Carmelo Anthony's Advice to Brands: 'Don't Talk, Just Listen'

The NBA legend opens up about giving back and growing as an entrepreneur

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Life after the NBA has been good for Carmelo Anthony.

The 10-time NBA All-Star enjoyed a storied two-decade basketball career: He is one of the league’s top 10 all-time scorers and the player with the most Olympic medals.

Now, he is setting his sights on what’s next. Anthony sat down with Adweek’s Christine Lane at Brandweek to discuss his entrepreneurial efforts, empowering underrepresented communities and what he looks to accomplish every day.

Not disrespectful but disruptive

Anthony spent 19 years in the NBA, but it’s only been a couple of years since he entered the world of business, one he humbly acknowledges is still new to him.

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