Disney Extends Major League Baseball TV Rights to ESPN+ as Streaming Momentum Slows
Disney+ counted 103.6 million global subscribers at the end of the quarter.
HBO Max to Release Friends Reunion a Year Later Than Planned
The pandemic-delayed special will debut May 27 on the WarnerMedia streamer.
Former Quibi Shows, Rebranded as Roku Originals, Will Debut May 20 on Roku
The programs—30 of which will be available initially—will be a big part of the platform's upfront strategy.
Adult Swim Dives Into Films Based on Hit Shows Like Aqua Teen Hunger Force
The movies are skipping theaters and going straight to video on demand.
Hulu Promotes Scott Donaton to Head of Marketing
The former creative chief fills the role vacated by Pato Spagnoletto.
Fox News’ 2021 Upfront Focuses on the Network’s Lighter Side—Including Streaming
Advertising clients are seeking out lifestyle and entertainment programming, Fox News' evp, ad sales Jeff Collins said.
Rotten Tomatoes Pushes Into OTT With Live Streaming Channel on Roku
The Rotten Tomatoes Channel, an extension of NBCUniversal-owned brand, debuts today on Roku devices.
How Sierra Space, a Rival of Elon Musk’s SpaceX, Built an Ad Strategy Around His SNL Debut
The commercial spaceflight underdog will run ads around the episode's YouTube clips.
Roku’s Record Growth Continues in 2021 Ahead of Original Content Rollout
The connected TV company hit 53.6 million active accounts.
NBCUniversal Unveils New Peacock Ad Format, Spotlight, as Platform Inventory Opens Up
Company focuses on streaming audience in its first NewFronts presentation since 2012.
Ellen Digital Debuts 3 Fan-Focused ‘Super Brands’ at NewFronts
The media group unveiled Smile, Bubble and Sage during its presentation.
Spanish-Language Estrella Media’s Rebirth Is Driven by Streaming News
The media company is relying on quicker news flashes, younger anchors and more hashtagging.
Paramount+ Debut Lifts ViacomCBS’ Total Streaming Subscribers to 36 Million
Company will ramp up original programming on the streamer, with one new movie per week in 2022.
NBC Olympics, Twitch Team Up on 150+ Hours of Content From Tokyo 2020
The partnership joins existing pacts with NowThis, Snapchat, Twitter.
Fox Isn’t Upset About Losing Thursday Night Football to Amazon
The broadcaster is doubling down on Sunday football and sports betting