Day-and-Date Film Releases Are Biggest Driver of HBO Max Sign-Ups
WarnerMedia reported 44.2 million domestic HBO Max and HBO subscribers at the end of the first quarter.
Nielsen Will Start Measuring Streaming More Like Linear TV
The new ratings system will break down OTT viewership by audiences and dayparts across both subscription and free services.
Exclusive: Maria Menounos Will Host 2021 IAB NewFronts
The entertainment show host will offer commentary throughout the week of virtual presentations.
Netflix Knows Its Originals Output Has Slowed—but Reinforcements Are on the Way
Production is back up and running in most markets, and the streamer is planning a packed second half.
Hulu Orders a How I Met Your Mother Spinoff Called How I Met Your Father
Hilary Duff stars in the series, which flips genders from the hit CBS sitcom.
Roku Rebrands Quibi Content as Roku Originals
The platform's new brand will also house its future original programming.
Netflix Blames Content Lag for Subscriber Growth Slowdown
The company missed its forecast after months of pandemic subscriber surges.
The Baker and the Beauty Is the Latest Linear TV Flop Turned Netflix Hit
The mid-season romantic comedy, canceled after a season, has found a big streaming audience.
Apple TV+ Sets July Premiere of Ted Lasso’s Second Season
Jason Sudeikis' award-winning comedy is one of the streamer’s biggest hits.
YouTube Expands Select Sponsorship Program Ahead of NewFronts
The platform will open up quarterly seasonal advertising opportunities.
Gen Z Most Likely to Pay Extra and Avoid ‘Annoying’ Streaming Ads
Nearly half of the youngest generation would spend more money to ditch ads.
How the Pandemic Accelerated a Transformation Across Connected TV
The Covid-19 pandemic accelerated ad spend as brands gravitated to the space.
Univision and Televisa Join Forces in $4.8 Billion Spanish-Language Media Merger
The combined company looks to jumpstart the sluggish Hispanic streaming space.
Shaquille O’Neal Gives Back to Atlanta Businesses in Bleacher Report Digital Series
The NBA All-Star teamed up with insurance brand The General for the new show.
Netflix Orders Seasons 3 and 4 of Breakout Hit Bridgerton
The period drama’s first season was the biggest original ever on the service.