Higher prices—especially when combined with people becoming more frugal while staying at home for months and months—mean consumers will be experiencing sticker shock for the foreseeable future. Malte Mueller/Getty Images, Pixabay

Pret a Manger Extends Digital Offer Introducing First Loyalty Program

Food & Beverage

The British coffee chain aims to offer personalized rewards as the beta-test evolves.


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How CVS Is Using IBM Watson’s AI to Encourage People to Get Their Flu Shots

Artificial Intelligence

The company has teamed up with IBM Watson Advertising to create a campaign that attempts to identify and target at-risk areas before the flu hits.

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Consumer Spend Fails to Impress on Black Friday 2021

Retailing

As consumers shop earlier, marquis dates see less of a bump

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What Marketers Need to Know About the Changing Luxury Landscape

Voice

What CMOs need to know to prepare for changing consumer attitudes.

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Happy Danksgiving: How the Holiday Season Has Become a Boom Time for Cannabis

Beer, Spirits & Cannabis

69% of cannabis consumers say they turn to it for stress relief at family holiday gatherings.

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For Green Wednesday, Cannabis Retailers Are Firing Up the In-Store Experience

Beer, Spirits & Cannabis

As customers shift back to brick-and-mortar retail, the day before 'Danksgiving' becomes a shopping spree.

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Snap Holiday Market to Debut on Black Friday

Platforms

Brands will also roll out several AR lenses for the shopping season.

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Zappos Releases Its First National Commercial in 10 Years

Ecommerce

Zappos has sold clothing for years, but many consumers still view it as a shoe retailer. A new “Keep What You Love” spot from Saatchi & Saatchi and Golden LA [...]

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Why Ocean Spray Intentionally Labels Its Cranberry Sauce Upside-Down

CPG & Grocery

The mystery of the Thanksgiving staple has been solved.

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Molly Shannon and Eric Stonestreet Wish Big Lots Shoppers Happy Have-It-All-Idays

Retailing

Discount retailer Big Lots is extending its BIGionaire campaign with a new holiday spot featuring actors Molly Shannon and Eric Stonestreet.

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Walmart to Hold Twitter’s First Shoppable Livestream Event

Platforms

Jason Derulo will host Cyber Deals Nov. 28.

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BBDO Spot Asks if Santa Shops at the Home Depot in Fairbanks, Alaska

B-to-C

It is the first holiday spot from creative agency of record BBDO.

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Mozilla’s Anti-Gift Guide Rates Presents With the Worst Privacy Violations

Ecommerce

Among the most intrusive products are the Facebook Portal, Amazon Echo Dot and Peloton Bike.

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Seeking Perfection in an Imperfect World, Oreo Thins Adds More Filling

CPG & Grocery

The less indulgent cookie just got more indulgent.

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Feeling Nostalgic? Reimagined Pop Songs Are the Holiday Ad Soundtrack of 2021

Advertising

If you listen closely to the holiday ads released so far this year, you’ll notice the soundtrack could very well double as a set list for an adult contemporary radio [...]