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Droga5 Highlights Local Focus in First Work for US Cellular

Accounts

The mobile carrier recently added Droga5 to its agency roster.

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Barilla Names Publicis Italy as Lead Global Creative Agency and Shares First Work

Accounts

As it aims to showcase how pasta can be so much more than a pantry staple, Barilla has announced the appointment of Publicis Italy as its new lead agency at [...]

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MediaCom Is Impossible Foods’ New Media Agency Partner

It's handling the brand's first national campaign as part of an open-ended assignment.

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Exclusive: LinkedIn Names Dentsu’s iProspect as Paid Media Partner

iProspect will handle digital media strategy and buying across all of LinkedIn's global business units.

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Stagwell Agencies Pick Up Atlantic Broadband Contract

Accounts

Five agencies will combine to support the cable and internet provider.

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Facebook Is Reviewing Creative Partners, Adds Johannes Leonardo to Roster for Instagram

Following news of Facebook’s global media review earlier this week, the social media giant is in the early stages of reviewing its creative agency roster and has already added a [...]

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McDonald’s Sends Hispanic Media Strategy Business to Canvas, Lopez Negrete

The appointment follows a review conducted by Ebiquity.

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S4 Capital’s MediaMonks Gains Allianz as New Client

MediaMonks has begun the search for a new global account lead.

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Facebook Revs Up for a Global Media Review

Primary media agency Mindshare is defending in the process.

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Exclusive: David&Goliath Debuts First Work as Jollibee North America Agency of Record

Accounts

"Serving Joy Daily" seeks to fuel growth efforts across North America.

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Exclusive: Con Edison Names Code and Theory Agency of Record

Assembly will handle media buying and planning.

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Exclusive: Canvas Worldwide Names New Chief Investment Officer

The agency promoted Madhavi Tadikonda to the role.

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Absolut Appoints Ogilvy Global Creative Agency of Record

GS&P and W+K were finalists in the review.

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EmblemHealth Names VMLY&R as Agency of Record

VMLY&R will work on creative campaigns and integrated marketing initiatives across EmblemHealth companies.

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WPP Reports Organic Revenue Drop for Q4

Mark Read, the holding company's CEO, expects "solid recovery" this year.