Platforms
YouTube Shorts: How to Share a Short
British Broadcasters Adopt NBC Universal’s Unified Advertising Metric CFlight ITV, Sky and Channel 4 will now adopt the campaign measurement tool. 
Mastercard’s Mimi Alemayehou Joins Twitter’s Board of Directors
Media
In a corresponding move, Elliott Management’s Jesse Cohn steps down.
Biden Rescinds Trump’s Executive Orders Targeting TikTok, Other Tech Firms With China Ties
Media
The administration ordered the Department of Commerce to closely monitor them.
Ratatouille: The TikTok Musical Submitted for Consideration in 10 Emmy Award Categories
The project started out as a creative tribute song to Remy the Rat on the video creation platform.
Messenger From Facebook: How to Use the World Oceans Day Chat Theme
Media
Users can give their conversations an underwater appearance.
Ad Revenue Will Grow 22% in 2021, GroupM Projects
Media
"Our new forecasts show that the media industry has a significant capacity for growth," Brian Wieser, GroupM's global president, business intelligence, told Adweek.
Messenger From Facebook Adds 2 Features, 3 Chat Themes
Media
People in the U.S. can use QR codes, Facebook Pay even if they are not connected on the social network.
With its Google-Funded ‘Sidewalk Issue,’ Pop-Up Magazine Inches Toward Normalcy
The publisher predicts a return to profitability after a devastating pandemic.
Vaccine Confidence Project Forms Alliance for Advancing Health Online
Media
Facebook, Merck each committed $20 million to the multiyear initiative.
Facebook Issues Guidance on Remote Work, Return to Offices
Media
Most U.S. locations will open at 50% capacity by early September, fully in October.
TikTok Urges Its Community to #CreateKindness
Media
The platform kicked off a global campaign and creative video series.
British Publisher Guardian Media Group CEO Annette Thomas Resigns After a Year
Thomas succeeded David Pemsel in March 2020.
YouTube Shorts: How to Record Clips at Different Speeds
Media
Users can capture videos in slow or fast motion.
Grant Applications for the #YouTubeBlack Voices Fund Class of 2022 Will Open June 21
Diversity, Equity and Inclusion
The Google-owned video site also teamed up with 1500 Sound Academy on a musical component.
Okayplayer’s Collaborative New Platform Aims to Fix Journalism’s Diversity Crisis
The Black culture publisher has taken the 'pipeline problem' into its own hands.
