Quibi Faces Uncertain Future as Year 2 Advertising Talks Loom
Nearly 6 months in, Quibi is still looking to find its groove.
Spotify Gives Brands a Unique Look at Gen Z, Millennials in the US and Globally
The streaming service released its second annual Culture Next Trends Report.
Chief Marketing Officer Chris Spadaccini Out at WarnerMedia Entertainment
It’s the latest executive shake-up at the entertainment division.
Paramount Network Plans Yet Another Rebrand and Name Change
The channel will be renamed to Paramount Movie Network next year.
How Former W+K Executive Producer Sue Kim Got Her Brilliant Netflix Documentary Made
The Speed Cubers is a heartwarming, personal journey.
HBO, Pop TV Win Top Awards at First-Ever Virtually Produced Emmys
Schitt's Creek, Watchmen and Succession won big at the first-ever virtually produced Emmys.
NBCUniversal and Roku Finally Strike Deal to Bring Peacock to the Platform
Roku and NBCUniversal's agreement comes after a months-long impasse had escalated less than a day earlier.
Hulu’s Pen15 Takes Pandora Listeners Back to the 2000s With New Audio Campaign
The ads will run on the streaming service's popular aughts nostalgia stations.
NBCU Threatens to Pull Apps From Roku Devices in Escalating Peacock Standoff
The feud hinges on stalled negotiations to add the new streamer to Roku's platform.
Seasonality Isn’t a Thing Anymore Thanks to the Pandemic
Audio trends are blurring as people stay home, says SiriusXM and Pandora CMO Denise Karkos at Brandweek.
Why ViacomCBS Rebranded CBS All Access as Paramount+ and Not Paramount All Access
CBS All Access' name change to Paramount+ will give ViacomCBS a leg up in international markets, despite undoing six years of brand equity.
Baby Yoda Is Front and Center in The Mandalorian Season 2 Trailer
Hidden from The Mandalorian's original marketing campaign, Baby Yoda is front and center in the Season 2 trailer.
CBS All Access Will Rebrand as Paramount+ Next Year
CBS All Access will rebrand to Paramount+ as part of the streaming service's overhaul and international expansion.
HBO’s Watchmen Wins 4 TCA Awards, Including Program of the Year
Schitt’s Creek, Succession and The Last Dance were also honored.
Amazon Rolls Out Augmented-Reality Shooter Game to Promote The Boys
Brands are increasingly turning to AR, VR and even lifelike interactive avatars during quarantine.