Portrait of Keith Bryan

Keith Bryan

Keith Bryan founded Colosseum Strategy in fall 2023 after nearly 20 years at Best Buy, a tenure that culminated in serving as president of Best Buy Ads, Media and CRM. He launched the Best Buy Media Network in 2010—the forerunner to Best Buy Ads—and led all media strategy and buying, including the transformation to digital media. Before beginning his marketing and media career, he was a corporate attorney and holds degrees from Duke, Emory and the University of Memphis.

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Physical Retail Is the New TV


We are one step closer to the in-store equivalent of Nielsen TV ratings.