AdFreak is where we pull out all the stops to present the biggest, baddest, most epic ad campaigns of all time! Marketers throughout history have come up with some incredibly clever and successful campaigns to convey their messaging about new products or services to their target audience -- and Adweek editors are here to cover them. The best marketing campaigns don't just sell a product or build brand awareness with powerful messages; they also inspire change. This page highlights the best marketing campaigns in history.
Alt Image Text

UK’s National Lottery Campaign Tells a Love Story Spanning Three Decades

The U.K.'s National Lottery drops another heartfelt spot.

Alt Image Text

Business Partnerships Can Be Fate, Suggests Brian Cox in Santander Ad

Actor Brian Cox fronts the U.K. focused campaign to promote international business growth for customers.

Alt Image Text

Pepsi Releases Summer Campaign Featuring Bad Bunny

The ad promotes the offer of free streaming access for three months to Apple Music.

Alt Image Text

Match Addresses 2023’s Dating Burnout in Its Latest Campaign

According to findings from its Singles in America survey, 64% of online daters reporting they feel burned out in their search for hookups and love.

Alt Image Text

Issa Rae Creates a Dramatic Night in a Restaurant for Amex

The brand's ongoing 'Member When' campaign has also featured Lin-Manuel Miranda.

Alt Image Text

Etsy’s Melodramatic Ad Grants a Heartbroken Shopper a Happy Ending 

Etsy uses a real-life, emotional example to highlight its new product feature.

Alt Image Text

This Energy Company Uses Beauty Marketing Tropes in Ad Starring Cara Delevingne 

Energy company Vattenfall created a face mist and beauty ad to promote fossil-free hydrogen.

Alt Image Text

LinkedIn Transforms a Laundromat Into a Dance Floor in Magical Ad About Career Potential

Clothes come to life at a laundromat to show a world of professional possibilities in a LinkedIn global campaign.

Alt Image Text

Car Maintenance Brand Feu Vert’s Mascot Turns Avenger (Almost)

The Feu Vert campaign from Buzzman was created with inflation in mind.

Alt Image Text

Diablo IV Characters Beg for Salvation in Dark Film by Oscar-Winning Director Chloé Zhao

The launch film from agency 72andSunny, directed by Chloé Zhao and Kiku Ohe, gives players motivation by having characters from the game beg for help.

Alt Image Text

Amazon Prime’s Sweet Ads Tell Stories of a Breakup and an Aspiring Chef

The new spots from director Michael Spiccia continue the global 'It’s on Prime' campaign.

Alt Image Text

Challenger Brand Gymbox Takes Aim at Competitors Through SEO

The London-based gym company has targeted Virgin Active, PureGym and ClassPass searches.

Alt Image Text

These Hardworking Beavers Star in ‘World’s Best Whisky Ad’

System 1's effectiveness research puts The Woodsman's mascot on top.

Alt Image Text

This Restaurant Brand Hijacked TikTokers’ Accounts to Remind Gen Z to Connect With Family

Thai franchise Five Star Chicken hijacked TikTokers' accounts to send at timely message to Gen Z

Alt Image Text

McDonald’s Creates Product Placement Hunt in Movie Scenes

The campaign promotes the fast food brand's delivery service in The Netherlands.