Infographic: The Biggest Buzzwords Leading Up to the Super Bowl

Football fans express themselves online, according to Talkwalker.

Fairway, Papyrus Bankruptcies Give Retailers the January Chills

Following mixed holiday sales results, several retailers face the prospect of bankruptcy or restructuring.

Glossier and Taco Bell Rank Among the Top Brands in Building Online Communities

The Zyper Community Index 2020's methodology included fan actions, positive brand sentiment and audience size.

US Census Bureau and NRF Report Holiday Sales Increase, but Analysts Aren’t Jolly

The vast majority of American households 80% have less discretionary income than they did a decade ago.

Why You Should Think Irrationally in 2020 Like These Brands Did

Five examples show how outside-the-box thinking helps boost large-scale outcomes.

U.S. Advertising and Marketing Spend to Grow to Nearly $390 Billion in 2020

The presidential election and Summer Olympics will boost ad spending.

Holiday Comparable Sales Results Continue to Roll In, Showing Modest Growth

Holiday results trend upward, providing much needed cheer.

As Store Footprint Grows, Five Below Will Likely Launch National Advertising in 2021

The retailer also plans to make creating a customer loyal program a priority this year, after its 2019 plan was derailed by tariffs.

This Holiday Season, U.S. Online Sales Grew to $142.5 Billion

According to a new report from Adobe Analytics, holiday sales in the U.S. grew 13% year-over-year.

Lululemon Projects Higher Comparable Sales for the Holidays

Athletic apparel retailer revises its guidance upward for Q4, which included the holiday shopping season.