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Walmart Partners With Adobe to Sell Its Retail Technology

Customer Experience

‘We’ve built new capabilities to serve the evolving needs of our own customers,’ said John Furner, CEO of Walmart U.S., in a statement.

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To Attract Gen Z Shoppers, Macy’s Expands Its Private Brands

Private label apparel line And Now This is the latest the department store has introduced to attract younger customers.

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Popeyes Debuts Its First Nuggets and Declares an End to the Chicken Wars

The chain, launching its first take on the bite-sized product, is donating the equivalent of 1 million nuggets to a food bank.

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How Music Retailer Sweetwater Is Growing After a Record 2020

An updated megastore, a new publishing house and a foray into band instruments are key initiatives.

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Dick’s Sporting Goods Aims to Empower Women Athletes Across America With Olympic Tie-In Ad

Retailer calls to support local sports stars in the spot from 160over90.

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Watch Both Days of Elevate: Future of Shopping

The summit returned virtually for its second year.

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The Future of Bed Bath & Beyond Is Encapsulated in This Reimagined Store

The renovated space in New York showcases private label, omnichannel and shop-in-shops.

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Liev Schreiber and Mattress Firm Are on a Mission to Rid America of ‘Junk Sleep’

The brand is also teaming up with Gabby Douglas for its months-long, multi-part campaign.

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Retail Brand M&S Consolidates Its Digital Ad Services for Online Consumer Increase

It has expanded the role of Incubeta to include programmatic display and social media.

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German Retailer Kaufland Hypes Bargains With Lavish Rap Video

When a woman sees her receipt at a cash register, she is transported into a fantasy world where she is the star of her own rap video with backup dancers [...]

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JCPenney’s New Clothing Line Includes Products for Kids With Disabilities

Not long ago, if a consumer was in need of adaptive clothing—say, pants with an opening for a dialysis catheter—they would likely have to shop at a medical supply store. [...]

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Wilson’s First Brick-and-Mortar Store Lives in Its Hometown of Chicago

The historic sports equipment brand is leaning into offline sales.

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Michael Kors Celebrates 40 Years With a ‘Fantasy Night Out in the Theater District’

The print campaign will appear in fashion magazines' fall issues.

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7-Eleven Puts the ‘Convenience’ in ‘Convenience Store’ with Expanded Mobile Checkout

The retailer first began testing cashierless options in 2018.

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Publicis Groupe Acquires CitrusAd to Build ‘Biggest Walled Garden in the World’

The SaaS platform will develop a personal identity-based solution for retailers.