Data & Insights Snap and Protein Agency Examined What Drives Friendships Around the World The average social circle consisted of 4.3 best friends, 7.2 good friends and 20.4 acquaintances. Two-Thirds of US Adults Believe Social Networks Should Remove Offensive Political Content Only 31% are confident in the platforms' ability to do so, according to Pew Research Center. Mindshare’s New In-House Lab Uses Brain Activity to Evaluate Ad Effectiveness Initial research suggests consumers prefer audio over visual stories. More People Are Passing on Home Broadband and Relying on Their Smartphones A Pew Research Center study says the percentage of phone-only internet users doubled since 2013. Dstillery Closes Data-Driven $5.9 Million Funding Round The company rebranded itself this year as an 'audience solutions partner.' 10 Takeaways From Mary Meeker’s 2019 Internet Trends Report She has a new firm, but she still shares her annual insights. Infographic: How Consumers Want Brands to Communicate With Them There's a fine line between catering to their preferences and freaking them out. Digital Will Surge Through 2020, Forecasts GroupM The ad industry's 'unusually strong' growth rate likely won't last. Infographic: Friends Influence Purchasing Decisions for 81% of Canadian Gen Zers That's followed by family (73%) and online reviews (62%). Infographic: Nearly Half of Americans Make Purchases Based on Influencer Recommendations Influencers are still going strong, but as the novelty fades, should brands keep including them in their strategies?123…49Next »