Women-Owned Wellness App Shine Debuts First TV Campaign
Droga5 helps bring the brand’s inclusive ethos to life.
Samsung Tells a Quirky and Wistful Love Story About Rival Waiters, Inspired by a Real Photo
Mother London turned a produce pic into a Wes Anderson-esque tale of two onion cafe servers.
A Rise in Mobile Gaming Is Changing Influencer Marketing
Industry experts discussed strategy and trends at Adweek’s Mobile Gaming summit.
Apple Increasingly Frustrates Helena Bonham Carter by Showing Just How Much a Watch Can Do
In the early 1990s, AT&T famously predicted much of technology’s future in a Tom Selleck-narrated campaign called “You Will.” (See below to revisit the ads, which foresaw everything from remote […]
Verizon’s CMO on 5G, Back-to-School and the Pandemic-Era Trends Here to Stay
This October, Diego Scotti will mark 6 years at the tech company.
American Eagle Is Proving That It Really Understands Generation Z
The brand is meeting young people where they spend most of their day: TikTok.
Finally, a Nice Surprise in 2020: Rian Johnson Just Directed an Ad for Pokémon Go
The Star Wars and Knives Out director helmed a spot for Pokémon GO Fest 2020.
Walmart China Taps Varcode’s Technology to Improve Food Safety
Varcode is providing Walmart China with a digital technology that allows the retail giant to track the freshness of perishable foods.
Walmart Streamlines Mobile Shopping With a New App
The retailer has seen 'unprecedented' interest in pickup and delivery.
Headspace Launches First TV Ad, Offering a Year of Free Subscription for the Unemployed
The company is also launching a new collection focused on stress around unemployment.
Hinge Will Give You $100 If You Go on a Date for National Day of Unplugging
The dating app Hinge is offering $100 e-gift cards to pause their accounts and go on a date between March 6 and 7.
Infographic: When It Comes to Using Retail Apps, Women and Men Rate CX Differently
Decibel found the most used apps are: Amazon, Best Buy and Walgreens.
5 Ways Coronavirus Is Changing Retail in China
China's JD.com found an opportunity in ecommerce after the SARS epidemic in 2003.
Mobile World Congress Canceled After Coronavirus Scares Off Major Companies
The GSMA has canceled Mobile World Congress after a wave of big companies like Facebook, Amazon and AT&T pulled out over coronavirus fears.
Navigating Conferences in the Time of Coronavirus
As the coronavirus affects events like the Mobile World Congress, medical professionals offer tips to stay healthy at conferences.
