Ad agency clients play a critical role in the advertising ecosystem. Keeping up with the latest ad agency client moves across the industry is crucial for all marketers and creative agencies. This page highlights news about which brands are working with which marketing and advertising agencies, client relationships, new business deals, and other news about ad agency clients. Review the latest ad campaigns, commercials, and digital marketing campaigns from ad agencies representing every vertical, from content marketing, public relations, healthcare, e-commerce to social media marketing and engagement and search engine optimization (SEO).
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Zalando’s Global Marketing Chief on ‘Simplifying’ While Deepening Consumer Experience

Ralph Rijks on consumer experience, Web3 and his focus for brand growth.

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Dentsu X Lands Another Expansion With McCormick & Company Win

Dentsu expanded its remit over time before becoming the brand's global agency of record.

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Dunkin’ Names Leo Burnett Its Lead Creative Agency

The brand parts with Anomaly after a little over a year.

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The 10 Biggest Creative and Media Account Changes of 2022

The industry vied for blue-chip QSR and beer brands this year.

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Verizon Adds Ogilvy to Its Creative Roster to Handle B-to-B Marketing

The brand is also consolidating all media with Publicis.

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TAG Brands Consolidates Media Upward of $150 Million With Dentsu X

Dentsu X won the business in July following a review and started work in September.

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R/GA Will Brighten Up Mattress Firm’s Messaging as New Creative Agency of Record

The agency beat out six others to be named new creative agency of record.

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A Place For Mom Consolidates Media Without a Review, Naming Horizon Media AOR

The agency sealed the $75-100 million deal with its tech-infused approach.

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Tommy Hilfiger Hires New Global Creative Agency to Grow Gen Z Reach

The fashion brand aims to expand its audience and increase engagement with Gen Z.

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Keurig Dr Pepper Demands 360-Day Payment Terms in PR Agency RFP

Agencies' sole alternative is financing at their own cost through a third party.

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Philips Domestic Appliances Names Droga5 London Global Creative Agency

The three-year contract will see the business move out of Ogilvy.

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Harman International Consolidates Global Advertising and Media Into Havas Group

The appointment will cover brands including Harman Kardon, Revel and JBL.

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Arts & Letters Will Revive the ‘This Is SportsCenter’ Campaign as ESPN’s Lead Creative Partner

The agency has steadily picked up work for the sports network.

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Amazon-Bound iRobot Hires VMLY&R Commerce for European Brand Growth

The brief will also include new product promotion from the Roomba vacuum creator.

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Ford Picks Wieden+Kennedy as Its Global Agency Partner for Creative and Brand Strategy

The car brand scales back its relationship with BBDO