EA Banned 50,000 User Accounts for Hate Speech

“Negativity and toxicity is way too prevalent in gaming," said Electronic Arts CMO Chris Bruzzo.

How Lufthansa’s Marketing Chief Is Taking Air Travel to New Heights

Alexander Schlaubitz on navigating the unique challenges of the airline business at Brandweek.

Musa Tariq on Why He Left Ford and Landed at Airbnb

Global head of marketing for Experiences talks company culture, believing in a product and marketing advice at Brandweek.

On the Adweek Podcast: For Brands, Authenticity Is the New Black

From Lufthansa to AB InBev to Target and Chobani, big brands are going back to basics and using data.

The Weather Channel App Can Now Forecast Your Flu Risk

IBM Watson is using big data and AI to make localized health predictions.

The Biggest Takeaways From Brandweek

At the second annual Brandweek event, brand marketers gathered to discuss some of the leading trends in the industry.

With Inclusivity as Its Focus, Sephora Doesn’t Do One-Size-Fits-All Marketing

How the beauty retailer is walking the walk when it comes to diversity, according to chief marketing officer Deborah Yeh.

Gap Is Spotlighting Yesterday’s Classics in Hopes of Driving Tomorrow’s Sales

CMO Alegra O’Hare explains the preppy clothing brand's strategy of "reclaiming the icons we're known for."

From Drag Queens to Pizza Delivery, JetBlue Is Having All the Fun

At this year's Brandweek summit, the airline took home Adweek's Alliance Award for its partnership with RuPaul's Drag Race.

Infographic: E-Scooter Company Bird by the Numbers

As the micromobility market gets crowded, 3-year-old Bird is expanding, diversifying and looking at how riders are using it.