Free Streaming Service Pluto TV Ups the Ante With International Campaign
The awareness-raising drive is set to run across Europe and South America.
Video Is ‘Alive and Well’ on LinkedIn Despite Stories Sunsetting
In the place of Stories, LinkedIn introduced Creator Mode and video Cover Stories.
Infographic: Where Gen Z and Millennials Are Getting Their Entertainment and Distraction
Mobile video has grown tremendously in the last year, largely due to the pandemic.
T-Mobile’s New TV Streaming Service Aims to Disrupt the ‘Cableopoly’
TVision will be available to the carrier's subscribers on Nov. 1.
Quibi’s Many Faults. Let Us Count the Ways
Quibi failed for its lack of basic understanding—and adaptation—of social viewing and community.
How to Stay Legally Compliant in an Altered Age of Advertising Production
A look at advertising law in the time of Covid-19. How to be complaint now.
Diversity Campaign Tackles Social Issues in Tech With Documentary-Style IGTV Shorts
Led by the Institute of Coding and Accenture-owned Karmarama, the project addresses topics like bias in AI and accessibility in gaming.
TikTok’s New Policy Restricts Users Under 18 From Giving Money to Streamers Without Parental Consent
TikTok adds restrictions to its gifting feature.
Demystifying Gen Z: Please, No TV commercials
This is Demystifying Gen Z, a video series produced in partnership with WAYV where we sit down with Gen Z. effective advertising.
Infographic: Top Performing Emojis in Ads
Artificial intelligence is helping to direct social media strategy.
YouTube Tech Titan Marques Brownlee’s Empire Is Growing
More than 9 million subscribers on YouTube come to Brownlee for his tech reviews.
Introducing the Demystifying Gen Z Series: Where the Next Generation Consumes Content
Gen Z on the platforms where they're spending the most time and the brands and creators they're paying attention to.
TikTok Confirms It’s Testing Shoppable Videos
Social video site TikTok is expanding its click-to-purchase function outside of ads.
Why Shorter Isn’t Necessarily Better With Mobile Video
Consumers might not be able to recognize the brand in that quick burst.
Infographic: How Gen Zers’ and Millennials’ Mobile Viewing Habits Differ
More Gen Zers and millenials are using their phones as a primary mobile viewing device.