Turner Sports Content Chief on Pandemic Broadcasting and AT&T’s Streaming Strategy
The company is airing a new docuseries about its Inside the NBA studio show.
A+E Networks Upfront Emphasizes Power of Linear TV, Total Audience Metric Shift
The company's new slate features 50% more programming, including Janet Jackson and Bill Clinton projects.
Fox Renews The Simpsons for 2 More Years, Through Season 34 in 2023
The Simpsons is the longest-running scripted series in prime-time history.
Joe Ortiz Joins Freeform as Content Marketing Head
The executive joins the Disney-owned cable network from NowThis.
Remotely Produced Golden Globes Plummet to 26-Year Ratings Low
The Sunday night ceremony lost nearly two-thirds of its viewers from a year ago.
Disney Shows Off Enhanced Programmatic, Addressable Platform Offerings Ahead of Upfront
Tech showcase for marketers touts evolution to unified advertising approach.
Alphonso Rebrands as LG Ads, Creates Connected TV Media and Measurement Platform
Company looks to show marketers they're buying 'the likes of Roku or Samsung.'
Netflix Leads the Pack at First-Ever Virtual Golden Globes, With 10 Wins
But the broadcast was marred by technical issues during the bicoastal ceremony.
Everything Old Is New Again, and 6 Other Takeaways from ViacomCBS’ Paramount+ Event
Debuting next week, the streamer will be packed with reboots and revivals.
Here’s How All the Smart TV and Connected TV Platforms Measure Up
Roku, Amazon Fire, Samsung and others battle for eyeballs as streaming accelerates.
AMC Networks, Omnicom Complete First National Linear Addressable Campaigns
Media company will make the offering a key component of this year’s upfront.
NBCUniversal Moves to Fully Impressions-Based Local Ad Buys
The shift "puts local TV on a level playing field with digital."
New Streamer Discovery+ Touts Early Success, but Subscriber Count Is Unclear
The company has more than 11 million total streaming subscribers, but didn't break out numbers for the new platform.
Nickelodeon Sets Family-Friendly Upfront Event, Its First Since 2018
Virtual presentation for marketers and their kids will be held March 18.
Cable Networks Remain Profitable Despite Cord-Cutting—but Upheaval Is Coming
‘It’s going to be really bad for independent networks,’ says MoffettNathanson senior analyst Michael Nathanson.