The win validates Deutsch LA's integrated offering.
The agency will work across Universal Orlando's portfolio of parks, including the upcoming Epic Universe.
The agency is expanding Build-A-Bear's fanbase through various initiatives, including in-store, online, and original programming.
Some agencies attribute their significant revenue growth to the onslaught of B2B work.
Snacking tomato company NatureSweet picks Austin-based Bakery as new agency of record.
Publicis-owned BBH was named as Häagen-Dazs' global creative agency, with a new brand platform and identity planed for 2025.
The Gecko gets a documentary while the Caveman is relegated to a bitter colleague.
DoorDash will introduce the 'Your Door to More' brand platform in the Super Bowl.
The agency won the business without a pitch.
T-Mobile chose Dentsu Creative to help with sponsorship, differentiation, digital, audio and Hispanic audiences.
There was no shortage of significant reviews this year, as accounts including Verizon and Uber changed hands.
Breyers, the fourth-leading ice cream brand in the U.S., has picked the new VML as its creative agency of record.
Papa Johns ended its four-month review of its creative and media accounts, picking The Martin Agency and Carat respectively.
To disrupt the real estate category, Opendoor will make a splash in the 2024 Super Bowl ad with a spot created by Adweek's Agency of the Year, Mischief.
The publisher will sever its nearly ten-year partnership with incumbents The&Partnership and mSix&Partners.