Amazon Big Game Ad Tallies the Most Views via YouTube AdBlitz

Jeep, Hyundai, Genesis and T-Mobile rounded out the top five.

This Independent Shop Created 2 of the Most Popular Super Bowl Ads

Highdive worked on Jeep's 'Groundhog Day' and Rocket Mortgage's 'Comfortable.'

Jeep’s Super Bowl Crowd Pleaser Nearly Didn’t Air

Jeep’s Groundhog Day spot with Bill Murray was undoubtedly one of the best ads of Super Bowl LIV.

3 Brands That Optimized Their Super Bowl Spots by Targeting the 50-Plus Demo

The 50-plus age bracket is the most active and ready to spend online, and Google, Amazon and Facebook capitalized on this in their Super Bowl ads.

When You Host the Super Bowl, Every Minute is a Commercial

No matter who actually won the game, since festivities started last weekend, Miami was the clear cut winner of this year’s Super Bowl.

How These 2 Brands Used the Super Bowl Spot to Highlight Their Anniversaries

Both New York Life and Snickers tied their ads to how long the companies have been around.

How an AI Would Have Written 10 of the Super Bowl’s Biggest Ads

We asked Adweek's Super Bowl Bot, trained on more than 4,500 ad descriptions, to reimagine the year's most notable spots.

How Brands Leveraged Audio Marketing in Super Bowl Spots

Brands chose to use audio marketing in different ways, which will affect consumers' decisions.

Why Planters Decided to Kill Off—and Resurrect—Mr. Peanut at the Super Bowl

How did #BabyNut pay off for the snack brand?

LGBTQ+ Stars Take Center Stage in This Year’s Super Bowl Ads

GLAAD saw a "rainbow wave" at the game with LGBTQ+ stars on the field and in ads.