A razor-sharp focus on media, advertising, technology and branding. Discover the publishers that are breaking news and faking news. Navigate the publishing industry's greatest challenges as the print/digital divide gets deeper and deeper. What are people consuming? And why? Get insights from Adweek's network of in-house journalists, freelancers, contributors and industry insiders. Data-driven stories about media sales, viewership, audience behaviors and how brands adapt to the digital age.
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On TikTok, USA Today Finds Traction Without News

Its franchises Humankind and Problem Solved have built massive video viewerships.

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Bloomberg Media Fills Chief Revenue Officer Role, Accelerating Ad Revenue Growth

Christine Cook will oversee advertising revenues across all media platforms.

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Dotdash Meredith Pens Pinterest Partnership, Joining Condé Nast and Tastemade

The publisher will produce vertical video for the platform, which aims to increase its inventory.

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By Attracting National Budgets, Texas Monthly Grows Ad Revenue 31%

The regional publisher grew overall revenue 39% in 2022.

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TelevisaUnivision’s Post-Cookie Targeting Shows Promise for Seller-Defined Audiences

The first case study of Google's PPS provides early data for the viability of seller-defined audiences to describe audiences.

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As Axel Springer Expands, Its US Identity Remains a Question

The German media company is unfamiliar to buyers and its portfolio lacks cohesion.

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Glamour Launches a Standalone Commerce Operation, By Women

The storefront aims to yield valuable advertising inventory and shopper data.

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Adweek Podcast: Building a Brand With Jess Zafarris

How publishers, brands, and even you, can establish a brand voice and presence online.

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The Speed of Culture Podcast: Catering to Every Consumer Passion Point

Digital media strategies from New York Times chief marketer David Rubin.

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The Athletic Launches F1 Coverage, Rounding Out Its Sporting Calendar

The new vertical aims to cater to rising international interest in the sport.

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Overtime Launches Boxing Vertical, Its Third Franchise, Citing Youth Demand

The socially native publisher aims to capitalize on emerging consumption patterns in sports.

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Legacy and Impact Lead This Year’s All Ways Black Initiative From Penguin Random House

PRH teams with nonprofit Little Free Library to get books to readers.

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As Advertisers Pivot to Out-Stream, What’s the Incentive for Publishers?

In an ideal world, seamless adoption of the IAB guidelines on both sides of the advertising ecosystem would happen. So why haven’t they been applied, and why hasn’t inventory been [...]

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The New Republic Names Michael Caruso as New CEO and Publisher

Caruso aims to expand its events portfolio and experiment with new editorial franchises.

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Google’s Latest Adjustments to Topics, Again, Favors Large Publishers

Topics is only available for 5% of Chrome browsers. Still, there are growing concerns over if it will really help publishers.