Programming & Performance U.S. TV Ad Spending May Never Return to Its 2018 High of $72.4 Billion It’s projected to fall each year, aside from a 2020 election bump. 5 Things to Know About Disney+ as the Streaming Service Debuts Today From its content slate to the number of streams allowed per account. ABC Will Stop Reporting Live-Plus-Same-Day Ratings Entertainment chief Karey Burke first teased the switch at Brandweek Vox Media Expands Into OTT With Eater Channel After success on YouTube, the company has a new platform. ViacomCBS Consolidates Network Leadership in Pre-Merger Shakeup Chris McCarthy and David Nevins’ roles expand, while Kent Alterman and Sarah Levy will exit. Pop TV’s Schitt’s Creek Pop-Up Adds Tickets Thanks to State Farm More fans can Visit Schitt's Creek during extended hours thanks to the "good neighbor," with additional free tickets being given out tonight. FX Shows Are Coming to Hulu Beginning in 2020 The Disney-owned network will also debut 4 original series exclusively on Hulu, Disney CEO Bob Iger said. Nielsen Will Split Into Two Companies Following Strategic Review The ratings agency will spin off its market research and analytics business from its media measurement business. Startup Octopus Raises $10 Million to Bring Backseat Games to Ride-Sharing Services The company will put the funds toward creating and selling new programmatic ads. Comscore Names Bill Livek as CEO After Rocky Year He fills the void left by Bryan Wiener’s surprise exit in March.123…68Next »