As a touchstone of the advertising and marketing community, it only makes sense that Adweek would seek to provide industry professionals with content in the form of one of the most accessible and engaging mediums — video. Adweek Original Video is a collection of interviews and discussions with marketing leaders, up-and-coming brand stars, and important faces within the industry that provide insight into the challenges and changes that must be overcome to remain successful. Adweek Original Video features videos on some of the most memorable and impactful advertising commercials and campaigns and how they drove their brand to success.

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The Flavor Files: How Spicy Is Truly’s Hot Wing Sauce Hard Seltzer?

Inside the beverage company’s Super Bowl-inspired brand stunt.

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Every Super Bowl 58 Ad in Under Two Minutes

Everything that happened between the 49ers-Chiefs rematch (Taylor's Version).

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Agency Creatives Share Insights From Their Favorite Super Bowl Spots

When you think of the best Super Bowl ads over the years, what do you think of? Is it Budweiser’s culture-defining “Whassup”? Apple’s iconic “1984”? Or is it something less [...]

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ADWEEK’s Forecast for 2024

Our editors look ahead at what's in store for their beats.

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Watch This Year’s Best Ads Mashup

From fast-food shakes turned viral sensations to a summer dominated by Barbie pink, there was no shortage of creativity.

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The Keys to Connecting and Collaborating With Your Colleagues

Leaders from BuzzFeed, PepsiCo and Spotify weigh in.

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Adnatomy: How Virgin Voyages Created JenAI From the Block

The brand's marketing chief, the campaign's director and agency execs discuss the making of the AI campaign.

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How New York Comic Con Brings the Brands to the Fans

From Disney to All Nippon Airlines, companies know the unique opportunity the convention provides.

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Adnatomy: How Zach Braff, Donald Faison and T-Mobile Raise the Bar in Advertising

Zach Braff, Donald Faison and T-Mobile partner for viral ads.

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The Keys to a Successful Brand-Agency Relationship

Trust and understanding are at the top of the list.

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Marketing Vanguard Award Honorees Share Leadership Advice

'Listen first ... Take calculated risks ... Allow all ideas to flourish.'

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Brand Rewind: Inside Nickelodeon’s First, Splat-tastic Brand Refresh in 14 Years

Nickelodeon enlisted six agencies to work on its first brand refresh in 14 years.

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Adnatomy: How Upwork Created a Zombie CEO for Its Musical Campaign

The brand and agency Alto talked in detail about the epic ad.

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Advice for Brands Working With Creators, From Creators

From the essential elements of a successful partnership to what inspires them.

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Adnatomy: How Crown Royal Turned to Canada and Dave Grohl for a Hit Super Bowl Ad

Crown Royal enlisted Foo Fighters frontman Dave Grohl to pay tribute to Canada during the Super Bowl.