‘Shrinkage Seems Inevitable’ in BuzzFeed and HuffPost Deal
One analyst called the acquisition a "defensive horizontal merger."
BuzzFeed Is Acquiring HuffPost in a Broader Partnership Deal With Verizon Media
Jonah Peretti, founder and CEO of BuzzFeed and co-founder of HuffPost, will lead the combined company.
Shortened Sales Cycles and Cancellation Clauses Stoke Publisher Concern in 2021
Media companies need to be flexible without leaving themselves financially vulnerable.
Meet Listory, the Latest Buzzy Newsletter Startup
A human-curated service from an unlikely source.
‘The Heat Has Ratcheted Up’: What to Know About New York’s Latest Anti-SLAPP Ruling
In a win for publishers, New York has upped protections for journalists and media organizations that face threatening, but ultimately bogus, lawsuits against them. Last week, New York Governor Andrew [...]
‘Our Strength Has Always Been Our Community’: The Information Invests in Virtual Events
The publisher has found success in taking its marquee events online.
How The Telegraph Is Building a Future Free From Third-Party Cookies
Publisher's first-party data tool already contributes to a 'substantial' amount of ad revenue.
Debi Chirichella Named President of Hearst Magazines
She's aiming to enhance the print product while diversifying revenue streams.
‘The Money Will Flow’: Why Bloomberg Media Is Betting on Streaming
By relaunching its social video brand, the company aims to reach audiences beyond financial markets news.
Spotify Acquires Megaphone in Bid to Win More Advertisers
The deal expands reach of streamer's proprietary ad insertion software.
Runoff Elections in Georgia Expected to Spur Unprecedented Ad Spend Blitz
Two Senate seats are up for grabs, with control of Congress at stake.
Publishers Look Beyond Politics to Mitigate Deflating ‘Trump Bump’
In the weeks and months before Election Day, media organizations have been considering the possibilities of life after President Donald Trump and what that means for traffic and subscription rates. [...]
Broadcast TV Is the Clear Winner of the 2020 Election
This will be a record year for political ad spend.
The Washington Post Beefs Up Contextual Targeting in the Post-Cookie Era
Signal's launch represents the Post's desire to act as a deeper partner with brands.
‘These Are Home Runs’: Publishers’ Election Products Drive Business and Audience Goals
Dedicated political news areas give brands a chance to burnish their identities as credible information sources.