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Is Social Media the New Storefront?

How the ecommerce landscape changed drastically in 2021.

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The Future of Bed Bath & Beyond Is Encapsulated in This Reimagined Store

The renovated space in New York showcases private label, omnichannel and shop-in-shops.

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In the Year of Covid-19, Tech Companies Dominate Kantar’s Most Valuable Brands List

Topping Kantor's list of 100 for a third year is Amazon, followed by Apple and Google respectively.

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After Record Store Closures Caused by the Pandemic, Legacy Retailers Look to Open Shops

Fashion & Apparel

The retail industry's woes last year present opportunities in 2021.

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2021 Looks Promising for Retail Exits—If Investors Don’t Get Too Greedy

Activity is up, but valuation expectations could curtail deals.

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Microsoft Named 2020’s Most Conscious Brand, Beating Pfizer, Google and Amazon

Microsoft wins Most Conscious Brand award in field of 100 compiled by Wolff Ollins and Hall & Partners.

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AB InBev and Dentsu Look for Better Ways to Gauge Consumer Attention

The aim of the brewing giant is to achieve a return proportional to its investment.

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Nike Aims to Reduce Waste With Nike Refurbished

It's the latest brand to jump into the red-hot resale market.

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Retailers Reimagine Shops-in-Shops for Next-Gen Consumers

Target, Nordstrom and Kohl's are hinting at new possibilities for an old concept in retail.

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Macy’s Surprises Wall Street With a Profitable Quarter Amid Mall Store Closures

Results appear to be an early vindication of the retailer's Polaris initiative.

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How The General Is Evolving Its Branding to Grab a New Audience

The insurance company puts the elephant in the room in campaign featuring Shaq.

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The Toys R Us Store Reboot Didn’t Work. Here’s What Could

Single-category retailers are going to have a tough time in today's market.

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Black Restaurateurs Are the Stars of Bud Light’s New Documentary-Style Ads

The spots, directed by Jason Harper, will air during Thursday Night Football.

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Inside General Electric’s New Slogan, ‘Building a World That Works’

CMO Linda Boff on the brand's latest marketing move highlighting its range of services.