Jones Soda Revives ‘Gag-Inducing’ Turkey and Gravy Flavor After a Decade off Shelves Only 35,000 bottles of the ‘intentionally challenging’ savory beverage will be available.
Jones Soda Revives ‘Gag-Inducing’ Turkey and Gravy Flavor After a Decade off Shelves
Only 35,000 bottles of the ‘intentionally challenging’ savory beverage will be available.
Funko Grows Up With Baby Yoda for its Macy’s Thanksgiving Day Parade Debut
“The main challenge the team faced was keeping the character's integrity while still making sure the balloon will fly,” said Dave Beré, Funko’s senior director of Marketing.
Jennifer Lopez Partners With Goldman Sachs to Support Latinx Entrepreneurs
The initiative, which supports Latinx entrepreneurs, coincides with National Small Business Week and National Hispanic Heritage Month.
Why CEOs Don’t Trust Marketing Chiefs to Grow the Business
The role is under fire but there are ways the marketing lead in the c-suite can restore value to the CMO name.
10 Marketers Who Guided Their Brands With Resilience and Ingenuity When It Mattered Most
Adweek’s 2021 Brand Genius honorees include leaders from Petco and Peloton to TikTok and Roblox.
Adweek’s 2021 Constellation Awards Winners Epitomize the Power of Creative Collaboration
Our honorees demonstrate how top-notch teamwork often results in impactful marketing.
These Wild Ads Turn Cryptocurrency Price Fluctuations Into Music
Agency Hoy Buenos Aires helps a banking platform turn cryptocurrency data into music for its radio campaign.
Snyder’s Wants You to Say Cheers to Oktoberfest With Pretzel-Flavored Beer
With assistance from Captain Lawrence Brewing, fans can celebrate the German holiday with a limited-edition beverage.
Google’s Ad Encourages Tough Questions About Race, Religion and Mental Health
The ad by Uncommon Creative Studio shows members of the U.K. public observing other people or situations that they do not understand.
Patti Smith Headlines Rimowa’s Star-Studded Call to Travel
The luxury luggage brand owned by LVMH hopes to ignite our wanderlust.
Dolby Atmos Asks Pop Superstars to Experience Their Own Music in Intimate Ads
The campaign allows artists to explore how the listening experience enhances their work.
805 Beer Debuts a Cinematic, Endless Summer Ad With Pro Surfer Conner Coffin
The campaign comes as surfing is riding high on a post-Olympic wave.
The General Pairs Montell Jordan and Michael Buffer With Shaq in Latest Campaign From Highdive
“We want to get people talking and laughing." - Mark Gross, CCO at Highdive.
MTV’s The Challenge Uses Cameo to Connect With Core Fans
The ViacomCBS property created nearly 400 Cameos that sold out in less than 10 minutes.