Programming & Performance Jo Ann Ross Lines Up ViacomCBS Ad Sales Leadership Team Ad sales chief Jo Ann Ross has set the members of ViacomCBS’ senior leadership team who will head up the combined company’s market strategy. With Arrow Ending, The CW Readies Next Wave of Superhero Series Ahead of Arrow’s Jan. 28 series finale, The CW chief Mark Pedowitz has been busy putting together what he calls “Arrowverse 2.0.” The CW Chief Mark Pedowitz Promoted to CEO and Chairman Mark Pedowitz, who has been president of The CW since 2011, was named chairman and CEO of the network. Brooklyn Nine-Nine Channels the ’80s for Totally Rad Season 7 Trailer NBC unveiled a totally awesome promo for Brooklyn Nine-Nine, creating an ’80s-style spot for the sitcom’s upcoming seventh season. WarnerMedia and Xandr Set Their Sights on Addressable and Even More Collaboration in 2020 The companies will test making WarnerMedia’s national ad breaks addressable, part of a number of initiatives related to addressability. AT&T Pulls Plug on Audience Network, Which Will Become HBO Max Preview Channel AT&T is pulling the plug on Audience Network, and will “transition” it this spring to a preview channel for HBO Max. If Westworld Season 3 Is Anything Like This Teaser Dinner, We’re in for a Ride Can a company tell you how to live better? Welcome to Incite. The CW Renews 13 Shows Including Batwoman, Riverdale and The Flash The CW has renewed All American, Batwoman, Black Lightning, Charmed, DC’s Legends of Tomorrow, Dynasty, The Flash, In the Dark, Legacies, Nancy Drew, Riverdale, Roswell, New Mexico and Supergirl. Why CCPA Won’t Be as Big of a Deal as GDPR SpotX CEO and founder Mike Shehan predicts that consumers might not care. Nielsen’s Advanced TV Push Continues With Addressable Platform Beta Test TV programmers will use Nielsen’s Addressable TV platform to run test campaigns with brand partners in the first half of this year.123…72Next »