The Latest
Did the Sleaziest Political Ads From the 2026 Midterms Work?
Playing dirty gets plenty of attention, but did the tactic deliver votes?
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Waymo Bets Women’s Safety Can Help Win Over Robotaxi Skeptics
The self-driving car company’s second-ever national campaign was developed by an all-female creative team
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The Trade Desk and Dstillery Link AI Agents to Reshape Audiences Mid-Campaign
While buyers see the appeal of faster audience creation, they question whether agentic integrations will meaningfully change media buying—and say the bigger value still lies in knowing which audiences are [...]
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Darshan Kantak Joins Netflix as VP of Ads Platform
Kantak will have oversight of the advertising product, engineering, and data & insights teams.
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ExclusiveVaseline’s NYC Lotion Swap Bets on Quality Over Skincare Trends
The brand is inviting consumers to trade in trendy moisturizers that lack hydration for Vaseline’s newest scented lotions
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AI Ad-Placement Companies Rembrand and Whisper World Merge, Eye IPO
The merged company, WRLabs, pairs Rembrand’s AI with Whisper World’s decade of in-show ads across Asia, Africa and the Middle East
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Amid Cornell Lawsuit, Take Back The Night Confronts Campus Sexual Assault Nationwide
The campaign takes the format of college admissions ads with a sobering twist: campus sexual assault statistics.
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ExclusiveCondé Nast’s Q4 Ad Business Is Forecast to Fall Short by Over $35 Million
As the publisher searches for a new CEO, insiders blame an exodus of senior sales talent and a lack of clear commercial strategy.
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3 Mistakes Healthcare Brands Make When Marketing to Women
Despite increased investments in femtech and women's health marketing, women still feel dismissed and discouraged when navigating healthcare environments.
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How to Spot a Toxic CMO
Francois Bazini, a former chief marketing officer, breaks down the red flags of a toxic marketing boss — and how companies build them.
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ShopMy Taps Ex-Trade Desk Vet Jed Dederick as CRO to Scale Creator Commerce
Jed Dederick wants to bring programmatic-style scale and measurement to creator commerce, starting with a pay-for-performance product the company is wary of calling ads
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Pinterest Opens Its Inventory to Programmatic Buyers, With Magnite as Its Main Pipe
The platform is making its display and video inventory available through Amazon, Google and Yahoo’s DSPs.
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Advertisers Pull Meta Ads That Had Unwanted AI Glow-ups
Under Meta’s new terms coming into play Oct 30, advertisers are “solely responsible” for whatever its AI creates
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Pitch Deck: Cuttable Raises $20M to Turn Brands’ Photos and Videos Into Meta Ads
The Australian startup is betting that creative is the last part of ad buying left to automate.
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Salesforce to Buy Braze for $5.66 Billion
Salesforce intends on using Braze’s AI to deliver customers real-time signals on customer behavior, deliver services across platforms, and utilize the company’s AI to help marketers to optimize content.
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