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WPP Wins Unilever’s $3.3 Billion Media Review

Unilever's $3.3 billion media account has been retained by WPP’s Wunderman with an expectation that there will be a growth in focus on ecommerce by the British multi-consumer goods producer.

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Land O’Lakes Names Battery and Havas Media as AOR

What set the Battery and Havas Media pitch apart from the competition was their truly collaborative and inquisitive approach. - Catherine Fox, Land O'Lakes.

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White Claw Moves Creative to VCCP Out of Rothco After 5 Years

The appointment, following a global pitch process run by The Observatory, will see VCCP work alongside Accenture Interactive, which will continue as its digital transformation partner for the brand. VCCP [...]

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UK Government Extends Multimillion-Dollar Covid-19 Campaign Contract With MullenLowe

Mullen Lowe has seen its U.K. contract for Covid-19 campaigns extended by a year.

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Walmart Consolidates Media and Creative Accounts with Publicis Groupe Win

The appointment process, conducted by MediaLink, saw Publicis beat out rival holding companies, having worked with the retail brand on its creative account for the last five years.

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Pret a Manger to Strengthen International Comms With VCCP Appointment

The agency’s seven offices worldwide will be involved in delivering international campaigns for the brand across Europe, Asia and the U.S. with a heightened digital focus.

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UK Chain PizzaExpress Taps Engine Creative to Become ‘Digital Leader’ in Casual Dining

"We’re shaping the future of what dining will look like for customers who are increasingly experience-focused," said Arslan Sharif, PizzaExpress' group digital and loyalty director.

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European Dating Company Meetic Appoints Indie Agency Roster Led by WNP

In the U.K., Match.com, one of Meetic's sites, will work with Harbour Collective.

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Energy Firm E.ON Names Berlin Agency Lure as Global Creative Partner

The appointment follows a 3-month review.

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Virgin Atlantic Aims to Promote Experiences With Lucky Generals Creative Appointment

Virgin Atlantic moves its account from incumbent AMV BBDO to Lucky Generals.

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Exclusive: CPB Has Lost Key Clients Hotels.com and Fruit of the Loom

The once-dominant agency is left with few remaining accounts.

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This Consultancy Redefined the RFP Process

AgencyAgile's 'request for partnership' offers a different approach.

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Allbirds Keeps It Native by Choosing New Zealand Indie Shop as Its Lead Creative Agency

The buzzy shoe brand is partnering with New Zealand-based Wrestler.

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Philips Names Omnicom Group as Global Integrated Agency Partner

The appointment follows a pitch against other networks.

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Cigna Consolidates Majority of Account With IPG

The agency created a custom Team Unleash unit to work with the client.