EDITOR'S PICKSHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl Teaserby Katie RichardsHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl Teaserby Katie RichardsHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl Teaserby Katie RichardsHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl Teaserby Katie RichardsAdFreakWhat Makes British Drama Characters Compelling? In These Ads, They Tell You Themselvesby T.L. StanleyPublishers & PlatformsFrom Boardroom to Living Room: How Facebook's Many PR Initiatives Intertwine to Deliver Its Messagingby David CohenThe Big GameWatch a Depressed Alexa Knockoff Star in Pringles' Upcoming Super Bowl Adby Robert KlaraThe Big GameSuper Bowl LIII Ad Tracker: All About the Big Game’s 2019 Commercialsby Diana PearlSimple and Spectacular, This Patiently Crafted Ad Transforms Flowers Into FireworksTBWA\Paris created a lovely message of thanks for, of all things, a railway client.Les Moonves Is Taking CBS to Arbitration Over Denial of $120 Million SeveranceThe board determined in mid-December that he was fired with just cause.Ludacris Will Star in Mercedes-Benz's Super Bowl SpotHow Slack’s Logo Redesign Solidifies the Brand as the Future of Group ChatMichael Bublé Is Convinced Pepsi's Bubly Is Misspelled in Super Bowl TeaserExpense Management Platform Expensify Has Never Had a TV Ad. That Will Change in the Super BowlFiverr's Ads, Meant to Celebrate the Gig Economy, Also Keep Fueling Its CriticsThese 4 Brands Refashioned the Way They Talk to Men Before Gillette DidHow Gillette’s New Ad Flipped a Narrative and Challenged Men to Live Up to Different StandardsPopular Now1 How Slack’s Logo Redesign Solidifies the Brand as the Future of Group Chat2 Hear the Backstreet Boys Collaborate With Chance the Rapper in Doritos’ Super Bowl Teaser3 How Gillette’s New Ad Flipped a Narrative and Challenged Men to Live Up to Different Standards4 What Makes British Drama Characters Compelling? In These Ads, They Tell You Themselves5 P&G Debuts New Media Model, Taking More Work In-House to Give Brands ‘Flexibility’Ludacris Will Star in Mercedes-Benz's Super Bowl SpotHow Slack’s Logo Redesign Solidifies the Brand as the Future of Group ChatMichael Bublé Is Convinced Pepsi's Bubly Is Misspelled in Super Bowl TeaserExpense Management Platform Expensify Has Never Had a TV Ad. That Will Change in the Super BowlFiverr's Ads, Meant to Celebrate the Gig Economy, Also Keep Fueling Its CriticsThese 4 Brands Refashioned the Way They Talk to Men Before Gillette DidHow Gillette’s New Ad Flipped a Narrative and Challenged Men to Live Up to Different StandardsThis Week's IssueThe hottest topics from the newest AdweekThe hottest topics from the newest AdweekProgramming & PerformanceThese 30 TV Newsers Fueled the Industry’s Incredible Evolution Over the Past 15 Yearsby A.J. KatzProgramming & PerformanceRobin Roberts and Diane Sawyer Open Up About Making Morning TV Historyby A.J. KatzVoiceHow a Cable News Blog Turned Into a Top Source for the Highs and Lows of Broadcast Mediaby Brian StelterProgramming & Performance7 TV News Titans Who It Turns Out Were Not Too Big to Failby Chris AriensIn Case You Missed ItGet caught up on all of the informative, inspiring and interesting readsGet caught up on all of the informative, inspiring and interesting readsCreativityArby's Launched a Subscription Box, and It Sold Out in Less Than an Hourby Katie RichardsVoice2018 Saw Connected TV Prove Its Worth, but There Are Still Ways Data Can Improve Itby Jim WilsonAdFreakPopeyes Is Offering 'Emotional Support Chicken' to Help Comfort Holiday Travelersby David GrinerAdweek VideoSynchrony Bank Teamed Up With Giant Spoon to Create This Immersive Spider-Verse Activationby Breana MallamaciThe Big GameSuper Bowl LIII Ad Tracker: All About the Big Game’s 2019 Commercialsby Diana PearlSocial Pro DailySocial Networks Finally Bypassed Print Newspapers as a Primary Source of Newsby David CohenAdweek VideoCheck Out the Behind-the-Scenes Footage From Adweek's Winners' Circleby Joshua RiosAdFreakBurger King's New Trolling Ploy Sends Fans to McDonald's to Unlock a 1-Cent Whopper Dealby Gabriel BeltroneGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. Yes, I want to receive emails from Adweek on behalf of carefully-selected third party partners about products, services and events that may interest me.Sign Me UpPlease enter a valid email address×Please complete all fields×Please confirm with the Recaptcha×Recaptcha response was incorrect×You are already subscribed to this newsletter. To update your preferences, click here.×Thank you for subscribing.Please check your email to confirm×An error has occurred, please try again later×Thanks for Signing Up!Follow us to stay up to dateFacebookTwitterLinkedinFeedInstagramYou are already subscribed to this newsletter. To update your preferences, click here.FacebookTwitterLinkedinFeedInstagramHow the Flyers Created Gritty, the Internet's Most Beloved MascotAgenciesLeadership & TalentStreetwear Designer Benny Gold Closes His Store and Heads to Goodby, Silverstein & Partnersby Patrick CoffeeAgenciesDentsu's Merkle Acquires Digital Experience Design Firm Filterby Patrick CoffeeP&G Debuts New Media Model, Taking More Work In-House to Give Brands 'Flexibility'How Extending Compassion Goes a Long Way in Retaining Talent in AgenciesSpecialGuest Provides Brands a Cast of Creative Directors to Choose FromHow Production Companies Are Taking a Bite Out of Agency BusinessIPG May Lay Off More Than 200 Detroit-Area Employees After Losing Fiat Chrysler Media BusinessZenith Welcomes Matt James as New Global Brand PresidentView more in Agencies >Brand MarketingMarketer MovesMedMen's CMO Is Creating a Safe and Welcoming Space in the Growing Cannabis Marketby Nadine DietzThe Big GameWatch a Depressed Alexa Knockoff Star in Pringles' Upcoming Super Bowl Adby Robert KlaraHow Slack’s Logo Redesign Solidifies the Brand as the Future of Group ChatHear the Backstreet Boys Collaborate With Chance the Rapper in Doritos' Super Bowl TeaserMichael Bublé Is Convinced Pepsi's Bubly Is Misspelled in Super Bowl TeaserLudacris Will Star in Mercedes-Benz's Super Bowl SpotExpense Management Platform Expensify Has Never Had a TV Ad. That Will Change in the Super BowlThese Inspiring Short Films Show How Financial Literacy Can Lead to Profound RewardsView more in Brand Marketing >CreativityAdFreakWhat Makes British Drama Characters Compelling? In These Ads, They Tell You Themselvesby T.L. StanleyAdFreakThis Film Captures the Sights and Sounds of a Mission to Help Veterans Vanquish PTSDby David GianatasioSimple and Spectacular, This Patiently Crafted Ad Transforms Flowers Into FireworksFiverr's Ads, Meant to Celebrate the Gig Economy, Also Keep Fueling Its CriticsMr. Rogers' Words of Enduring Love Help Shine a Light on Pittsburgh's Response to TragedyFox Takes Its Marketing Campaign for New Drama The Passage to an Unlikely Source: AmazonThis Security Stunt Cleverly Illustrates What a Cyber Attack Would Look Like in Real Life18 Super Bowl Ads That Inspired the Creative Industry to Step Up Its GameView more in Creativity >DigitalPublishers & PlatformsNew York Post Is Getting a New Publisher and CEOby Sara JerdeDigitalNuns Among Shareholders Asking Amazon Not to Trade Privacy for Profitby Lisa LacyNBA Referees Will Interact With Fans on Twitter in Real-Time During Select GamesBOPIS, Retail's Latest Acronym, Makes the Case for Delayed GratificationConsumer Tech and Advertiser Needs Could Be More Complementary in 2019Facebook Just Open-Sourced a Way to Process High-Resolution Images for Mobile UploadsMillions of Fortnite Users Were Vulnerable to Hacking, Researchers SayWhat Harley Davidson and BMW Are Doing to Make Future Mobility Revolve Around YouView more in Digital >ProgrammaticAd Tech & Mar TechSen. Marco Rubio Introduces Federal Privacy Legislation to Supersede State Lawsby Marty SwantProgrammaticPrivacy Advocates Urge FTC Reform, Call for New Legislationby Ronan ShieldsAd Tech & Mar TechWhat Is Stoking Investor Interest in Ad Tech and Mar Tech?by Ronan ShieldsCESCES 2019 Promoted the Idea of a More Collaborative Year for Programmaticby Kyle DozemanView more all coverage >TV / VideoStreaming & OTTNetflix Now Has 139 Million Subscribers and Says It Competes With ‘Fortnite More Than HBO’by Jason LynchPublishers & PlatformsLes Moonves Is Taking CBS to Arbitration Over Denial of $120 Million Severanceby Sara JerdeRoku Pulled Its InfoWars Channel, But Only After Users RevoltedGrindr Shuts Down Its Digital Magazine as (and Here We Go Again) It Pivots to VideoSeth Winter Will Oversee Sports Ad Sales for New FoxNetflix Will Soon Cost You $1-$2 More Each MonthNBCUniversal Will Roll Out an Ad-Supported OTT Service Next Year, Overseen by Bonnie HammerHow Barbara Walters, Adweek’s TV News Legend, Changed the Industry ‘Forever’View more in TV / Video >