Portrait of Malinda DiPasquale

Malinda DiPasquale

Malinda DiPasquale is a video producer at Adweek.

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Adnatomy: How Amanda Gorman Became the Voice of Hope for United Way and Truist

Adweek Original Video

Adweek sat with director Fredrick Bond, Truist's Tyke Arbaugh and creatives from Strawberry Frog to learn how the spot came together.

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Adnatomy: How Dating App BLK Turned ‘Vax That Thang Up’ Into the Song of the Summer

Adweek Original Video

When Black-centric dating app BLK, a subsidiary of Match Group, and Atlanta-based agency Majority saw an opportunity to reach out to the Black community, they didn't opt for the preachy [...]

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This Hibiscus Drink Is Out of This World

I'm With the Brand

Noah Wunsch has his own character in the Rubyverse.

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Open Your Eyes, Ears and Tastebuds to This Fizzy Drink

I'm With the Brand

The brand name was inspired by a commitment to using sound ingredients.

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Elevate to New Heights With This CBD Brand

I'm With the Brand

The New York brand was named after the High Line.

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This Reimagined Grocery Store Really ‘Pops’

I'm With the Brand

1970s nostalgia meets the future of food retail with Pop Up Grocer.

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Chicken Nuggs With a Side of Simulation

I'm With the Brand

How the young entrepreneur doesn't just "check boxes" on this episode of I'm With the Brand.

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Adnatomy: How Root Insurance Solidified Its Support of Bubba Wallace and Systemic Change

Adweek Original Video

Root Insurance, Tool of North America, and Bubba Wallace talk about the emotional making of 'Progress Needs No Apology.'

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Adnatomy: How Pizza Hut Turned a Box Into an Augmented Reality Arcade Experience

Augmented Reality

Pizza Hut let their customers experience a classic in-restaurant arcade game from the comfort of their homes.