TechMagic Podcast: New Social Media Laws in Flordia and Tennessee Adopts the ELVIS Act
The Florida bill bans social media for those under 14, while the Tennessee ELVIS Act protects artists' likenesses from AI.
Dentsu Launches Its New Merkury for Media Platform
It's the group's planning and activation suite that leverages its Merkle data asset.
Samsung Flips the Marketing Script With a Tech-Savvy ‘Grandma-Fluencer’
Samsung takes a new approach to influencer marketing by swapping a Gen-Z star for a tech-savvy grandmother.
Interactive Toy Brand Tonies Taps Anomaly as Its Agency of Record
Anomaly's Berlin office has been tasked with overseeing the brand's strategy as Tonies enters new markets.
What Would a TikTok Ban or Sale Mean for Advertisers?
Brands continue to spend on TikTok despite the House voting to ban it.
Apple’s Latest ‘Shot on iPhone’ Film Is a 19-Minute Manga Adaptation
Apple made its own manga film in the latest installment of its long-running “Shot on iPhone” campaign, running in Japan.
Diageo Tests the Waters of the Apple Vision Pro With Don Julio Tequila
The VR experience will showcase the process behind creating the tequila in Mexico.
WPP CEO Mark Read Commits to Tech Clients and Dispels Sora Competition
The agency network also revealed $18.81 billion in revenue for 2023, growth of 3.2%.
How Generative AI Is Changing the Advertising Industry
Microsoft Advertising's Kya Sainsbury-Carter on how AI is improving the advertiser experience.
How Gatorade Debuted Its New iD Membership Program In Las Vegas During the Super Bowl
Gatorade is at the center of PepsiCo's performance and wellness universe, and now it has a membership program.
TechMagic Podcast: The Apple Vision Pro Is Here
In this episode, host Cathy Hackl and guest host Lee Kebler talk about the launch of Apple Vision Pro and continue their conversations around spatial computing.
Apple’s Fantastical Chinese New Year Film Addresses Gen Z Insecurity
Apple’s seventh annual Chinese New Year ad is a magical tale about a girl who can shapeshift.
Apple’s Comedic iPhone Ads Reassure Worried Parents
'Relax, It's iPhone' campaign fuses humor and music to spotlight device's features.
Microsoft Battles Apple in AI and Marketing to Retain ‘Most Valuable’ Crown
As Microsoft's marketing shifts gear, its focus on AI and gaming investment propels growth.
TechMagic Podcast: Apple’s AI Update and Weird Pet Tech From CES
In this episode guest host Lee Kebler and producer, Lily Snyder take over hosting duty to discuss the week of AI.