Portrait of Al Mannarino

Al Mannarino

Al Mannarino is the content director for Inside the Brand at Adweek. Before joining Adweek in 2020, Al was senior content manager for Social Media Week. Al has also worked in marketing and social media roles for iHeartMedia, the Asbury Park Press. and Jackson Hewitt.

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How Square Became a Critical Lifeline for their Customers During the Pandemic

Inside the Brand

At the beginning of 2020, Square geared up for a huge growth year driven in large part by brand storytelling and customer acquisition.  No one could have predicted what happened next [...]

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Shake Shack CMO on the Importance of Combining Emotion and Data to Scale Your Business

Inside the Brand

In 2001, Shake Shack started out as one hot dog cart in Madison Square Park, but over the last 20 years, it has become one of the most iconic fast casual restaurants in [...]

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4 Tips for CMOs From C-Suite Leaders on How to Truly Make an Impact Today

Inside the Brand

Executives from Walmart, Mastercard, Unilever, and the Milwaukee Bucks share their advice on The Business of Marketing podcast

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Challenger Brands Masterclass: Winning CX Strategies

Inside the Brand

Leaders from Braze, Personal Capital, and Outdoorsy share their human-first approaches to customer experience.

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Milwaukee Bucks’ President and CMO on Taking a Stand and Innovating Virtual Experiences

Business of Marketing

The NBA franchise leaders discuss how collaboration across the C-Suite has helped bring them closer to their fans

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How Mastercard’s Chief People Officer Builds Bridges Between Marketing and HR

Business of Marketing

Michael Fraccaro encourages CMOs to have a point of view and embrace the new and different

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NBCUniversal, Ad Council, and SAP Execs on the Power of Purpose-Led Marketing

Inside the Brand

Lisa Sherman (Ad Council), Linda Yaccarino (NBCUniversal), and Alicia Tillman (SAP) discuss how they're driving business transformation within their respective organizations through the lens of purpose.

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Diageo’s Nuno Teles and Yum! Brands’ Kevin Hochman on Making the Jump from CMO to President

Business of Marketing

Nuno Teles (Diageo Beer Company) and Kevin Hochman (Yum! Brands) discuss the critical career moments that defined their paths to make the leap from CMO to President.

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Unilever’s Debora Koyama on Putting Purpose at the Center of Everything

Business of Marketing

On there premiere episode of The Business of Marketing podcast, Debora shares her thoughts on optimizing end-to-end customer experiences, the rise of brand trust, and putting purpose at the center [...]

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CMOs on the Move: Latest Brand Community Movers and Shakers

CMO Moves

From media to retail to tech, here are the latest marketing executive snags made by top brands.