How an Agency’s Clever Use of Tech Gets People at Festivals Talking About Consent

Heat brought 'Let's Get Consensual' to Cannes, Coachella and now Lollapalooza.

The Group That Approves Emojis Debuts New User-Friendly Website

Unicode Consortium, the nonprofit that approves all emojis, got a major website redesign with the help of Adobe.

4 Ways Marketers Can Make the Most of Mobile Devices in Retail

Using progressive web apps, they can bridge the gap in-store.

4 Steps for Developing an Audio Strategy That Captures Consumer Interest

Popularity on mobile has pushed for improved quality.

Here’s What Consumers Hate Most About Your Emails

They want less promotion and more information.

3 Lessons of Innovation Marketers Can Learn From Watchmakers

Their keen eyes afford a valued accuracy and efficiency.

It’s Time for Brands to Stop Ignoring the Mobile Gaming Market

By 2020, it's expected there will be 213 million smartphone gamers.

Here’s How Voice Technology Is Becoming More Inclusive

Speakers offer captions, but speech-to-text options are growing.

Facebook Will ‘Figure Out’ Ads on WhatsApp but Is Focusing on Business Tools for Now

The social network's vice president of business and marketing partnerships wouldn’t rule out the possibility of advertising on the messaging platform.

Microsoft’s Cortana and Amazon’s Alexa Are Now Working Together

But does it make sense to have both assistants on the same device?