Portrait of Jenny Rooney

Jenny Rooney is Chief Brand and Community Officer, leading strategy for the overall ADWEEK brand as well as the ways in which we serve and support our audiences with high-value content, products, partnerships and experiences, notably through our community programs such as Marketing Vanguard.

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Brandweek 2026: Why Brand and Performance Should Stop Fighting ft. Nick Fairbairn of Chime

Plus, treating TV like a performance channel and the case for putting creators in every channel.

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Why CMOs Get Fired Fast ft. Jessica Apotheker of BCG

Marketing Vanguard

Orchestration, art, and science: How great marketing actually works.

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An Accountant’s Playbook to Great Marketing ft. Sony’s Mary Yee

Marketing Vanguard

Plus, how analytics and creativity should work together, not against each other.

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Why AI Can Never Replace Great Agencies ft. Andy Lopez, CMO of Behr Paint

Marketing Vanguard

Plus, why consumer confidence matters as much as consumer inspiration.

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Why Agency Leaders Are Craving Community ft. Jessica Henrichs, Ross Martin & Chioma Aduba

Marketing Vanguard

Competitors need to start comparing notes and more insights from agency leaders at DonerColle Partners, Known, and Droga5.

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Why Live Sports Is Marketing’s Biggest Growth Engine ft. NBCU CMO Jennifer Storms 

When consumers have endless content choices, look to brand salience matters to get attention.

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How AI Is Changing Tech Marketing with Iterable CEO Sam Allen

Why marketers are more powerful than ever—if they assemble the right team.

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