Brittaney is Adweek's creative editor based in London. Before joining Adweek in 2021, Brittaney was creativity and culture editor at Campaign and a reporter and editor at PRWeek.
Zendaya Goes Full Action Star In On’s Latest Push for Younger Women
On and Zendaya have released their second co-designed collection as the sportswear brand continues its mission to win over younger women and challenge giants like Nike.
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Spotify’s Involvement in Coach’s Tabby Tour Is a Grab For Untapped Brand Budgets
Spotify's Tabby Tour is an attempt to solve some of the traditional limitations of its advertising business
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These Are the 4 Black Pencil Winners of the 2026 D&AD Awards
D&AD awarded four Black Pencils, its top prize reserved for groudbreaking work.
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Dr. Martens Turns to Heritage and Wearers to Tell a New Story Amid Turnaround
Dr. Martens turns a phrase from its heel loops into a long-term brand platform to reach a new generation.
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4 Things We Saw Inside WPP’s New AI-Powered Production Hub
WPP's flagship production hub Devon's Point in London brings together human craft and AI tools.
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Gap Makes First Big Entertainment Play With Boy Band JYT
Gap's multi-year partnership with boy band Just Your Type launches retailer's Fashiontainment platform.
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How Jake From State Farm Became Advertising’s Most Famous Neighbor
State Farm head of brand Patty Morris shares Jake’s origin story and how he became a cultural icon.
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Mattel Partners With Bluey as It Shifts From Toy Maker to Building Fandom
The multi-year licensing partnership with BBC Studios brings Bluey to Barbie, Hot Wheels, Fisher-Price, Polly Pocket, and UNO.
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Retail Giant Simon Bets on Real-World Connection to Ignite Mall Culture
Simon, the largest shopping mall owner in the U.S., wants to reinforce malls as gathering places.
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Samsung Taps Couples Therapy’s Dr. Orna Guralnik to Ease Phone Switching Fears
Samsung enlists Couples Therapy's Dr. Orna Guralnik and a group of famous duos to address the emotional barriers of phone switching.
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