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The act of fundraising, whether for a non-profit or another worthy cause, requires an emotional connection with the public. But first, a strategy must be developed for getting the word out about your fundraising efforts. Therefore, the message, cause and process for delivering that message are integral components that command equal attention to successfully find donors and supporters. Ultimately, it's branding that will make your fundraising campaign stand out. Adweek's collection of content and news focused on fundraising campaigns by a range of brands showcases how they built a connection with their audience that resonated on an emotional level, resulting in those brands accomplishing their mission. Whether it's a video game manufacturer seeking to provide careers for thousands of veterans, a social media platform seeking to donate millions to support revitalization and rebuilding efforts in Afghanistan, or a non-profit dedicated to helping deaf and hard of hearing children, these stories of fundraising success are both a healthy dose of feel-good news as well as an essential resource for how to do fundraising right.

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    Pitch Deck: Ex-Apple Marketer Raises $10M to Scale AI Agents That Decode Social Video

    By Rebecca Stewart

    Megan Duong’s Plot has closed a follow-on seed round, just over a year after its initial $4 million raise.

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    Pitch Deck: How This Creator-Founded Energy Drink Brand Raised $6 Million

    By Kathryn Lundstrom

    Three-year-old energy drink brand Neutonic has raised $6 million to fund expansion across the U.S., U.K., and other international markets.

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    Bluefish Raises $43M to Help Brands Show Up in ChatGPT, Rufus, and Others

    By Trishla Ostwal

    Series B brings total funding to $68 million as brands rethink AI visibility.

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    Plurio Raises $3.5 Million to Bring Agentic AI to Performance Marketing

    By Mark Stenberg

    The startup predicts outcomes from early signals and executes budget and creative changes across channels.

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    Koah Raises $20.5M to Build a AdSense for AI as Chatbots Scutter for Revenue

    By Trishla Ostwal

    The two-sided marketplace connects AI apps with advertisers, betting that native ads–not subscriptions– will fund generative AI’s future.

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    AI Visibility Startup Emberos Raises $1.2M in Pre-Seed Funding

    By Trishla Ostwal

    Founded by former Google executive Justin Inman, Emberos aims to help brands understand and shape how they appear in AI chatbot searches

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    Stic Raises $10 Million to Put OOH Advertising in the Driver’s Seat

    By Trishla Ostwal

    The 22-year-old founder is turning gig drivers into mobile billboards, giving them extra income while offering brands a smarter, more flexible way to advertise.

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    URL Media Raises $5 Million to Expand Its BIPOC Network and Revenue Lines

    By Mark Stenberg

    A grant from the Knight Foundation will fund scaled ad operations, data tools, and a fast-growing publisher and creator network.

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    Adtech Firm Agentio Raises $40 Million to Make Creator Marketing More Programmatic

    By Lauren Johnson

    Funding for startups that change how ads are bought is growing.

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    AI Marketing Firm Alembic Secures $145 Million From Katzenberg’s WndrCo and Others

    By Mark Mwachiro

    The Series B round led by Prysm Capital and Accenture values the startup at $645 million.

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    Inside Profound’s $20M Pitch Deck, Helping Brands Show Up in AI Search

    By Trishla Ostwal

    Profound is working with over 100 brands, including Indeed, U.S. Bank, and Mejuri.

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    View the Pitch Deck that Won this AI firm $5.5M to Move Budgets from Meta to CTV

    By Trishla Ostwal

    The deck notes that ROI on existing channels like Meta and Google has declined from 50% to 37% due to saturation.

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    Former Google, MNTN Execs Raise $5.5M to Help Brands Build TV Ads With AI 

    By Trishla Ostwal

    Upscale uses OpenAI's Whisper, Google's Gemini, and Eleven Labs to create and targeting ads on streaming TV.

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    View this AI Firm’s Pitch Deck that Raised $5.8M to Automate Rote Adtech Tasks for Publishers

    By Trishla Ostwal

    Swivel has signed 10 publishers, mostly in the connected TV space, in the last year.

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    Read the Pitch Deck This Climate Tech Company Used to Raise $4M

    By Kathryn Lundstrom

    51toCarbonZero has helped Innovid, Magnite, and PubMatic cut emissions.

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