Chris Hemsworth Wants to Combat Exclusivity in Fitness

He's bringing accessible wellness and boosting youth access to sports with Centr

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Chris Hemsworth is taking a holistic approach to wellness that challenges a space traditionally defined by comparison. 

The Thor actor and Andrew Sugerman, CEO of Hemsworth’s fitness app Centr, sat down with Adweek’s Luz Corona at Brandweek to walk through their multifaceted approach to wellness, which marries nutrition, mental health and physical fitness into a streamlined platform with customizable offerings. 

The Centr app features both coached and guided classes for all skills levels, as well as nutrition and relaxation resources that he hopes will relieve the intimidating aspects of getting fit.



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