11 Takeaways from ANA Masters of Marketing Brand Marketing Why taking a stand is especially important in 2020, and more lessons from this year’s virtual conference. 
Could Martha Stewart Convince Older Americans to Try CBD?
Brand Marketing
Cannabis giant Canopy Growth targets female baby boomers for domestic doyenne's latest products.
The Weirdness of The Richards Group; 5 Reasons Quibi Failed: Friday’s First Things First
Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]
Why Banana Republic Is Running Its First TV Ad Campaign in 15 Years
Brand Marketing
With more eyes glued to televisions, the retailer saw a chance to reach a bigger audience.
Calvin Klein Taps Starbucks Executive as New Global CMO
Linh Peters takes over the role that Marie Gulin-Merle vacated last year.
Southwest Will End Middle Seat Ban as Airlines Continue to Lose Billions
What we learned from American Airlines and Southwest's quarterly earnings calls.
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