This Blockchain-Powered Podcast Allows Listeners to Pay for Content That Matters to Them

The podcast ZigZag will partner with Civil, who are applying the emerging technology to the journalism industry.

Omnicom, IPG, IBM and Meredith Join the Board of a Blockchain Consortium to Set Standards

AdLedger's board was announced at Cannes.

IBM and Mediaocean Are Creating a Blockchain Ecosystem to Track Spending

For campaigns across digital, TV, print and out-of-home channels.

AB InBev Puts Beer on the Blockchain With Summer Mobile Campaigns

It's testing ads for Budweiser, Bud Light, Michelob Ultra and Estrella.

AdBlock Plus Creator Builds Extension to Rate News Trustworthiness Using Blockchain Tech

The feature will categorize news sites with labels including 'biased,' 'satire' and 'clickbait.'

3 Questions to Ask When Determining if Using Blockchain Is Right for Your Brand

Not all emerging tech is worth moving forward with.

Why Blockchain Could Be the Solution to Many of the Problems Brands Are Facing

74% of execs see a 'compelling' reason to implement the technology.

Here’s What Facebook Might Be Exploring When It Comes to Blockchain Technology

Some early players weigh in.

The Internet Is So Bad, Some People Are Making Their Own

Private networks dodge public problems.

How Blockchain Can Help Brands Identify Power Users and Maximize Social Engagement

Opinion: Now is the time to learn more about the technology.