Alt Image Text

Following 2020 Leadership Shakeup, R/GA Says New Team Is Falling Into Place

Following a leadership exodus last year, R/GA CEO Sean Lyons has brought together a new team, with CFO Tania Secor the most recent addition.

Alt Image Text

PMG Introduces New Strategic Planning and Insights Practice

The new practice is designed to quickly bring together data analytics with consumer and behavioral insights.

Alt Image Text

A Look at Dentsu’s Global Health Offering

Dentsu is introducing a global Health offering, pulling in talent from across the network.

Alt Image Text

WPP Introduces Global Data Company Choreograph

WPP is introducing a global data company combining services from GroupM and Wunderman Thompson called Choreograph.

Alt Image Text

What VMLY&R’s Navy Win Signals for Ad Agencies

The team at VMLY&R can breathe a sigh of relief, but the rest of the industry might have cause for concern.

Alt Image Text

How Ryan Reynolds’ Maximum Effort Produced Its LeVar Burton Gin Ad Literally Overnight

The Aviation Gin spot is a case study in rapidly responsive marketing.

Alt Image Text

Mindshare North America CEO Talks About New Role, Purposeful Media and Agency Evolution

Richman joined Mindshare in the role from fellow GroupM agency Wavemaker.

Alt Image Text

Exclusive: Wunderman Thompson Hires Omnicom Veteran as New York CEO

Wunderman Thompson hired Audrey Melofchik to oversee all operations in New York, including Wunderman Thompson Health.

Alt Image Text

How Three Texas Agencies Grew Out of The Richards Group

Veterans from The Richards Group formed three successful agencies after Stan Richards' offensive comments.

Alt Image Text

Exclusive: Wavemaker Expands North American Leadership Team

The GroupM agency hired new data and analytics and new business leaders.

Alt Image Text

Exclusive: Virtue Hires Ogilvy Alum as First Global Chief Growth Officer

The appointment comes as Vice's in-house agency pursues North American growth.

Alt Image Text

Stagwell Agencies Pick Up Atlantic Broadband Contract

Five agencies will combine to support the cable and internet provider.

Alt Image Text

AKQA Veterans Launch ‘Untraditional’ Agency, Said Differently

They use technology like Virtual AOR and Team Design to blend their teams of specialists and studios with the clients’ in-house teams.

Alt Image Text

Exclusive: Con Edison Names Code and Theory Agency of Record

Assembly will handle media buying and planning.

Alt Image Text

4 Ways to Keep Creativity Alive as AOR Dies

This is an industry ripe for further creative destruction—the dismantling of long-standing practices to give way to innovation—and in this case, greater creative thinking.