Brooks Brothers and Fila Aim to Win Over Fans With Collaboration
For the clothier of America's business class, it's also a chance to show a different side of itself.
Retail Brands Might Not Die, but They Could Get Trapped in Purgatory
Companies expand and contract in and out of bankruptcy.
Kroger Will Deliver S’mores to Your Summer Barbecues via Drone
If you live in Ohio or California, that is.
French Mattress Retailer’s Brand Campaign Led by Well-Rested Yodeling Cockerel
Eve Sleep's latest ad touts a well-rested yodeling rooster to convey a good night's sleep.
River Island Celebrates Lockdown Freedom to Promote Spring/Summer Collection
River Island's spring-summer collection ad marks the first work by St Luke's for the brand.
Note to Amazon: Adobe and FedEx Are Helping Your Competitors Offer 2-Day Delivery
Adobe and FedEx are helping online merchants compete with Amazon and other retail giants with free two-day delivery.
Walmart Says a Single Day for Mothers Won’t Cut It After 2020
This year, the retailer is promoting 'Mother’s May.'
New Balance Teams Up With UK Retailer Sports Direct to Capitalize on Running Boom
New Balance teams up with U.K.'s Sports Direct to promote new running shoe as interest in the sport booms.
Dick’s Sporting Goods Celebrates Moms, Our First Coaches
On Sunday, Dick’s Sporting Goods will begin airing a 60-second spot showcasing its female executives as mothers, coaches and cheerleaders while their kids practice soccer, baseball, ballet and swimming. It’s [...]
Athleta Scores Big by Signing Olympian Simone Biles
Nike faces another loss of a star athlete.
Affirm to Buy Returnly for $300 Million as Ecommerce Returns Spike During the Pandemic
The deal comes as buy-now-pay-later companies are seeing major growth.
Hornbach Wants You to Kick Off Your Spring Projects With Some Glorious Destruction
The DIY home improvement retailer wants to reflect Europeans' restlessness.
2 Defunct Retailers Are Plotting Comebacks—Here’s Why One Is More Likely to Survive
Century 21 and Lord & Taylor have big plans for 2021.
Men’s Wearhouse Taps Michael Strahan to Outfit Post-Pandemic Professionals
The men's clothing retailer hopes the celebrity workleisure line will lure shoppers.