Google’s Ad Encourages Tough Questions About Race, Religion and Mental Health
The ad by Uncommon Creative Studio shows members of the U.K. public observing other people or situations that they do not understand.
Dolby Atmos Asks Pop Superstars to Experience Their Own Music in Intimate Ads
The campaign allows artists to explore how the listening experience enhances their work.
Olay Launches #DecodeTheBias Initiative to Fight Discriminatory Beauty Searches
Because they are coded by humans, algorithmic results are often a reflection of their creators. This is especially evident in basic beauty searches, which often prioritize white models and Eurocentric [...]
The David and Goliath Race to Expand Contactless Payments
Recent deals include more pay-by-palm technology.
Kim Kardashian and Gwyneth Paltrow Start a Sleep Competition
Ōura Ring wearable tracker turns organic mentions into an Instagram challenge.
Hasan Minhaj Expertly Slays FOMO in Samsung and Verizon’s First Co-Branded Campaign
Hasan Minhaj stars in a campaign against FOMO for the Samsung Galaxy Z Fold3.
TikTok Shows It Can Rival TV With Ad Starring 2 British Entertainment Icons
The campaign sees presenters Ant and Dec taking viewers through a fast-paced history of media
10 Things You Need to Know About the Metaverse
The metaverse is now big enough that all brand marketers need to be thinking about the role they want to play in it.
AT&T and Cordae Explore How Technology Feeds Creativity With Emerging Voices Initiative
The new series of collaborations peeks into the minds of some of today's most alluring musical talent, starting with the Grammy-nominated rapper.
The Academic’s New Music Video Was Meticulously Animated in Real Time Via Google Slides
BBDO New York and the band follow up 'Live Looper' with a new creative project.
OKCupid Offers 22 Gender Options for a More Inclusive Dating Scene
Global CMO Melissa Hobley chats on representation ranging from pansexual to non-monogamy daters
Plug Into Adweek’s 2021 NexTech Conference
For the third straight year, brand executives and technology leaders gathered to discuss the relationship between technology and business.
How Samsung Made an AR Tool to Help Young People Travel Across Cultures
Samsung’s World Lens, an AR tool created by Bartle, Bogle Hegarty, immerses users in multicultural moments ranging from Sweden’s Midsommar festival to Shaku, a popular form of Nigerian dance.
Reebok Sparks Greatness With a Tool That Lets You Create a Basketball Court Anywhere
The brand is also teaming with local artists to construct '"playable basketball art installations."
5 Questions to Ask When Choosing an NFT Marketplace
Shop non-fungible token selling platforms till you drop.