Read the latest news about travel, transportation, and tourism ads. Discover insights from industry leaders at Adweek who break down what it all means.

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Inside SXSW 2024 Brand Activations: Prime Video, Paramount+, Delta and More

Austin, Texas, is brimming with brand activity this week as South by Southwest (SXSW), the annual series of festivals and conferences, takes over the capital city.

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To Keep Up With the Customer, Get Personal—With Data

Online shopping continues to change not just what people buy, but how they buy it.

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Southwest and Omni Leverage April’s Solar Eclipse in a Spacey Marketing Mission

Promising the sun, the moon and the stars—and delivering.

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Great Britain and Northern Ireland’s Tourism Campaign Is About to Get Even Greater

Director Kate Taylor Tett outlines her ambition to improve the creative ads promoting the U.K.

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Booking.com Makes Anyone Tina Fey in Its Super Bowl 58 Ad

Booking.com marks its third Super Bowl by surrounding Tina Fey with Jane Krakowski, Jack McBrayer and Glenn Close during a year of ‘me’ for online travel

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The Consumer Trends Guiding Choice Hotels With CMO Noha Abdalla

Learn how Choice Hotels uses customer insights to expand its portfolio with CMO Noha Abdalla.trav

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The Travel Trends You Need to Know for 2024

Expedia's Unpack report highlights set-jetting, unique properties, outdoor amenities.

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Uber Secures Arena Naming Rights to Celebrate 10 Years in Germany

Uber will claim the naming rights to two venues in Berlin, as well as the surrounding entertainment district.

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Austria Parodies AI Ads With Its ChatSkiPT Tourism Campaign

The three-day campaign sees real skiing experts answer tourists' questions live online.

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MGM Resorts Names Mischief Creative AOR for Entire Portfolio

The agency won the business without a pitch.

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20 Campaigns That Made Creatives Jealous in 2023

From Barbie's pinkwashing to Taylor Swift and Super Bowl spots, creatives loved these ads.

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The 20 Best Ads of 2023

Adweek reveals the 20 best ads of 2023, including campaigns from Barbie, McDonald's, Apple and Ikea.

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Santa’s Elves Are ‘Livin’ La Vida Loca’ in Holiday Travel Ad

Travel brand TUI's first holiday spot shows what really happens after the hard work of Christmas.

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Yeti Maps Uncharted Territory With Google Street View

The project gives would-be adventurers a guide for getting off the beaten track.

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Adnatomy: How Virgin Voyages Created JenAI From the Block

The brand's marketing chief, the campaign's director and agency execs discuss the making of the AI campaign.