When Life Gets You Down, These Veggies Can Pump You Back Up
“Feel Good Greens,” from Boston-based independent agency Colossus, aims to introduce consumers in the Northeast to the tech-enabled vertical farming startup.
Marketing Morsels: Bologna Face Masks, Coke Bots and More
A sampling of this week's brand stunts.
Seth Rogen Is Missing in Lay’s Super Bowl Teaser
The Frito-Lay potato chip brand is building a mystery.
M&M’s Updates Mascots to Represent a More ‘Dynamic and Progressive World’
The candy maker takes the focus off its characters' gender.
Anheuser-Busch’s New Logo Aims to Usher the Megabrand Into the Future—and the Minds of Drinkers
Experts question whether the new design is simple enough for the digital age.
‘Notflix and Chill’ With New Sketch Comedy Series From I Can’t Believe It’s Not Butter
The Butter Compartment's tagline asks, "what happens when the light goes out?"
Campbell’s Warms Your Home—and Heart—With Soup-Scented Candles
The limited-edition line of candles features the scents of Campbell's classics.
Marketing Morsels: Salads on the Slopes, a Vodka Hat and More
A sampling of this week's brand stunts.
Protein Bar Brand Trolls Competitors and Their Chalky-Tasting Snacks
A new campaign positions ONE Bars as the antithesis of the tasteless, cardboard-like snacks targeted at fitness fans.
Teamwork Makes the Dream Work in New York Lottery’s Dynamic New Campaign
The New York Lottery's X Series scratch-offs encourage playing together to increase the odds of a win.
PepsiCo’s Flamin’ Hot Flavor Is Getting Its Own Super Bowl Commercial
The spot will feature both Doritos and Cheetos brands.
Marketing Morsels: Mystery Ice Cream, Joenuary and More
A sampling of this week's brand stunts.
Snoop Dogg and Martha Stewart Light Up for Another Round With BIC
Bic is also selling a line of lighters featuring designs from Stewart and Snoop.
Why Marketers Might Never Move Past ’90s Nostalgia
PepsiCo begins 2022 by bringing back Crystal Pepsi (again).
What Will 2022 Bring? We Don’t Know, but Zoltar Does
The famous coin-op mystic flexes his marketing muscle in augmented reality.