A Record-Setting Cyber Week Continues With a $9 Billion Black Friday
It's the second-largest online shopping day in U.S. history.
T-Mobile’s New TV Streaming Service Aims to Disrupt the ‘Cableopoly’
TVision will be available to the carrier's subscribers on Nov. 1.
Apple Just Dropped a New iPhone 12 Pro Ad That Shows Off Device’s Moviemaking Power
The spot features an original score by Danny Elfman.
Women-Owned Wellness App Shine Debuts First TV Campaign
Droga5 helps bring the brand’s inclusive ethos to life.
Samsung Tells a Quirky and Wistful Love Story About Rival Waiters, Inspired by a Real Photo
Mother London turned a produce pic into a Wes Anderson-esque tale of two onion cafe servers.
A Rise in Mobile Gaming Is Changing Influencer Marketing
Industry experts discussed strategy and trends at Adweek’s Mobile Gaming summit.
Apple Increasingly Frustrates Helena Bonham Carter by Showing Just How Much a Watch Can Do
In the early 1990s, AT&T famously predicted much of technology’s future in a Tom Selleck-narrated campaign called “You Will.” (See below to revisit the ads, which foresaw everything from remote [...]
Verizon’s CMO on 5G, Back-to-School and the Pandemic-Era Trends Here to Stay
This October, Diego Scotti will mark 6 years at the tech company.
American Eagle Is Proving That It Really Understands Generation Z
The brand is meeting young people where they spend most of their day: TikTok.
Finally, a Nice Surprise in 2020: Rian Johnson Just Directed an Ad for Pokémon Go
The Star Wars and Knives Out director helmed a spot for Pokémon GO Fest 2020.
Walmart China Taps Varcode’s Technology to Improve Food Safety
Varcode is providing Walmart China with a digital technology that allows the retail giant to track the freshness of perishable foods.
Walmart Streamlines Mobile Shopping With a New App
The retailer has seen 'unprecedented' interest in pickup and delivery.
Headspace Launches First TV Ad, Offering a Year of Free Subscription for the Unemployed
The company is also launching a new collection focused on stress around unemployment.
Hinge Will Give You $100 If You Go on a Date for National Day of Unplugging
The dating app Hinge is offering $100 e-gift cards to pause their accounts and go on a date between March 6 and 7.
Infographic: When It Comes to Using Retail Apps, Women and Men Rate CX Differently
Decibel found the most used apps are: Amazon, Best Buy and Walgreens.