Portrait of Luz Corona

Luz Corona

Luz Corona is the community content manager at Adweek's Inside the Brand, curating trends, tips and advice from top brand leaders to help marketers grow.

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HBO Max’s Jackie Gagne Is Letting Black Audiences Know They Are Seen, Heard and Valued

Women Trailblazers

Scene in Black will serve as a dedicated social destination to promote and support the telling of stories from the Black perspective.

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Anna Lundstrom Is Turning the Everyday Cup of Coffee into a Luxury Experience

Women Trailblazers

Nespresso’s chief brand officer's passion for creativity and crafting experiences of the highest standard has been a red thread throughout her career.

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5 Everyday Ways to Invest in a Healthy Well-Being and Successful Career

Women Trailblazers

Trailblazers from Bayer, Peloton, Cameo and more share their personal investments toward a better quality of life.

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Quite Frankly, Kristen Risk Has Given the Spirits Industry a Whole Fresh Take

Women Trailblazers

Co-founder of Frankly Organic Vodka shares early beginnings of the spirits brand that will soon be available in 45 states.

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Basquiat at Tiffany’s: The Campaign We Love—and Hate

Fashion & Apparel

Two dueling perspectives on the legacy brand's new ad featuring Beyonce and Jay-Z.

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Why Karina Kogan May Be the Reason You Purchased a Peloton Bike This Year

Women Trailblazers

It’s the exercise (and now media) company taking over the globe. And if you’re one of the millions who was inspired to purchase a Peloton bike, you have their svp [...]

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What it Takes to Elevate the 1.7 Million Entrepreneurial Voices on Shopify

Women Trailblazers

Before she became head of global brand marketing and communications at Shopify, a major e-commerce platform that hosts entrepreneurs’ online stores, Amy Hufft's career spanned from magazine editorial to agency [...]

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How Letting Viewers Choose Ads or No Ads Solidified Hulu’s Streaming Business

Business of Marketing

If there’s anyone who knows the ins and outs of driving growth strategies, it’s Kelly Campbell. Before she arrived at Hulu, one of the shining streaming stars coming out of [...]

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At the Root of Marketing at Cameo: Human Connection

Women Trailblazers

SVP of marketing Emily Boschwitz talks relationship-building at work and why she helps teammates schedule time off.

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TWIST Creative President on Prioritizing Passions and Giving Back

Women Trailblazers

Adweek Executive Mentee Charlene Coughlin explains how she realised the agency world was more befitting for her pace, but how she enjoys keeping a foot in the nonprofit camp. Plus [...]