TikTok Hashtag Challenges Could Be the Next Recruitment Power Tool

TikTok, the video sharing social network service, has experienced tremendous growth during the pandemic.

This Tiny Soap Dissolves After Exactly 30 Seconds of Hand Washing

Lush's "self-timing soap" was created after research showed 97% of people don't wash their hands properly.

Chicken Sandwich Wars Heat Up With KFC’s Version of a Pickle-Topped Fillet

Not content with its own array of chicken sandwiches, KFC is testing its version of a fillet topped with pickles and mayo.

July, a New DTC Brand, Reimagines the Window Air Conditioner as Stylish Home Decor

These window A/C units are less utilitarian—and environmentally friendlier, too.

You Can Only Read This Social Distancing Ad From 6 Feet Away

A Finnish retailer ran an optical illusion on a newspaper's front page to promote safe distance as lockdown restrictions ease.

Don’t Want to Touch Public Door Handles? An Agency Invented a Way Around It

TBWA\Helsinki puts recycled consumer plastic to new use via 3D printing.

3D Printing Enters ‘Game-Changing’ Era as Supply Shortages Spark Creative Solutions

With traditional supply lines overloaded, 3D printing is seeing newfound demand.

Brands Are Creating Zoom Backgrounds to Class Up Your Quarantine

The videoconference platform is becoming a creative playground for brands as well as users.

Diageo and Anheuser-Busch Join Alcohol Brands Pivoting to Free Sanitizer

The industry giants will produce millions of bottles for hospitals and communities.

How Do You Highlight the Frustration of Tampon Dispensers? Make Men Pay for Toilet Paper

The International Women's Day stunt, promoting advocacy group Period, was developed with agency Huge.