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Chipotle and e.l.f. Give Fans Another Serving of Menu-Inspired Makeup

The beauty brand and fast-casual chain share values—and a target audience.

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Ocean Spray’s New Drink Has Some Zip

The agricultural cooperative is pushing into the energy space.

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Why Does This Gloriously Weird Ad Want You to Eat Nothing But Cauliflower Hash Browns?

The grapefruit diet infamously recommended that people consume a whole mess of oversized citrus, just as the cookie, cabbage soup and baby food diets relied almost exclusively on, well, cookies, [...]

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Would You Drink This New Cadbury Creme Egg Beer?

The chocolate brand has formed an unlikely partnership with a craft brewer.

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Amid IPO Rumors, Chobani Debuts First Multi-Product Campaign

The brand wants everyone to know it makes more than just Greek yogurt.

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Soccer Manager Jürgen Klopp Shows Off His Angry Side in Snickers’ Foosball Ad

Mars-owned brand continues its successful ad series, this time with a cameo from Liverpool FC's manager.

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Walmart’s Interactive Cooking Show Is a Star-Studded, Shoppable ‘Choose Your Own Adventure’

Cookshop is adding episodes, functionality and product integrations.

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Popeyes Trolls Taco Bell With ‘TikTurial’ for Turning Its Chicken Sammie Into a Taco

The Southern chain sets its sights on Taco Bell.

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The McBride Sisters Built a Wine Brand in Their Own Way

"The greatest function of diversity is innovation."

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IHOP Appoints Kieran Donahue as New Chief Marketer

Her 20+ years of experience in the hospitality industry include stints at Marriott and Hilton.

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Taco Bell—an Unexpected Competitor—Just Joined the Chicken Sandwich Wars

The chain is giving an iconic menu item its own specialty twist.

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Coca-Cola Uses Music, Dance and Color to Capture the Feeling of Opening a Can

Bright, energetic ad by Wieden+Kennedy London features a new track from Tyler, The Creator.

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Small-Town, Family-Owned Utz Potato Chips Has Big Plans for Its 100th Year

The brand saw a huge spike in sales during the pandemic as loyal customers snatched up their favorite snacks.

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Looking at When ‘Sessionability’ Crosses the Line in Alcohol Advertising

Brands are slapping the term on everything from hard seltzers to IPAs to cocktails.

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Popeyes Finds Bigger Fish to Fry—Literally—With Newest Menu Addition

The fast-food chain is hoping it skyrockets to popularity like its chicken sandwich.