Portrait of Luz Corona

Luz Corona

Luz Corona is the community editor at Adweek.

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Former PR Exec Makes the Earth Her Client as Eco-Activist

Women Trailblazers

Christine Arena's focus on sustainability and social impact storytelling is making waves in the ad industry.

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8 Ways Female Marketers Have Been Typecast in the Workplace

Women Trailblazers

Equality in the workplace has made a few strides in recent years but there is still some distance to go.

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How to Turn Your Media Experience Into a Celeb Brand-Building Powerhouse

Women Trailblazers

After building value for celebrity brands, Kimberly Kreuzberger was ready to bet on herself and take a leap

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‘Real Change Requires a Movement, Not a Moment’—NHL EVP on Diversity in Hockey

Women Trailblazers

How Kimberly Davis and her team are working towards accelerating inclusion on the ice, in the stands and in the boardroom.

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10 Refreshing Pieces of Advice That Helped These Marketers Get to the Top

Women Trailblazers

We asked the latest trailblazers featured on Adweek—what’s the single best piece of advice you’ve ever received?

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For Twitter’s Head of Global Accessibility, Her Life’s Work Started at Home

Women Trailblazers

Gurpreet Kaur shares the personal meaning of her role at the social network.

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All the Way Up: 5 Ways Companies Can Diversify Boardrooms and C-Suites

Tips for Success

We asked Latinx marketers—what practices should companies employ to encourage upwards mobility for all diverse groups.

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Latinx Consumers Care About Brand Beliefs, Peer Approval, and Product Transparency

Tips for Success

Few have been able to really crack the code on what drives Hispanic and Latinx consumers in their purchase behaviors.

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8 Ways the Advertising Industry Can Eliminate the Latina Pay Gap

Tips for Success

Latinx marketers share how companies can do their part.

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Becky Kekula’s Impactful Work in the Disability Space is Not Just a 9-5

Women Trailblazers

Her work on educating the world about people with disabilities spans TEDx Talks, public speaking engagements and board member roles.