Patrick Kulp
Patrick Kulp is an emerging tech reporter at Adweek. He covers creative innovation, artificial intelligence and the future of 5G, which culminated in a cover story on AT&T and Verizon's strategic plans for 5G. Patrick holds degrees in economics and political science from UC Santa Barbara. He previously worked as a business reporter for Mashable.
Amazon Is Opening a Hair Salon to Serve as a Lab for New Tech
Commerce
The salon will feature AR hairstyle mock-ups and Fire tablet entertainment.
Sony’s New Recipe AI Aims to Find Cutting-Edge Flavor Combinations
Brand Marketing
The project is a partnership with Korea University.
How Salesforce Is Undergoing a Digital Transformation
Performance Marketing
The pace and scale of companies overhauling their tech has accelerated amid the pandemic.
Walmart Invests in GM’s Electric Self-Driving Vehicle Company
The announcement comes months after the retailer started a pilot test with Cruise.
Flowcode Teams Up With Nascar to Put a QR Code on the Hood of a Race Car
Performance Marketing
The company partnered with Stewart-Haas Racing and Hunt Brothers Pizza.
Domino’s Is Piloting Driverless Pizza Delivery in Houston
Brand Marketing
The pizza chain joins companies like Kroger, Walmart and Chipotle in testing the concept.
Gaming Platforms Move Beyond Games Into Selling Virtual Goods in the Metaverse
Commerce
Roblox and Fortnite are serving as marketplaces.
Zappos Is Tapping Influencers to Host Shopping Livestreams
The deal kicked off with a stream from model Hailey Bieber's stylist, Maeve Reilly, in which she browsed Zappos' site and shared her recommendations.
Antonio Lucio Shares 3 Keys for Fostering DEI in a Large Marketing Operation
Diversity, Equity and Inclusion
For marketers at the head of large and complex organizations, the prospect of crafting a comprehensive effort to improve DEI across every level of an operation might seem daunting.
Verizon Rolls Out Comprehensive DEI Plan for Its Companywide Marketing
The carrier's plan includes a number of specific actions the carrier intends to take this year, including a commitment to spend 30% of budget on diverse-owned video.