Portrait of Patrick Kulp

Patrick Kulp

Patrick Kulp is an emerging tech reporter at Adweek. He covers creative innovation, artificial intelligence and the future of 5G, which culminated in a cover story on AT&T and Verizon's strategic plans for 5G. Patrick holds degrees in economics and political science from UC Santa Barbara. He previously worked as a business reporter for Mashable.

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CMOs Are Thinking Differently About Keeping Top Talent Around in a Post-Covid World

Events

CMOs are facing a much different set of considerations when it comes to attracting talent than they were more than a year ago.

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More Than Half of Consumers Say the Pandemic Has Made AR More Important to Them

Emerging Tech

A new study from Deloitte and Snap looks at how covid accelerated the tech.

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Marketers Embrace AI for Content Creation and Creative Inspiration

Brand Marketing

Startups and agencies are curbing its more eccentric tendencies.

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Snap’s Chief Business Officer Discusses Why AR Is the Future of Marketing

Brand Marketing

The tech has seen a surge of popularity in the retail space.

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This Startup Is Launching a New AI Media Lab to Create Human Avatars For Brands

Brand Marketing

The AI Foundation is partnering with 2 creative studios on the project.

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BMW Projected AI-Generated Art Onto Its Cars for New Campaign

Brand Marketing

The campaign is the latest example of agencies making use of a nascent type of creative AI.

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GE and Verizon Team Up to Test New Industrial Uses for 5G

5G

The partnership will span projects across healthcare, energy and aviation.

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Adobe Streamlines Marketing Offerings With New Customer Journey Tool

Performance Marketing

The software giant's product allows marketers to customize to each consumer's purchase path.

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The Noid Returns to Sabotage Self-Driving Pizza Deliveries in New Domino’s Ad

Food & Beverage

The retro villain will also appear in a new Crash Bandicoot mobile game.

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Affirm to Buy Returnly for $300 Million as Ecommerce Returns Spike During the Pandemic

Ecommerce

The deal comes as buy-now-pay-later companies are seeing major growth.