What’s Next for the Clients That Fired The Richards Group?
Home Depot, H-E-B, KeurigDrPepper, Motel 6 and Salvation Army all left the agency following founder's comments.
Keurig Dr Pepper, Salvation Army and H-E-B Are Latest to Cut Ties With The Richards Group
Their decisions come after Motel 6 fired the agency upon learning about racial remarks made by its founder.
Motel 6 Fires The Richards Group After Agency Founder Calls Ad Concept ‘Too Black’
Home Depot is also ending its relationship following Stan Richards’ remarks.
Covered California Awards $400 Million Contract to Duncan Channon
Covered California, the first and largest state health insurance marketplace in the country, has named San Francisco independent agency Duncan Channon its creative and media agency of record. The five-year […]
Uber Consolidates $190 Million Global Media Account With MediaCom
The agency previously worked with the ride-share app in the U.S. and Australia.
BBDO New York Named Agency of Record for AARP
Grey New York previously handled the account.
JPMorgan Chase Launches Global Media Review
U.S. incumbent Zenith is defending in the process.
T-Mobile Is Reviewing Its $1.6 Billion US Media Account
Incumbents Publicis Groupe, Essence and Horizon have been invited to participate in the process.
Home Depot Is Reviewing Its $444 Million US Media Account
Incumbent Carat is defending in the process.
Havas Media Partners With OOH Specialist Talon in North America
Talon will provide a variety of services across Havas' client roster.
Cox Automotive Sends $126 Million US Media Account to Hearts & Science
The OMG shop will work across the Autotrader and Kelly Blue Book brands.
Zenith Retains Majority of Reckitt Benckiser’s $308 Million US Media Account
Omnicom Media Group's Hearts & Science also won a portion of the business.
Publicis Groupe Retains U.S. Media Duties for Kraft Heinz
A dedicated unit led by Starcom will lead the account.
ViacomCBS Taps Droga5 to Rebrand CBS All Access
The revamped streaming service is set to roll out early next year.
Anomaly Takes Over Coke Business From Wieden + Kennedy
The MDC Partners agency will handle the brand’s creative output moving forward.