Mollie Cahillane
Mollie has been Adweek's reporter covering the business of connected TV since January, 2021. Before Adweek, Mollie was an editor at Cablefax and has also worked for The Daily Mail and People.
How Podcasts Can Build Community
Around 80 million Americans listen to podcasts weekly.
Rick and Morty Get Their Own Wendy’s Drink Flavors and Restaurant Pop-Up for Season 5
The second year of the agreement kicks off with the series’ fifth season.
US Ad Sales Growth Projected to Be Strongest in 40 Years Amid Covid Recovery
Magna expects global advertising spend to hit an all-time high of $657 billion.
Fans Can Watch the Summer Olympics in 4K for the First Time
Convergent TV
NBCUniversal will offer a live, ultra-high definition broadcast of the Games.
Kevin Hart’s Die Hart Becomes Roku’s First-Ever Original Series Renewal
Convergent TV
The comedy series, formerly on Quibi, has been picked up for Season 2.
Hulu Is Installing NYC Flower Sculptures and Donating to LGBTQ+ Groups for Pride Month
Convergent TV
The streaming service is extending its ‘Pride Never Stops’ campaign to amplify voices and support the queer community.
NBCUniversal Announces ‘Most Comprehensive’ Olympics Coverage Ever for Tokyo Games
Convergent TV
Company will feature more than 7,000 hours of programming—assuming the event occurs as planned.
Disney Ad Sales Continues Inclusion Efforts With Minority-Owned Business Initiative
Creativity
The Accelerator Program will help 10 businesses with custom advertising strategies.
Roku Debuts First Series From New Branded Content Studio
Convergent TV
Presented by Walmart, the weekly show helps users find new shows to stream.
NBC Sports and Tunity Partner to Measure Tokyo Olympics Out-of-Home Viewership
Convergent TV
NBCUniversal will report national OOH viewership in Olympic measurement for the first time.