Programmatic

Google's AdX takes additional steps to safeguard user privacy by taking away contextual content on inventory.

It's the only way to move forward.

And ensuring representation in a multicultural consumer landscape.

While there is still some resistance from a handful of players, we’re moving toward a model in which all media is bought by AI-driven platforms.

It's an approach that drives clicks and conversions.

Oct. 11 was the last day for the company's remaining employees.

Backed by Google funding, the company has teamed with AccuWeather to expand its targeting capabilities.

The news comes on the heels of similar announcements from Facebook.

When new detection methods come about, fraudsters learn how to sidestep them.

The ups and downs of various industry leaders.