Lizzo Helps Logitech Continue to ‘Defy Logic’
The campaign debuted with Lil Nas X in the 2021 Super Bowl.
Walmart Invests in Vertical Farming Company Plenty
Greens grown in the startup's farms will appear in California stores later this year.
Miller Lite’s Super Bowl Ad Will Air Exclusively in the Metaverse
The beer brand will host a virtual bar during the Big Game.
Postmates Spinoff Claims Its Delivery Robots Require No Human Assistance
The advance would mark a milestone for the autonomous delivery industry.
Smart Home Tech Is Excluding Certain Diverse Audiences, Study Finds
74% of multicultural renters feel these products are not designed to meet their needs.
Decrypt Media’s New NFT Production Studio Is Generating 6-Figure Revenues
The blockchain-centric production house launched by Decrypt Media has traded almost 30 non-fungible tokens since its soft launch in July.
A College Football Rivalry Helped Walmart Show Off Its Drone Delivery Service
The first-ever campaign allowed customers to see drones in action
Is 2022 the Year Brands Get Serious About Crypto?
The tech will have a dedicated space on the marketing floor at CES for the first time.
The Show Will Go On, in Person and Virtually, for CES 2022
With the rise in Covid-19 cases, big brands began pulling out.
5 NFT Trends for Brands in the New Year
From partnerships to virtual real estate, the NFT revolution holds massive potential for brands.
Nike Acquires Virtual Sneaker Maker With Sights Set on Metaverse Shopping
The athletic-wear company is laying a stake in the metaverse with the acquisition of virtual sneaker seller RTFKT.
New Data Shows What Marketers Are Looking for With Media Agency Relationships
Tech, co-location and in-housing are top of mind, compared to interests from five years ago.
Martin Sorrell Predicts an Economic Boom Will Drive a Digital Growth Spree Through 2022
Sir Martin Sorrell says digital will grow alongside GDP.
Lessons Learned During My First NFT Adventure
How buying a ‘Stoner Cat’ unlocked a look into the tech phenomenon and opened doors to an exclusive community.
Lowe’s Unveils New Space Measurement Tool Powered by Lidar Scanner
The retailer will first deploy the Measure Your Space feature for flooring.