Jameson Fleming is the senior editor, membership, at Adweek, focusing on newsletters, audience development and other products for subscribers. He previously served as Adweek's chief of staff, news editor and associate web editor. He also oversees Adweek's Super Bowl coverage. Previously, Jameson worked for Syracuse.com as a web editor and CBSSports.com as a social media editor. He holds a broadcast journalism degree from Syracuse University's Newhouse School of Public Communications.
What MLB’s Top Strategy Officer Learned About Fan Engagement During a Fan-less Season
The MLB focused on building a digital community for the two-month long sprint.
MLB Declares Its Postseason a ‘Remix’ to Celebrate Its Largest Field Ever in New Campaign
The league continues to market its young superstars in the spot
Kentucky Derby Horse or Ad Agency: Can You Tell the Difference?
We're back with the third installment of our own annual horse race.
New York Times’ Powerful Ad; Facebook cracks down on QAnon: Thursday’s First Things First
Plus, was keyword blocking actually as bad as we thought?
Inside Unilever’s Boycott Decision; How White Is Brand Leadership?: Tuesday’s First Things First
Plus, Dr. Fauci gets his own baseball card.
Best of Ad Tech; Previewing Adweek’s NexTech Event: Monday’s First Things First
Plus, a hilarious Sam Adams ad.
Troy Young Resigns; Inside the Rebirth of Halo Marketing: Friday’s First Things First
Plus, a brutal day of earnings calls.
Can Trump Ban TikTok? And an Inescapable Escape Room: Monday’s First Things First
Plus, inside the world of ad-tech M&A.
Meet Adweek’s Women Trailblazers; Sleeping Giant Co-founder Leaves: Monday’s First Things First
Plus, Amazon isn't banning TikTok after all.
Inside the Ad World’s Diversity Revolution: Monday’s First Things First
A special edition about six weeks of rapid change.