Wave.tv to Create Social Sports Betting Content for FanDuel
The partnership actually kicked off in conjunction with Super Bowl 2021.
Foot Locker Sets Twitter Game Within the NBA All-Star Game
Fans can enter various challenges in its #FLHomeGame initiative.
Canada Goose, NBA Reach Multiyear Partnership for All-Star Weekends
The Play in the Open TikTok challenge tips things off prior to this year’s game.
NHL Fan Skills at Home Presented by Geico Tips Off on Instagram, TikTok
Videos can be submitted in five categories: accuracy, celly, shootout, stickhandling, trick shot.
Soccer Manager Jürgen Klopp Shows Off His Angry Side in Snickers’ Foosball Ad
Mars-owned brand continues its successful ad series, this time with a cameo from Liverpool FC's manager.
Busch, Nascar Will Let 1 Fan Name the Cup Series Race at Kansas Speedway May 2
Donations of at least $1 are being collected for nonprofit Farm Rescue.
Octagon Broadens Focus to Full Service, Names Azher Ahmed Digital Head
Ahmed joins Octagon from DDB, where he spent the last decade in a variety of executive roles, including the last two years as its chief digital officer.
TikTok Reaches First U.S. Soccer Deal, a Multiyear Pact With the Portland Timbers, Thorns FC
The MLS and NWSL clubs will feature the video creation platform’s logo on their jerseys.
DoorDash Joins Angel City Football Club’s Purpose-Led Sponsorship Model
10% of the deal's value is dedicated to local causes across Los Angeles.
Inside Code and Theory’s Rebranding Plans for the Washington Football Team
Centering inclusivity and fan input as the agency takes creative control of crafting the team's new identity.
Brooks Wants Your Ideas for Changing the World With Runfulness
Sneaker maker is giving out $200,000 in prizes and sharing inspiring stories on social media.
London Agency Gravity Road Launches Gaming, Esports Marketing Practice
You & Mr Jones-owned company hops on growing trend.
Start/Finish Line at Daytona 500 to Feature Fan Tweets
The social network teamed up with Nascar on the initiative.
How Pain Reliever Biofreeze Is Reaching Customers at Key Workout Moments
Biofreeze’s ‘right place, right time’ marketing strategy helps drive awareness and sales.
Busch, Nascar Hit the Gas on 2 Twitter Contests
Fans can win an RV during the Busch Clash or a job as Busch Crewmaster for Kevin Harvick’s Stewart Haas Racing team during the Daytona 500.