U.S. TV Ad Spending May Never Return to Its 2018 High of $72.4 Billion

It’s projected to fall each year, aside from a 2020 election bump.

5 Things to Know About Disney+ as the Streaming Service Debuts Today

From its content slate to the number of streams allowed per account.

ABC Will Stop Reporting Live-Plus-Same-Day Ratings

Entertainment chief Karey Burke first teased the switch at Brandweek

Vox Media Expands Into OTT With Eater Channel

After success on YouTube, the company has a new platform.

ViacomCBS Consolidates Network Leadership in Pre-Merger Shakeup

Chris McCarthy and David Nevins’ roles expand, while Kent Alterman and Sarah Levy will exit.

Pop TV’s Schitt’s Creek Pop-Up Adds Tickets Thanks to State Farm

More fans can Visit Schitt's Creek during extended hours thanks to the "good neighbor," with additional free tickets being given out tonight.

FX Shows Are Coming to Hulu Beginning in 2020

The Disney-owned network will also debut 4 original series exclusively on Hulu, Disney CEO Bob Iger said.

Nielsen Will Split Into Two Companies Following Strategic Review

The ratings agency will spin off its market research and analytics business from its media measurement business.

Startup Octopus Raises $10 Million to Bring Backseat Games to Ride-Sharing Services

The company will put the funds toward creating and selling new programmatic ads.

Comscore Names Bill Livek as CEO After Rocky Year

He fills the void left by Bryan Wiener’s surprise exit in March.