How Delta Cooked Up a Storm in the Top Chef: World All Stars Penultimate Episode
Integration gives a behind the scenes look at the airline's 2024 Olympic and Paralympic deal with NBCUniversal.
These Brands Are Still Flying the Rainbow Flag for Pride Month
Even performative marketing is a dicey move this year.
How London’s Iconic Transport System Is Going Global
Working with IMG, the organization aims to grow revenue through partnerships.
Long Live Longform: The Story of Hilton’s 10-Minute TikTok
'People on TikTok want to be a part of the journey of the creators they follow.'
Adweek Podcast: Unpacking the Consumer Journey
In this week’s episode, they discuss the key role the consumer plays in a brand’s product innovation and design.
Programmatic Advertising Comes to the New York Subway
The move from selling ads directly has attracted more advertisers.
Inside Brompton Bike’s International Brand Growth Strategy
A new creative campaign, and the opportunity in China.
To Get Airbnb’s Strategy Right, the Brand Had to Acknowledge What Was Wrong
Marketing chief Hiroki Asai explains what led the homeshare giant back to its roots.
Visit Finland’s Happiness Masterclass Drives 150,000 Entries
The social media-led campaign highlighted the feeling of well-being inspired by the country.
VisitBritain Judges Americans’ Best British Accents in Tourism Push Ahead of Coronation
Tourism body VisitBritain uses a line of tea and an AI-powered mobile game to demonstrate the diversity of the nation’s regions and activities.
Icelandair Tourism Ad Searches for Oliver Wilson, Who Doesn’t Want to Leave
The short film follows a recent spate of humor-led campaigns promoting the country.
Chloe Fineman Returns to the Golden Age of Travel in Samsonite Campaign
The cheeky, self-referential spot was filmed at the TWA Hotel in New York.
The WE ❤️NYC Campaign Isn’t Getting Much Love
A new WE ❤️NYC logo created for a post-pandemic resurgence campaign has received negative reviews since its debut.
Magnolia Bakery Takes Flight With Monos for Limited Edition Luggage Collection
The new partnership furthers the famed shop's visual identity amid brand expansion.
Getting Around Our Cities Should Be Fun, FreeNow Reminds Us
The new Pan-European campaign uses stop motion animation to promote convenient travel booking.