Mark Weinstein Steps Down as Hilton CMO

He was at the company for 16 years.

Mark Weinstein has stepped down as chief marketing officer and head of luxury brands at Hilton.

“Tomorrow, I check out of Hilton,” he wrote in a LinkedIn post today, adding: “Team Hilton, thank you for teaching me more about hospitality, creativity, branding, marketing, loyalty, and humanity than I knew there was to learn.”

The marketing exec spent more than 16 years at the hospitality company, starting in 2010 as a senior marketing director. He rose through the ranks to lead loyalty and customer engagement globally before becoming CMO in June 2020, then adding head of luxury brands to his title in 2025.

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Alison Weissbrot

Alison Weissbrot

Alison Weissbrot is executive editor at ADWEEK, overseeing agency, brand and creative news coverage. She was previously editor in chief of Campaign US and spent nearly five years at AdExchanger covering agencies and convergent TV. She is based in New York.