Quibi’s Many Faults. Let Us Count the Ways
Quibi failed for its lack of basic understanding—and adaptation—of social viewing and community.
The Richards Group Incident Is Advertising’s Diversity Déjà Vu
There's a failure in diversity of self-regulation in advertising.
Live Commerce: Now Is the Time to Hop on the KOL Train
Livestream shopping is gaining momentum in the U.S.
What Working in a Tattoo Shop Taught Me About Advertising’s Creative Process
Don’t choose the people you like for a job; choose the people you need.
The Richards Group Incident Is Outrageous in Many Ways
A Latinx agency owner is outraged by the Richards Group incident, in more ways than one.
Help Hispanics Keep Shining After Hispanic Heritage Month
Keep shining after Hispanic Heritage Month.
5 Social Marketing Takeaways From Emily in Paris
Emily in Paris on Netflix is getting mixed reviews on the reality of social media marketing.
3 Unexpected Lessons From the ‘Dreams’ TikTok
Be willing to consider the unconventional with viral trends.
6 Ways to Make Yourself Indispensable at Work
Artificial intelligence and machine learning is the future for many companies.
How Disney—and Others—Could Reimagine Bundles for the Future
Disney could take another look at packaging its offerings a la Amazon.
Aidy Bryant Reminds Us of the (Political) Power of Jingles
Aidy Bryant takes jingle requests to fundraise.
The Interruption Heard ‘Round the World Is All Too Familiar: ‘I’m Speaking’
From gender pay gaps to women’s health topics, women are constantly grappled with the notion that men have more important things to say than women.
How Brands Can Prepare for Apple iOS 14
Brands, like publishers, need to prepare for Apple's iOS 14 update.
What Every Marketing Spokesperson Should Learn From Dr. Anthony Fauci
Dr. Fauci is an effective and optimal spokesperson.
No, Wells Fargo. The Reality Is There Is Ample Black Talent
It is not enough, however, to hire a more diverse team.