Streaming & OTT

Short-Form Streamer Quibi Debuts, Revamps Marketing For Housebound Consumers

Marketed to on-the-go audiences, Quibi revamped its campaign in the home stretch now that its target demo is homebound.

HBO is making several of its most popular shows—including The Sopranos, The Wire, Succession and Barry—available on its platforms for free.

The festival lineup will stream for free on Amazon Prime Video in a 10-day "online film festival" beginning later this month.

Some T-Mobile customers will get a free yearlong subscription to Quibi, a bid to boost early subscribers.

Many streamers are handing out extended free trials, and some are dropping programming in front of their paywalls amid the COVID-19 crisis.

As the U.S. continues to hunker down, viewers are using their newfound downtime to binge-watch movies and old shows.

Tubi users spent more than 42 million hours streaming last week, a new record for the free, ad-supported streaming service.

Streaming services Peacock, Quibi and HBO Max are still going full stream ahead with their scheduled launch dates amid COVID-19.

The 2020 Summer Olympics have become the latest sports event—and by far the biggest—to be postponed as a result of the novel coronavirus pandemic.

Over the weekend, Winfrey kicked off Oprah Talks Covid-19, a series focused on the pandemic that is streaming for free on Apple TV+.