Spotify Taps Into a Mexican Music Genre Exploding Among Gen Z
Spotify taps into the growing popularity among Gen Z of the Mexican genre of corridos.
Prince Charming Battles Dementia in Harrowing Ad Calling for a Cure
Nonprofit Alzheimer's Research UK calls for a cure to the disease in a fairy tale that turns upside down.
Avon’s Rebrand Is Only Part of Its Revitalization Strategy
After a decade of decline, the marketing investment shows signs of growth for the beauty brand.
UNHCR’s Moving Film About Refugees Targets People Who Look the Other Way
UNHCR's film takes on a fantastical quality to represent the plight of refugees around the world.
Snooki and e.l.f. Urge Suntan Fans to ‘Go SPF Yourself’ in Cheeky Campaign
The Jersey Shore icon helps launch the beauty brand's new sunscreen collection.
KFC Expresses Remorse for the Utensils Left Behind by Its ‘Finger Lickin’ Good’ Chicken
KFC puts a fresh spin on its 'finger lickin' good' tagline by apologizing to the utensils left behind.
In Apple’s Uplifting Ad, Dogs Get to Play Again After Receiving Prosthetics
Apple continues 'Shot on iPhone' campaign with emotional story about dogs with prosthetics.
Skyscanner’s Global ECD On Developing a Campaign to Stand Out
Andre Le Masurier discusses the development of the multiple elements of “The Ultimate Travel Hack” campaigns.
Uber Eats’ Ads Are All About Indulgence As It Pushes Grocery Delivery
Uber Eats celebrates quiet moments of indulgence to promote its expanding grocery delivery service.
As Jobs Picture Improves, Indeed Adapts to the Way We Work
Cliona Hayes, director of global brand and advertising, on its new brand platform and international campaign.
Squarespace Gets Meta Again By Exploring Dual Identities of Beef Star Joseph Lee
A new Squarespace ad features Beef star Joseph Lee talking with himself about his dual identities of performer and painter.
Tinder Reimagines the Summer Fling as Its Marketing to Gen Z Pays Off
Tinder continues a global campaign that has helped increase younger users by focusing on lasting connections.
A$AP Rocky Directs and Stars in Beats Ad About His Family Life
A$AP Rocky directs and stars in a Beats' ad, in which his partner Rihanna interrupts him.
Insurer AXA Exposes the Risks of Being a Woman That Its Industry Has Long Ignored
AXA's campaign raises awareness of how women are overexposed to certain risks—and underprotected.
Apple’s iPhone Is the Trusty Companion to a Tractor Driver Going ‘Two Miles an Hour’
"Tractor" uses humor and music to spotlight the long battery life of the iPhone 14 Plus.