Data & Insights Average Ad Spend by Direct-to-Consumer Brands Is Up 50% in 2019 DTC companies are splashing out on advertising across digital, TV and print, according to a MediaRadar report. Infographic: Why Reviews Are Essential for Direct-to-Consumer Fashion Brands They should be collecting photos of their products on real customers, too. This Vegan Beauty Brand Is Flipping the DTC Model Versed, a clean skincare brand that first rolled out in Target, is using its wholesale approach to dive into DTC. Carat Tops COMvergence’s Media Agency Global New Business Ranking for First Half of 2019 Client retention rates continue to fall overall. Infographic: Retail Spending Over Time by Vertical and Region A new report provides insights for marketers looking to capitalize where they can. Adobe Adds a Photoshop-Like Tool for Data The software company says brands can layer consumer data for better intel. Here’s Gartner’s Advice for Marketers with Shiny Object Syndrome AI, CDPs and blockchain are getting their moment in the Hype Cycle, according to the latest Hype Cycle for Digital Marketing and Advertising. Infographic: Over Half of Consumers Would Pay More for Sustainable Products New data shows brands need to focus on eco-friendliness. Microsoft’s Latest Acquisition Is a Well-Aimed Jab at Amazon Competition for cloud-based services is heating up. Nearly 25% of U.S. Households Will Be Cord-Cutters by 2022, According to EMarketer The number of pay TV households in the U.S. is expected to dip 4.2% to 86.5 million this year.123…50Next »