Pret a Manger Extends Digital Offer Introducing First Loyalty Program The British coffee chain aims to offer personalized rewards as the beta-test evolves. 
Finnish Clothing Company Shuns Black Friday Deals, ‘Sells Friends’ to Promote Loneliness Charity
Pure Waste's 'Friends for Sale' project was devised by TBWA\Helsinki.
How CVS Is Using IBM Watson’s AI to Encourage People to Get Their Flu Shots
The company has teamed up with IBM Watson Advertising to create a campaign that attempts to identify and target at-risk areas before the flu hits.
Consumer Spend Fails to Impress on Black Friday 2021
As consumers shop earlier, marquis dates see less of a bump
What Marketers Need to Know About the Changing Luxury Landscape
What CMOs need to know to prepare for changing consumer attitudes.
Happy Danksgiving: How the Holiday Season Has Become a Boom Time for Cannabis
69% of cannabis consumers say they turn to it for stress relief at family holiday gatherings.
For Green Wednesday, Cannabis Retailers Are Firing Up the In-Store Experience
As customers shift back to brick-and-mortar retail, the day before 'Danksgiving' becomes a shopping spree.
Snap Holiday Market to Debut on Black Friday
Brands will also roll out several AR lenses for the shopping season.
Zappos Releases Its First National Commercial in 10 Years
Zappos has sold clothing for years, but many consumers still view it as a shoe retailer. A new “Keep What You Love” spot from Saatchi & Saatchi and Golden LA [...]
Why Ocean Spray Intentionally Labels Its Cranberry Sauce Upside-Down
The mystery of the Thanksgiving staple has been solved.
Molly Shannon and Eric Stonestreet Wish Big Lots Shoppers Happy Have-It-All-Idays
Discount retailer Big Lots is extending its BIGionaire campaign with a new holiday spot featuring actors Molly Shannon and Eric Stonestreet.
Walmart to Hold Twitter’s First Shoppable Livestream Event
Jason Derulo will host Cyber Deals Nov. 28.
BBDO Spot Asks if Santa Shops at the Home Depot in Fairbanks, Alaska
It is the first holiday spot from creative agency of record BBDO.
Mozilla’s Anti-Gift Guide Rates Presents With the Worst Privacy Violations
Among the most intrusive products are the Facebook Portal, Amazon Echo Dot and Peloton Bike.
Seeking Perfection in an Imperfect World, Oreo Thins Adds More Filling
The less indulgent cookie just got more indulgent.
Feeling Nostalgic? Reimagined Pop Songs Are the Holiday Ad Soundtrack of 2021
If you listen closely to the holiday ads released so far this year, you’ll notice the soundtrack could very well double as a set list for an adult contemporary radio [...]
