Walmart's In-House Incubator Is Imagining Virtual Reality for Retailby Marty SwantView more > This Week's Issue The hottest topics from the newest Adweek The hottest topics from the newest Adweek CMTO EventThese 21 CMOs Are Channeling Tech to Get Consumers to Obsess About Their Brandsby Adweek StaffRetailAs the Classic Department Store Falters, These 4 Challengers Want to Upend the Retail Modelby Ann-Marie AlcántaraVoiceHow Mastering Customer Identity Will Help Your Brand Winby Jon Suarez-DavisData PointsData Points: What Consumers Really Want From Brands' Contentby Sammy Nickalls In Case You Missed It Get caught up on all of the informative, inspiring and interesting reads Get caught up on all of the informative, inspiring and interesting reads International Women's DayMeet the Advertising Legend Behind Iconic Campaigns for Secret, Pillsbury and Moreby Katie RichardsInternational Women's DayFor Women's Day, Budweiser Revived and Reimagined Three of Its Ads From the 1950sby David GrinerThe Big GameMeet the Team That Brought the Bud Light-Game of Thrones Super Bowl Crossover Ad to Lifeby Lindsay RittenhouseAd of the DayRidley Scott's Visual Odyssey for Hennessy Is a Gorgeous Exploration of Other Worldsby David GrinerThe Big GameHyundai’s Super Bowl Ad Shames Vegan Dinner Parties and Vegans Aren’t Happyby Ann-Marie AlcántaraAgenciesMcCann Ends 4-Year Battle Over U.S. Army Contractby Patrick CoffeeCreativityArby's Launched a Subscription Box, and It Sold Out in Less Than an Hourby Katie RichardsVoice2018 Saw Connected TV Prove Its Worth, but There Are Still Ways Data Can Improve Itby Jim WilsonGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. 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To update your preferences, click here.FacebookTwitterLinkedinFeedInstagram How the Flyers Created Gritty, the Internet's Most Beloved Mascot Agencies AgenciesFor Its 70th Anniversary, DDB Is Going Back to Its Roots With Its New Visual Identityby Lindsay RittenhouseLeadership & TalentHavas Chicago Hires Industry Veteran and Former Translation Partner John Norman as CCOby Erik OsterJoan Creative Debuts a New Look, 3 Years After Its LaunchMary Wells Lawrence Was the Creative Genius Behind These Iconic Ad JinglesEtihad Airways Names Indie Crossmedia as Its Global Media Agency of RecordDentsu Hires Jacki Kelley Away From Bloomberg as U.S. Chief Client OfficerIn-Housing Won’t Destroy Agencies—It’ll Bolster the IndustryThe 2016 Election Inspired This Woman to Launch an Agency Devoted to Progressive PoliticsView more in Agencies > Brand Marketing Brand MarketingCVS Is Partnering With Brands Like Medterra to Sell CBD Products in Storesby Marty SwantBrand MarketingCandid, Powerful Diary Entries Become Public Art in HBO's Celebration of Women's Historyby T.L. StanleyThe Beer Battle Continues as MillerCoors Sues Anheuser-Busch for Its Super Bowl AdThe Office's Creed Bratton Revisits His Music Roots to Write Some Crappy Underwear JinglesTheranos Was Founded on Elizabeth Holmes’ Lies, and Marketers Fell PreyCoors Light Rolls Out a Tap That Glows and Dispenses Free Beer When It Hears Bud Light AdsWith an Eye Toward Global Expansion, Bumble Brings on a New VP of PartnershipsWhat Brands Can Learn About Marketing to Mothers From Serena Williams’ Chase SpotView more in Brand Marketing > Creativity AdFreakOn World Water Day, Bacardi Asks Unicode to Drop All Plastic Straws From Emojisby Amy CorrAdFreakColonel Sanders Is the Godfather of Chicken Town in KFC U.K.'s Ominous New Adby David GrinerOn the Adweek Podcast: W+K London Creative Director Ray ShaughnessyThis Canadian Sex Toy Ad Might Be the Best-Written Billboard of 2019At This Trivial Pursuit Hotel, You Pay for Everything by Answering QuestionsPower Couple Dwyane Wade and Gabrielle Union Get Competitive for Gatorade ZeroAfter Watching This Ad for a New Low-Carb Beer, You May Feel Surprisingly ChillThe Psychology Behind Brand Storytelling and Its Effect on ConsumersView more in Creativity > Digital Publishers & PlatformsPinterest Files for IPO, Will Be Listed on NYSE as 'PINS'by Kelsey SuttonArtificial IntelligenceThis TV Network Saw a Huge Sales Increase By Using AIby Chris AriensThese Entrepreneurs Are Navigating the 'Wild West' of AI With Real-World ResultsBustle Taps Former Details Editor in Chief Dan Peres to Lead Revamped GawkerInstagram Is Testing the Locking of Old Usernames for 14 Days After Changes‘Robot Doctor’ Shows Why Customer Experience Shouldn’t Always Lean on TechAI 'Is Not Magic,' but It Has Conjured Up Increased Sales for Brands Like Miracle GrowTikTok Secured Assets From Content Personalization Platform GeoGifView more in Digital > Programmatic ProgrammaticThe Digital Duopoly Still Reigns the Ad World, According to a New Reportby Shoshana WodinskyProgrammaticGoogle Mulls Third-Party Ad-Targeting Restrictionsby Ronan ShieldsArtificial IntelligenceHow CMOs Are Adapting to the Machine Learning Ageby Patrick KulpVoiceProgrammatic Hasn’t Been Able to Live Up to Its Potentialby Todd ParsonsView more all coverage > TV / Video Streaming & OTTEuropean Music App XITE Expands to U.S., Hoping to Be the Next Spotify for Music Videosby Sara JerdeTV UpfrontsAfter Last Year’s Snowed-Out Upfront, Hallmark Returns With ‘Celebration,’ Not Presentationby Jason LynchThe Very Real Relationship Between IBM's AI Computer and Alex TrebekComcast Releases New Streaming Platform 'Aggregator' for Its Internet-Only CustomersNetflix's Stephen Bruno Named MGM CMO Amid Streaming Giant's Marketing OverhaulAs 'Subscription Fatigue' Sets In, the OTT Reckoning May Be Upon UsIdentity and Advanced TV Have Reshaped Video AdvertisingGame Show Network Builds Audiences By Going Back to Basics—and Its Previous NameView more in TV / Video >